
这个市场不适合进入,已经是明显的价格战高风险市场。 现有新品牌只有2个,但新品盈利率是0%,整体利润分布里4个样本都低于-10%,新产品利润区间只看到-28.90%到-8.15%,说明不是“还能靠优化切入”的阶段,而是“进来就容易亏”的阶段。
证据很直接:新品牌只有 CozyWeave 和 Rcemlip,两者新上架产品全部亏损,成功率 0%;其中 Rcemlip 的 B0GT4645J1 月销约200件、月营收约279,200 CNY,售价13.96美元,毛利率-10.45%,最新仅23条评论,说明它能卖动,但仍然赚不到钱。CozyWeave 的 B0GH63QWKP 售价18.99美元、仅3条评论,毛利率-0.71%,销量还没起势;而老品牌 Cq acrylic 的 B095M5KFK5 和 B095M4K372 分别有2373和2376条评论,毛利率也只有-12.46%和-14.81%,这不是新手被压制,而是整个类目都在被成本和同质化拖进低毛利。加上样本里大部分产品都长得很像,唯一稍微有差异的点也只是滑动盖、双层旋转、分格这些常见组合,根本不足以撑起健康利润。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论很直接:不建议进入这个市场。 这不是一个适合新卖家切入的池子:当前样本里新品盈利率是0%,整体利润分布里没有任何产品落在0%以上,反而有4个产品低于-10%的利润区间,已经是明显的价格战/低毛利环境。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入,已经是高风险价格战市场,而且没有任何可复制的稳定赚钱样本。 现有数据里,整体可盈利产品比例是0%,新品可盈利比例也是0%;近期香港/新品表现显示,2026年只有2个新品,全部都亏,市场不是在给新卖家机会,而是在把新卖家快速打成亏损。
这个市场不可进入。 目前看不到可复制的低成本成功路径:新品牌新产品盈利率是0%,已知的新产品全部亏损;同时已知利润率里,57.14%落在-10%以下,只有14.29%勉强在-10%到0%,等于典型的价格战/超饱和市场。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
![]() | B095M5KFK5 | Cq acrylic | 2021-05-01 | No | $12.99 | 200pcs | $2598.0 | -12.46% | $-323.71 |
![]() | B0GT4645J1 | Rcemlip | 2026-05-13 | No | $13.96 | 200pcs | $2792.0 | -10.45% | $-291.76 |
![]() | B07K4BLZSM | Sooyee | 2018-11-02 | No | $12.99 | 50pcs | $649.5 | -26.01% | $-168.93 |
![]() | B0DDXCX56F | Yieach | 2024-08-22 | No | $10.54 | 50pcs | $527.0 | -31.46% | $-165.79 |
![]() | B0CRH88TMR | LETURE | 2024-01-04 | No | $8.99 | 50pcs | $449.5 | -31.48% | $-141.5 |
![]() | B0D5Y26QF4 | Mektler | 2024-08-01 | No | $8.79 | 50pcs | $439.5 | -27.58% | $-121.21 |
![]() | B095M4K372 | Cq acrylic | 2021-05-22 | No | $12.99 | 50pcs | $649.5 | -14.81% | $-96.19 |
![]() | B0DZLMFX1L | SAYEEC | 2025-03-06 | No | $9.99 | -pcs | $- | -6.55% | $- |
![]() | B0GH63QWKP | CozyWeave | 2026-01-16 | No | $18.99 | -pcs | $- | -0.71% | $- |
![]() | B0DZLMLSPR | SAYEEC | 2025-03-06 | No | $9.99 | -pcs | $- | -23.7% | $- |
![]() | B0DB76ZPZ7 | Mektler | 2024-06-05 | No | $- | -pcs | $- | -% | $- |
![]() | B0FSRMTJ61 | Poeland | 2025-05-26 | No | $- | -pcs | $- | -% | $- |
![]() | B0FDJSDMN1 | Cq acrylic | 2025-06-18 | No | $- | -pcs | $- | -% | $- |
![]() | B0DK1839YJ | Yieach | 2024-10-14 | No | $- | -pcs | $- | -% | $- |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0GT4645J1 | Rcemlip | 2026-05-13 | No | $13.96 | 200pcs | $2792.0 | -10.45% | $-291.76 |
![]() | B0GH63QWKP | CozyWeave | 2026-01-16 | No | $18.99 | -pcs | $- | -0.71% | $- |
这个市场不适合进入,已经明显处于价格战/过度拥挤状态。 现有新产品整体可盈利率为0%,新品牌新上架产品可盈利率也为0%,而且样本里两位新品牌 Rcemlip 和 CozyWeave 的新产品全部亏损,说明新人进场几乎没有正向结果。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不适合进入:已经进入价格战高风险区,且新品牌几乎没有成功样本。 近期香港数据显示,新品牌进入后成功率是 0%,市场里可识别的产品整体盈利率也是 0%,说明不是“还能挑机会”的阶段,而是“进去就先被成本和竞争压住”的阶段。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |