
结论很明确:这个市场不值得进入,已经是明显的低利润、强竞争、接近过度拥挤的市场。 新品整体盈利率只有2.99%,最新月份里新品几乎全部落在0%~10%利润区间,说明价格战已经打出来了;对小商家尤其不友好,想靠正常打法赚钱的概率很低。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
这不是一个值得进入的市场:新品牌几乎没有盈利样本,价格战已经非常明显,而且对小商家不友好。 以你 50 万元预算来看,钱是够做单个新品试水的,但不够支撑长期拉新、品牌建设和可能的认证投入;更关键的是,市场新发布产品盈利率只有 2.99%,整体盈利产品比例也只有 13.92%,属于高风险盘。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不适合进入,结论很明确:已经进入价格战/过度拥挤状态。 新品里只有2.99%能做到盈利,远低于你要求的15%可接受线;而近期新品牌几乎全军覆没,2026年新品牌新上架里非盈利占比达到100%,这不是机会市场,是淘汰市场。
这不是一个适合现在进入的市场:新品利润率整体偏低,且新品牌几乎没有真正跑通的成功样本,市场已经进入明显的低利润竞争区。 用户预算 50万CNY 当然覆盖得起单个ASIN的启动资金,但按当前数据,这更像是“能进场”而不是“能赚到钱”的市场。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0FBR1GG7Y | DILIBRA | 2025-06-03 | Yes | $31.02 | 900pcs | $27918.0 | 13.32% | $3718.68 |
![]() | B0CNCWVDQL | Marbrasse | 2023-11-15 | Yes | $39.36 | 300pcs | $11808.0 | 18.82% | $2222.27 |
![]() | B0DTHZQ8F3 | Hiitytin | 2025-02-22 | Yes | $35.09 | 500pcs | $17545.0 | 12.33% | $2163.3 |
![]() | B0DRY633XD | MapleGrace | 2024-12-31 | Yes | $36.99 | 300pcs | $11097.0 | 18.12% | $2010.78 |
![]() | B0DHV5JD8T | Oubonun | 2024-09-24 | Yes | $27.01 | 600pcs | $16206.0 | 11.48% | $1860.45 |
![]() | B0DS1XXXBH | Criusia | 2025-03-21 | Yes | $38.78 | 200pcs | $7756.0 | 23.13% | $1793.97 |
![]() | B0BH4MBS55 | ITAYVAN | 2022-10-03 | Yes | $15.19 | 500pcs | $7595.0 | 14.1% | $1070.9 |
![]() | B08PDQZHZW | Simple Houseware | 2020-12-01 | Yes | $28.87 | 300pcs | $8661.0 | 12.07% | $1045.39 |
![]() | B07JPH1PNC | Oubonun | 2018-10-25 | Yes | $36.92 | 200pcs | $7384.0 | 10.42% | $769.42 |
![]() | B0DS1VZJ1P | Criusia | 2025-03-21 | Yes | $29.15 | 100pcs | $2915.0 | 18.56% | $541.03 |
![]() | B0GR8NKN76 | Umilife | 2025-09-12 | Yes | $21.39 | 200pcs | $4278.0 | 12.47% | $533.47 |
![]() | B0CNCMTKRQ | Marbrasse | 2023-11-15 | Yes | $40.12 | 50pcs | $2006.0 | 19.23% | $385.76 |
![]() | B0CQW752YN | Welaxy | 2024-08-29 | Yes | $27.99 | 50pcs | $1399.5 | 26.07% | $364.85 |
![]() | B0DF75QT1V | Lucasden | 2024-09-19 | Yes | $23.15 | 100pcs | $2315.0 | 15.47% | $358.14 |
![]() | B0DPZSBXQR | Briwooody | 2024-12-10 | Yes | $37.33 | 50pcs | $1866.5 | 14.96% | $279.23 |
![]() | B0DFLVD83P | Briwooody | 2024-08-29 | Yes | $34.97 | 50pcs | $1748.5 | 15.51% | $271.2 |
![]() | B0G1RGLXW6 | Marbrasse | 2025-11-11 | Yes | $34.54 | 50pcs | $1727.0 | 14.78% | $255.26 |
![]() | B0DJVCR62M | Marbrasse | 2023-07-20 | Yes | $21.61 | 100pcs | $2161.0 | 10.44% | $225.61 |
![]() | B0D2GPRDB1 | Marbrasse | 2023-07-21 | Yes | $21.66 | 100pcs | $2166.0 | 10.27% | $222.45 |
![]() | B0CLTNTFHQ | Marbrasse | 2023-07-20 | Yes | $21.63 | 100pcs | $2163.0 | 10.2% | $220.63 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
![]() | B0GR8NKN76 | Umilife | 2025-09-12 | Yes | $21.39 | 200pcs | $4278.0 | 12.47% | $533.47 |
![]() | B0G1RGLXW6 | Marbrasse | 2025-11-11 | Yes | $34.54 | 50pcs | $1727.0 | 14.78% | $255.26 |
这个市场不适合进入:新品牌新品成功率是0%,新上新产品里100%都没跑出来;整体新品成功率也只有2.99%,而失败新品占97.01%,已经是典型的高压价格战市场。更关键的是,市场里真正能成立的新品几乎都不是靠“新品本身”赢,而是靠老品牌/旧链接改造和功能差异化,说明新进入者门槛很高,直接做新ASIN成功概率很低。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
这个市场不适合现在进入,结论很明确:新品牌几乎全军覆没,且近期开品明显变难。 近一年新品牌新发布的盈利率是0%,非盈利率100%;整体新上架产品里只有2.99%能赚钱,市场已经被老品牌和少数强势玩家压得很死。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 2 | 7 | 2 | 0 | 0 | 0 | 20 |
| 2026 | 0 | 1 | 6 | 0 | 0 | 0 | 0 | 29 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/8 | 0 | 0 | 3 | 0 | 0 | 0 | 0 | 2 |
| 2025/9 | 0 | 1 | 3 | 1 | 0 | 0 | 0 | 3 |
| 2025/10 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 3 |
| 2025/11 | 0 | 1 | 0 | 1 | 0 | 0 | 0 | 11 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/1 | 0 | 1 | 2 | 0 | 0 | 0 | 0 | 10 |
| 2026/2 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 5 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/4 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 4 |
| 2026/5 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 8 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |