- Benchmark ASINB0H6RFX9ZR
- MarketplaceUS
- Category ID3760901
- Analyzed Products
- Keywordbamboo toothbrush, adult toothbrush, soft bristle toothbrush
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥11.55estimated
- Data Date2026-08-10
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很直接：这个市场不值得进入。 新品牌只有11个，但新品盈利率只有23.40%，新品牌新品盈利率也只有28.57%，再加上最近新增产品里亏损占比很高，已经是明显的高压竞争市场；小商家如果硬进，基本要靠强差异化和激进投放，普通打法不够用。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不值得进，预算虽够单个ASIN起步，但市场已经明显偏向价格战，且新品牌成功率太低。 你的50万CNY远高于新上架产品的建议起步预算6059 USD（约4.3万CNY），所以“能不能进场”答案是YES；但“值不值得进场”答案是NO，因为新品牌新上架盈利率只有28.57%，新品牌新上架亏损率高达71.43%，而且全市场新上架产品盈利率只有23.40%，属于低成功率市场。
Early sourcing + logistics + marketing budget (USD)$6,059.01 - $6,059.01Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?55.31%New listing success rate (old brands):19.23%New listing success rate (new brands):28.57%Which new brands have these successful new listings?...Which old brands have these successful new listings?Potential certificate expensesCPC CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 普通塑料手动牙刷（超市/药店自有品牌）——通常更便宜、线下更容易买到，适合对竹制或环保材质不敏感的用户。
- 超市多支装基础款软毛牙刷——单支成本更低，获取更方便，满足日常清洁的基础需求。
- 一次性酒店/旅行牙刷套装——对临时使用、出差或备用场景更容易获得，购买门槛低。
- 电商平台上的无品牌/白牌手动软毛牙刷多包装——价格通常更低，选择更多，适合追求性价比而非材质故事的用户。
- 牙科诊所/药房推荐的基础护理牙刷——虽然不一定更便宜，但更容易被信任，购买决策更简单。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：新品牌盈利率只有28.57%，新品牌新品亏损率高达71.43%，而且价格战已经很明显；对小商家和大品牌都不是好机会。 近一年新品里，老品牌占比55.31%，说明竞争主场已经被老玩家占住；同时市场整体可识别盈利产品只有38.10%，新产品盈利仅23.40%，不是健康扩张，而是高压内卷。
Least investment in new productsNew products with Highest revenueMost investment in new productsDR.NOAH
Recent Monthly Revenue (USD):$118,080.00(6000pcs/month)B0GXX8N5G2 (4.8/5 (165 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableRecent Monthly Revenue (USD):-(-)B0H6RFX9ZR (4.8/5 (165 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsVIVAGO
Recent Monthly Revenue (USD):$97,800.00(10000pcs/month)B08172V3Y5 (4.5/5 (8031 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$46,760.00(4000pcs/month)B0DWX22LPN (4.5/5 (1320 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$11,096.00(800pcs/month)B0GF1JY49L (4.5/5 (100 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableLeast profitable new productsSengemKing
Recent Monthly Revenue (USD):-(-)B0GR8KLCMK (4.7/5 (6 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):-(-)B0GVJ6LTG1Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 天然棕色猪鬃刷毛，外观和常见尼龙款差异大
- |
- 原木极简风，产品图辨识度高
- |
- 主打深层去渍与环保，可吸引细分成人用户
B0H2SGVKCZ (4.9/5 (12 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 婴儿专用小刷头，适合0–4岁口腔阶段
- |
- 竹柄+植物基软毛，和成人牙刷区别明显
- |
- 零微塑料卖点突出，家长更容易点击
B0GXX8N5G2 (4.8/5 (165 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，已经明显偏向价格战和过度拥挤。 新品牌只有11个，但已接近“新品牌扎堆”警戒线；更关键的是，新品盈利率只有23.40%，而且新产品里低于10%利润的占比也不低，说明不是容易赚钱的市场。
Profitability difficultyPotential high net profit marginAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B00AFWVHI2MOUTHWATCHERS2012-12-10Yes$15.9910000pcs$159900.030.1%$48129.9B0GXX8N5G2DR.NOAH2026-04-06Yes$19.686000pcs$118080.034.82%$41115.46B0H6RFX9ZRDR.NOAH2026-06-29Yes$19.255000pcs$96250.034.42%$33129.25B08172V3Y5VIVAGO2019-11-08Yes$9.7810000pcs$97800.017.08%$16704.24
B089B3Q78SGREENZLA2020-05-28Yes$13.033000pcs$39090.025.97%$10151.68B0DWX22LPNVIVAGO2025-04-15Yes$11.694000pcs$46760.020.62%$9641.92
B00H88K9EEColgate2013-12-04Yes$10.555000pcs$52750.015.16%$7996.91
B083TZR58LVirgin Forest2020-01-14Yes$10.014000pcs$40040.010.06%$4028.03
B0BKXM899LSea Turtle2022-10-30Yes$16.991000pcs$16990.023.1%$3924.69
B08R257HX7Sea Turtle2020-12-19Yes$7.994000pcs$31960.011.89%$3800.05
B0CBVYXDVMDavids2023-07-14Yes$12.951000pcs$12950.026.53%$3435.64
B0F8QGDRHNTooth HaHa2025-05-15Yes$9.252000pcs$18500.015.94%$2948.9
B0DG1TMQ5RGaia Guy2024-09-04Yes$21.99400pcs$8796.033.22%$2922.04
B09HP3TCX6Sea Turtle2021-10-02Yes$7.993000pcs$23970.011.71%$2806.89B0GF1JY49LVIVAGO2026-03-31Yes$13.87800pcs$11096.024.87%$2759.58
B089B574B4GREENZLA2020-05-28Yes$12.73900pcs$11457.022.51%$2578.98
B0F8QM86GTTonochi2025-05-15Yes$16.96500pcs$8480.028.06%$2379.49
B0D8PDL4DZSea Turtle2024-07-03Yes$16.99500pcs$8495.025.04%$2127.15
B0DHVR95TKVIVAGO2024-12-01Yes$9.831000pcs$9830.016.69%$1640.63
B089N9D47TNUDUKO2020-06-03Yes$9.83900pcs$8847.018.51%$1637.58Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GXX8N5G2DR.NOAH2026-04-06Yes$19.686000pcs$118080.034.82%$41115.46B0H6RFX9ZRDR.NOAH2026-06-29Yes$19.255000pcs$96250.034.42%$33129.25B0GF1JY49LVIVAGO2026-03-31Yes$13.87800pcs$11096.024.87%$2759.58
B0FPQSJLMTVIVAGO2025-11-16Yes$9.981000pcs$9980.015.31%$1527.94B0H2SGVKCZCzMouthPro2026-06-21Yes$16.06300pcs$4818.025.36%$1221.85
B0FPQQBMKCVIVAGO2025-11-16Yes$9.97800pcs$7976.015.24%$1215.55
B0GLQ85ZXMTIKITAKA FTG2026-03-31Yes$9.99600pcs$5994.011.75%$704.3
B0H6HPJMF9CzMouthPro2026-06-23Yes$15.94175pcs$2789.522.97%$640.75
B0FRXLGTYZBlueForest Era2025-09-20Yes$21.2450pcs$1062.031.24%$331.77
B0FYD8DPR7Tonochi2025-10-30Yes$16.9950pcs$849.527.93%$237.27
B0GDDNFYNWDaletu2025-12-31Yes$9.9350pcs$496.511.51%$57.15#New Product Success Rates
Listing这个市场不适合现在进入：新品成功率不高，失败率明显更高，而且低毛利产品占比很大，已经接近价格战区。对大品牌来说，只有靠强品牌、持续投放和更高投入才有机会；对小商家来说，合法、低预算、低风险地切入的空间很小，除非能做出明显差异化且愿意接受更高前期投入。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
VIVAGOCzMouthProDR.NOAHOtherNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Other#Success Rate by Entry Time
Listing结论很明确：这个市场不适合进入，已经进入高压竞争区，接近价格战。 近一年新品牌里只有23.4%能跑出可验证盈利，且最近新进入产品多数都在亏损，说明门槛在抬高、而不是变低。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 1 0 0 3 1 1 0 5 2026 2 1 2 1 3 2 0 25 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 1 2025/9 0 0 0 0 0 1 0 1 2025/10 1 0 0 0 1 0 0 2 2025/11 0 0 0 2 0 0 0 1 2025/12 0 0 0 1 0 0 0 0 2026/1 0 0 1 0 0 0 0 4 2026/2 0 0 0 0 0 0 0 2 2026/3 0 1 0 1 1 0 0 2 2026/4 1 0 1 0 0 1 0 4 2026/5 1 0 0 0 0 0 0 5 2026/6 0 0 0 0 2 1 0 2 2026/7 0 0 0 0 0 0 0 4 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesGREENZLA 6 Pack Kids Bamboo Toothbrush | Soft Charcoal Bristles
This listing is deemed profitablePrice (USD)$13.03Released TypeOld Release (2020-05-28)Brand is an old entry in this marketSize and Weight15.6 x 13.0 x 1.9 cm, 82.00gProfitable Factors
Established brand with longevityBased on old ASINEarly Investment
Investment
Monthly Revenue (Recent) (USD)$39,090.003000 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight24.01% / 25.97%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight20.93% / 22.90%Peak / Non PeakSales & BSR Performance
Kids Toothbrush 6 Pack, Soft Bristle Toothbrush for Child Baby Toddler
This listing is deemed profitablePrice (USD)$9.83Released TypeOld Release (2020-06-03)Brand is an old entry in this marketSize and Weight15.7 x 11.9 x 1.8 cm, 68.00gProfitable Factors
Based on old ASINDesign & Appearance
6支装，每支颜色不同，适合儿童区分和家庭分配, 竹柄+彩色刷头的基础款儿童牙刷套装，整体为常见公共市场设计Key Buying Motive
主打儿童/幼童/宝宝可用的软毛竹牙刷，兼顾温和清洁与环保诉求Target Customers
面向有孩子、重视环保且希望购买大包装日常替换牙刷的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$8,847.00900 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight15.99% / 18.51%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight12.61% / 15.13%Peak / Non PeakSales & BSR Performance
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