
这个市场不值得进入,整体已经偏向价格战和老品牌挤压,新品牌没有稳定的正常突围路径。 用户预算50万人民币表面上够覆盖单个ASIN的前期投入,但市场里真正跑出来的新入场样本太少,而且成功样本明显带有激进打法,不适合把它当成可复制机会。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
不建议进入,这个市场对新品牌和小卖家都不友好。 用户预算50万人民币虽然明显高于单个新产品的入场预算,但市场里真正能跑出来的新品非常少,且多数新入场样本是亏损或靠强营销支撑,已经接近价格战/拥挤竞争区。
Some categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternative solutions may pose a risk to your investment in certain markets.
这个市场可以进入,但只适合有明确差异化和中等预算的玩家;不是适合盲目铺货的市场。从现有样本看,整体盈利面不差,但新品牌胜率只有50%,而且已经出现黑帽/疑似刷单式打法,说明竞争正在变脏,进入后必须避开低价硬拼。
这不是一个适合进入的市场:新品层面已经出现明显价格战,且新品牌成功率只有50%,说明新进入者并不稳定。 现有数据里,真正能跑出来的主要是老品牌和少数重投的新品牌;小企业如果没有明显差异化,基本不可能靠正常打法赢。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B079JVZHSQ | PRITECH | 2018-02-02 | Yes | $23.52 | 6000pcs | $141120.0 | 32.42% | $45751.11 | |
B0BHTGNG1G | Haootadiy | 2022-10-28 | Yes | $21.64 | 3000pcs | $64920.0 | 31.01% | $20131.7 | |
![]() | B0D2D7ZRV3 | ZABOUL | 2024-05-27 | Yes | $19.74 | 3000pcs | $59220.0 | 29.2% | $17292.24 |
![]() | B095BVRJVC | PRITECH | 2024-05-30 | Yes | $23.57 | 2000pcs | $47140.0 | 32.67% | $15400.64 |
![]() | B0C4S32LHK | CIVYPRO | 2023-06-25 | Yes | $19.51 | 2000pcs | $39020.0 | 25.18% | $9825.24 |
B0FMF5R4LS | ZABOUL | 2025-09-17 | Yes | $25.04 | 1000pcs | $25040.0 | 31.73% | $7945.2 | |
![]() | B0F8H4D2FG | Haootadiy | 2024-02-15 | Yes | $21.66 | 1000pcs | $21660.0 | 27.3% | $5913.18 |
![]() | B0BLCV2TLQ | NiceBirdie | 2022-11-03 | Yes | $16.99 | 200pcs | $3398.0 | 21.86% | $742.81 |
![]() | B0BN4GM9J1 | Essy | 2022-11-23 | Yes | $21.69 | 100pcs | $2169.0 | 26.78% | $580.86 |
B019RGNFC2 | Own Harmony | 2015-05-29 | Yes | $29.4 | 50pcs | $1470.0 | 36.85% | $541.7 | |
![]() | B0BN848GBQ | NiceBirdie | 2022-11-24 | Yes | $18.57 | 50pcs | $928.5 | 25.06% | $232.69 |
![]() | B0B4ZD8497 | Geopu | 2022-05-18 | Yes | $17.99 | 50pcs | $899.5 | 24.46% | $220.02 |
![]() | B0B4ZQJJ2Y | Geopu | 2022-05-18 | Yes | $17.99 | 50pcs | $899.5 | 24.24% | $218.04 |
![]() | B0GMR9698C | AZZORI | 2026-02-09 | Yes | $14.31 | 50pcs | $715.5 | 21.49% | $153.77 |
![]() | B0FVSZVZF2 | CIVYPRO | 2023-07-13 | Yes | $13.8 | 50pcs | $690.0 | 14.64% | $101.02 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FMF5R4LS | ZABOUL | 2025-09-17 | Yes | $25.04 | 1000pcs | $25040.0 | 31.73% | $7945.2 | |
![]() | B0GMR9698C | AZZORI | 2026-02-09 | Yes | $14.31 | 50pcs | $715.5 | 21.49% | $153.77 |
这个市场不适合进入,原因很直接:已出现明显的老品牌主导,新品牌只有极少数真正跑出来,而且现有成功主要靠成熟老款和品牌力,不是靠新品牌自然突围。按当前数据看,它不是一个适合中小卖家试错的市场,也不值得大品牌再盲目加码。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入。 结论很清楚:新品牌成功率只有50%,但样本只有2个新品牌,不足以说明机会,反而已经出现了明显的黑帽/激进打法迹象;同时,核心新品牌AZZORI的成功是建立在$8,109.71的单品投入、黑帽新品打法和1709条评论之上,绝不是小商家可复制的正常路径。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 1 |
| 2026 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 1 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |