Marbrasse Expandable Desk Drawer Organizer, Mesh Drawer Organizer Tray with 10 Adjustable Compartments, Desk Organizers and Accessories for Office Supplies, Makeup & Vanity (Expandable White-2 pack)
Office Products - 产品分析报告
  • Benchmark ASIN
    B0CNCMTKRQ
  • Marketplace
    US
  • Category ID
    1064954
  • Analyzed Products
  • Keyword
    expandable drawer organizer, adjustable drawer organizer, desk drawer organizer tray
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    ¥24.07estimated
  • Data Date
    2026-08-10
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Low
High Risk Due to Price Competition
Newly Released Counts (All Brands)
67
New Brand (38)
Old Brand (29)
Success rate (all brands)
2.99%
New Brand (0.00%)
Old Brand (6.90%)
Most products net profit margin range
-1.83% - 8.35%
Listing

Report summary from Keble AI Agent: Listing

结论很明确:这个市场不值得进入,已经是明显的低利润、强竞争、接近过度拥挤的市场。 新品整体盈利率只有2.99%,最新月份里新品几乎全部落在0%~10%利润区间,说明价格战已经打出来了;对小商家尤其不友好,想靠正常打法赚钱的概率很低。

Recommended Products Features Direction
B0DRY633XD
Why do customers choose it?
  • 天然竹木色,偏温润的原木感,和常见黑色网格/透明塑料款区分明显
  • 竹木材质的浅木纹外观,9件套多尺寸组合,整体更像家居收纳礼品而不是普通办公抽屉托盘
  • 可按抽屉尺寸自由组合,且可叠放收纳,适合多场景分区整理
  • 更偏向重视家居质感、环保材质和送礼属性的收纳用户
  • Sales
    Avg. price: $36.99|Latest price: $36.99|Approx. recent monthly revenue: $11,097.00 (300 pcs)|Net profit margin: 18.12%
    B0G1RGLXW6
    Why do customers choose it?
  • 黑色网格金属外观,和常见竹木/透明塑料款相比更偏办公工业风。
  • 可调隔板的网格抽屉托盘,单件可拆分成8个分区,形态更偏“金属收纳篮+模块化分隔”而非普通固定格子盒。
  • 4+1可拆分隔板,分区布局可按笔、回形针、橡皮、小文具自由调整,兼顾小物分类与抽屉适配。
  • 更适合需要高频重组抽屉内容的办公桌用户、化妆台用户,以及希望用金属材质替代竹木/塑料收纳盒的人群。
  • Sales
    Avg. price: $34.54|Latest price: $31.49|Approx. recent monthly revenue: $1,727.00 (50 pcs)|Net profit margin: 14.78%

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    18 new brands29 old brands
    18 brands have new listings11 brands have new listings
    38 new listings29 new listings
    0 succeeded
    2 succeeded
    38 failed
    27 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands
    ...
    Old Brands
    ...

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      这不是一个值得进入的市场:新品牌几乎没有盈利样本,价格战已经非常明显,而且对小商家不友好。 以你 50 万元预算来看,钱是够做单个新品试水的,但不够支撑长期拉新、品牌建设和可能的认证投入;更关键的是,市场新发布产品盈利率只有 2.99%,整体盈利产品比例也只有 13.92%,属于高风险盘。

      Early sourcing + logistics + marketing budget (USD)
      $1,630.81 - $18,887.15
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      43.28%
      New listing success rate (old brands):
      6.90%
      New listing success rate (new brands):
      0.00%
      Which old brands have these successful new listings?
      Alternatives
      1. 可拆卸分隔的抽屉整理袋/收纳包:比硬质托盘更便宜,适合先把零散文具分门别类,再整体放进抽屉里,搬动也更方便。
      2. 透明文具收纳盒/小件收纳盒:通常单价更低、款式更多,适合笔、回形针、橡皮、胶带等小件,且不一定要求精准测量抽屉尺寸。
      3. 一次性或低成本纸板抽屉分隔片:安装快、成本低,适合临时调整抽屉布局;虽然耐用性不如成品托盘,但作为替代方案更灵活。
      4. 厨房/化妆品通用塑料分类盒组合:这类产品供应充足、价格区间更低,用户可以按抽屉尺寸自由拼配,比专门的桌面抽屉整理托盘更容易买到合适尺寸。
      5. 旧鞋盒/快递盒改造分隔收纳:几乎零成本,适合预算敏感用户;虽然外观一般,但能快速实现抽屉内部分区。
      6. 可裁切 EVA 泡棉或泡棉板自制隔层:材料便宜、裁剪简单,能按实际抽屉和物品尺寸定制,适合需要“刚好卡位”但不想买成品的人。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不适合进入,结论很明确:已经进入价格战/过度拥挤状态。 新品里只有2.99%能做到盈利,远低于你要求的15%可接受线;而近期新品牌几乎全军覆没,2026年新品牌新上架里非盈利占比达到100%,这不是机会市场,是淘汰市场。

      KEMETHY
      New products with Highest revenue
      KEMETHY 25 PCS Plastic Drawer Organizers Set
      Recent Monthly Revenue (USD):-(-)
      B0FYQ1XNCXBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      KEMETHY 25 PCS Plastic Drawer Organizers Set, 4 Sizes Vanity Organizer, Makeup and Desk Drawer Organizer Trays, Organization and Storage for Makeup, Bathroom, Kitchen Utensils and Office (Purple)
      Recent Monthly Revenue (USD):$885.50(50pcs/month)
      B0FPWTX4KB (4.5/5 (524 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
      KEMETHY 25 PCS Plastic Drawer Organizers Set, 4 Sizes Vanity Organizer
      Recent Monthly Revenue (USD):$3,360.00(200pcs/month)
      B0FPWV5DMK (4.5/5 (528 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
      Marbrasse
      Old brand with the most profitable new products
      Marbrasse Expandable Desk Drawer Organizer, Mesh Drawer Organizer Tray with 10 Adjustable Compartments, Desk Organizers and Accessories for Office Supplies, Makeup & Vanity (Expandable Black-2 pack)
      Recent Monthly Revenue (USD):$11,808.00(300pcs/month)
      B0CNCWVDQL (4.6/5 (1574 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
      Marbrasse Expandable Desk Drawer Organizer, Mesh Drawer Organizer Tray with 10 Adjustable Compartments, Desk Organizers and Accessories for Office Supplies, Makeup & Vanity (Expandable-Purple)
      Recent Monthly Revenue (USD):$2,166.00(100pcs/month)
      B0D2GPRDB1 (4.6/5 (1571 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
      Marbrasse Expandable Desk Drawer Organizer, Mesh Tray with 10 Adjustable Compartments, Desk Organizers for Office Supplies, Makeup & Vanity (Expandable-Pink)
      Recent Monthly Revenue (USD):$2,163.00(100pcs/month)
      B0CLTNTFHQ (4.6/5 (1562 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
      VA1KENE
      Least investment in new products
      Bamboo Drawer Organizer with 9 Adjustable Compartments, Desk Storage Tray
      Recent Monthly Revenue (USD):$1,012.50(50pcs/month)
      B0FWBVVSS8 (4.8/5 (149 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      MLIKLU
      Most investment in new products
      MLIKLU 10 Pack Large Size Plastic Drawer Organizers Set, 3 Sizes Desk Drawer Organizer Trays, Storage Bins for Vanity, Makeup, Bathroom, Kitchen Utensils and Office (Pink)
      Recent Monthly Revenue (USD):-(-)
      B0GDMZC99M (4.8/5 (108 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      MLIKLU 10 Pack Large Size Plastic Drawer Organizers Set, 3 Sizes Desk Drawer Organizer Trays, Storage Bins for Vanity, Makeup, Bathroom, Kitchen Utensils and Office (Purple)
      Recent Monthly Revenue (USD):-(-)
      B0GDM77V2T (4.8/5 (107 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      MLIKLU 10 Pack Large Size Plastic Drawer Organizers Set, 3 Sizes Desk Drawer Organizer Trays, Storage Bins for Vanity, Makeup, Bathroom, Kitchen Utensils and Office (Blue)
      Recent Monthly Revenue (USD):-(-)
      B0GDMLYHK3 (4.8/5 (105 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      SUPEASY
      Least profitable new products
      SUPEASY 2 Pack Desk Drawer Organizer with Adjustable Dividers, Black
      Recent Monthly Revenue (USD):-(-)
      B0H1WFGS8P (3.7/5 (4 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
    • #Differentiations

      Unique productsCommon products
      MapleGrace Bamboo Drawer Organizer Set, 9 PCS Wood Storage Organizers
      Differentiation:
      1. 竹木原色,和常见黑色/透明款差异大
      2. 多尺寸9件套,组合感强,视觉更丰富
      3. 家居质感和送礼属性强,图片更易吸引
      B0DRY633XD (4.7/5 (1016 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
      Marbrasse 2 Pack Desk Drawer Organizer, Mesh Drawer Organizer Tray with 8 Adjustable Compartments, Desk Organizers and Accessories, 5 Dividers Drawer for Office Supplies, Makeup & Vanity (Black-2P)
      Differentiation:
      1. 黑色网格金属风,和竹木款反差明显
      2. 可调隔板+模块化分区,功能辨识度高
      3. 办公工业感强,适合吸引桌面收纳用户
      B0G1RGLXW6 (4.6/5 (346 Reviews))Brand is an old entry in this market
      New Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      这不是一个适合现在进入的市场:新品利润率整体偏低,且新品牌几乎没有真正跑通的成功样本,市场已经进入明显的低利润竞争区。 用户预算 50万CNY 当然覆盖得起单个ASIN的启动资金,但按当前数据,这更像是“能进场”而不是“能赚到钱”的市场。

      Profitability difficulty
      High Risk Due to Price Competition

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Profitable Products

      Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.

      B0FBR1GG7Y
      B0FBR1GG7Y
      DILIBRA
      2025-06-03
      Yes
      $31.02
      900pcs
      $27918.0
      13.32%
      $3718.68
      B0CNCWVDQL
      B0CNCWVDQL
      Marbrasse
      2023-11-15
      Yes
      $39.36
      300pcs
      $11808.0
      18.82%
      $2222.27
      B0DTHZQ8F3
      B0DTHZQ8F3
      Hiitytin
      2025-02-22
      Yes
      $35.09
      500pcs
      $17545.0
      12.33%
      $2163.3
      B0DRY633XD
      B0DRY633XD
      MapleGrace
      2024-12-31
      Yes
      $36.99
      300pcs
      $11097.0
      18.12%
      $2010.78
      B0DHV5JD8T
      B0DHV5JD8T
      Oubonun
      2024-09-24
      Yes
      $27.01
      600pcs
      $16206.0
      11.48%
      $1860.45
      B0DS1XXXBH
      B0DS1XXXBH
      Criusia
      2025-03-21
      Yes
      $38.78
      200pcs
      $7756.0
      23.13%
      $1793.97
      B0BH4MBS55
      B0BH4MBS55
      ITAYVAN
      2022-10-03
      Yes
      $15.19
      500pcs
      $7595.0
      14.1%
      $1070.9
      B08PDQZHZW
      B08PDQZHZW
      Simple Houseware
      2020-12-01
      Yes
      $28.87
      300pcs
      $8661.0
      12.07%
      $1045.39
      B07JPH1PNC
      B07JPH1PNC
      Oubonun
      2018-10-25
      Yes
      $36.92
      200pcs
      $7384.0
      10.42%
      $769.42
      B0DS1VZJ1P
      B0DS1VZJ1P
      Criusia
      2025-03-21
      Yes
      $29.15
      100pcs
      $2915.0
      18.56%
      $541.03
      B0GR8NKN76
      B0GR8NKN76
      Umilife
      2025-09-12
      Yes
      $21.39
      200pcs
      $4278.0
      12.47%
      $533.47
      B0CNCMTKRQ
      B0CNCMTKRQ
      Marbrasse
      2023-11-15
      Yes
      $40.12
      50pcs
      $2006.0
      19.23%
      $385.76
      B0CQW752YN
      B0CQW752YN
      Welaxy
      2024-08-29
      Yes
      $27.99
      50pcs
      $1399.5
      26.07%
      $364.85
      B0DF75QT1V
      B0DF75QT1V
      Lucasden
      2024-09-19
      Yes
      $23.15
      100pcs
      $2315.0
      15.47%
      $358.14
      B0DPZSBXQR
      B0DPZSBXQR
      Briwooody
      2024-12-10
      Yes
      $37.33
      50pcs
      $1866.5
      14.96%
      $279.23
      B0DFLVD83P
      B0DFLVD83P
      Briwooody
      2024-08-29
      Yes
      $34.97
      50pcs
      $1748.5
      15.51%
      $271.2
      B0G1RGLXW6
      B0G1RGLXW6
      Marbrasse
      2025-11-11
      Yes
      $34.54
      50pcs
      $1727.0
      14.78%
      $255.26
      B0DJVCR62M
      B0DJVCR62M
      Marbrasse
      2023-07-20
      Yes
      $21.61
      100pcs
      $2161.0
      10.44%
      $225.61
      B0D2GPRDB1
      B0D2GPRDB1
      Marbrasse
      2023-07-21
      Yes
      $21.66
      100pcs
      $2166.0
      10.27%
      $222.45
      B0CLTNTFHQ
      B0CLTNTFHQ
      Marbrasse
      2023-07-20
      Yes
      $21.63
      100pcs
      $2163.0
      10.2%
      $220.63

      Top 20 Profitable New Products

      Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.

      B0GR8NKN76
      B0GR8NKN76
      Umilife
      2025-09-12
      Yes
      $21.39
      200pcs
      $4278.0
      12.47%
      $533.47
      B0G1RGLXW6
      B0G1RGLXW6
      Marbrasse
      2025-11-11
      Yes
      $34.54
      50pcs
      $1727.0
      14.78%
      $255.26
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这个市场不适合进入:新品牌新品成功率是0%,新上新产品里100%都没跑出来;整体新品成功率也只有2.99%,而失败新品占97.01%,已经是典型的高压价格战市场。更关键的是,市场里真正能成立的新品几乎都不是靠“新品本身”赢,而是靠老品牌/旧链接改造和功能差异化,说明新进入者门槛很高,直接做新ASIN成功概率很低。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable

      Profitable new products divide by brands

      What is the ratio of different brands owning all profitable new products

      Marbrasse
      Umilife

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      Briwooody
      Other
    • #Success Rate by Entry Time

      Listing

      这个市场不适合现在进入,结论很明确:新品牌几乎全军覆没,且近期开品明显变难。 近一年新品牌新发布的盈利率是0%,非盈利率100%;整体新上架产品里只有2.99%能赚钱,市场已经被老品牌和少数强势玩家压得很死。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      2025027200020
      2026016000029
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/800300002
      2025/901310003
      2025/1000100003
      2025/11010100011
      2025/1200000001
      2026/1012000010
      2026/200100005
      2026/300000001
      2026/400100004
      2026/500200008
      2026/600000001
      2026/700000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
      3 Tier Drawer Organizer Versatile Expandable Junk Drawer Organizer Grey
      Price (USD)
      $23.15
      Released Type
      Old Release (2024-09-19)
      Brand is an old entry in this market
      Size and Weight
      26.8 x 15.6 x 7.2 cm, 750.00g

      Profitable Factors

      Based on old ASIN

      Design & Appearance

      灰色中性配色,偏办公/家居通用风格, 三层可伸缩抽屉式结构,长度可从 9.84 英寸扩展到 15.98 英寸

      Key Buying Motive

      三层分层抽屉结构 + 可伸缩长度,适合小物分类且兼容不同抽屉深度

      Target Customers

      需要在较窄抽屉里收纳笔、回形针、胶带、化妆小物等高频小件的办公/梳妆/厨房用户

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $2,315.00
      100 sold in the past 30 days · as of 2026年8月

      Net Profit Margin

      Sea Freight
      11.86% / 15.47%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      -3.98% / -0.37%
      Peak / Non Peak

      Sales & BSR Performance

      Oubonun Expandable Shallow Vanity Plastic Makeup Drawer Organizers, 2 Pack
      Price (USD)
      $27.01
      Released Type
      Old Release (2024-09-24)
      Brand is an old entry in this market
      Size and Weight
      32.6 x 24.0 x 9.3 cm, 454.00g

      Profitable Factors

      Based on old ASINDistinct functions and features

      Design & Appearance

      可伸缩展开结构,宽度可从11.1英寸扩展到19.2英寸,更适合不同尺寸抽屉

      Key Buying Motive

      可伸缩展开,能按抽屉宽度灵活调整;7个分区+可展开区,兼顾化妆品和文具收纳

      Target Customers

      需要浅抽屉内可调尺寸收纳的人群,尤其是化妆台、梳妆台和办公桌抽屉用户

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $16,206.00
      600 sold in the past 30 days · as of 2026年8月

      Net Profit Margin

      Sea Freight
      4.86% / 11.48%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      -17.10% / -10.47%
      Peak / Non Peak

      Sales & BSR Performance

      Loading samples... 20%
    What is Keble?

    Keble is an e-commerce AI Agent that helps sellers solve daily e-commerce issues. This report is generated by Keble AI.

    Analyze Product Opportunity with Keble
    1. One report to tell you whether to enter the market or not, significantly reducing inventory risk.
    Keble AI Agent