Ad keywords spending with no orders? See what to change.
A review whenever you ask: Keble checks campaigns, keywords and search terms row by row and cites the numbers behind each change.
- Store sync: Pro (1 store) or balance
- Nothing changes until you approve
- Keble accounts are invite-only for now
camping lantern
Three places ad money leaks
- US$41.30 · 0 ordersKeywords spend, no orders
In 7 days. Flagged after 20 clicks with no order.
- 18 clicks · 0 ordersSearch terms nobody negated
A search term is flagged after 15 clicks with no order.
- Budget hit · ACoS 11%Good campaigns hit their budget
On target, yet the day's spend reached the daily budget.
One keyword, from flagged to fixed
Northwind Outdoor · US · data as of Oct 5
| Row · evidence | Proposed |
|---|---|
| camping lantern Keyword · 7 days: US$41.30, 0 orders | Lower bid |
| folding camp chair kids Search term · 18 clicks, 0 orders | Negate (exact) |
| Headlamps – Phrase Campaign · ACoS 11%, daily budget reached | Raise budget |
| Brand – Video Sponsored Brands · spend 92% above prior 7-day mean | Manual |
Approve first, not autopilot
| Ads console, by hand | Rule-based PPC tools | Keble | |
|---|---|---|---|
| See each change before it's written | MissingYou edit the live value | LimitedRule preview, not each change | YesLive value, before → after |
| Undo names the value it restores | MissingNo undo button | LimitedChange history to revert | LimitedOn the row, where supported |
| Who decides | YesYou, field by field | MissingThe rules, automatically | YesYou, change by change |
| Your AI Agent can propose changes | MissingNo AI Agent access | LimitedRead-only, if offered | YesInto the same To do |
Sponsored Brands and Display: advice only, applied by hand.
Typical of each category, from their public pages, as of Oct 2026; individual tools vary.
Three can propose, one To do
Changes from you, Keble AI Agent or your AI Agent land in one To do, each naming who submitted it.
| Change · submitted by | Status |
|---|---|
| camping lantern · bid US$1.20 → US$0.85 Submitted by you | Applied |
| folding camp chair kids · negative exact Submitted by Keble AI Agent | Awaiting approval |
| Headlamps – Phrase · daily budget US$15.00 → US$20.00 Submitted by your AI Agent | Awaiting approval |
Nothing changes in your store until you approve it.
More
Approve it yourself or through an API key you created with write access. Keble AI Agent can only propose.
Questions
Does it change my ads by itself?
No. Keble AI Agent and your AI Agent only propose; a person approves every change.
What does it cover?
Sponsored Products in one click: bids, budgets, pause, negatives and exact harvest, on your connected Ads marketplaces, one list per store and data day. It reads the day, the prior day, the same day last week and the last two 7-day windows against fixed default thresholds (e.g. a 15% target ACoS). Write switches start off, one per change type; export is an Excel workbook.
When can't I undo?
An added negative or exact keyword is archived, which Amazon can't reverse; undo is refused if the value changed outside Keble.
Connect your store; you decide what the next list changes.
- Store sync: Pro (1 store) or balance
- Nothing changes until you approve
- Keble accounts are invite-only for now
Use it from your own AI Agent
Use the Keble MCP tools to review my Amazon Ads. 1) Call elta_stores and take the storeId of my Amazon Ads store. 2) Call artifect_create with kind AMZ_ADS_ADVICE, that storeId and a fresh replayKey; add anchorDay (the data day, YYYY-MM-DD) only if I name one, otherwise leave it out and the data day is yesterday UTC. 3) Answer the ADS_ROW_AUDIT question with artifect_answer: one action per row (LOWER_BID, RAISE_BID, RAISE_BUDGET, PAUSE, NEGATE, HARVEST_EXACT or HOLD), each with a short reason taken from that row's numbers. 4) Show me the rows with their before → after values and ask which ones to change. 5) Propose only the rows I pick with artifect_adjust CHANGE_LIST_PROPOSE on that marketplace's change list (the ads run's artifect_snapshot links it once the audit is answered). You only propose: nothing changes in my store until I approve the proposal.