- Benchmark ASINB0CM7VZ9R3
- MarketplaceUS
- Category ID2358921011
- Analyzed Products
- Keywordsports bottle
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥26.10estimated
- Data Date2026-08-10
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入。 数据显示它不是增长型机会，而是被老品牌锁住的存量小市场：只有1个老品牌 BLAUBECK，0个新品牌，0个新品牌新品成功样本；新上架产品盈利率为0%，而且当前样本里 50% 产品不赚钱，已经是明显的高风险结构，不适合小商家，也不建议大品牌贸然进场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不值得进入。 不是预算不够，而是市场信号本身就偏弱：可识别利润产品只有50%，新上架产品的盈利率为0%，而且当前样本里没有看到新品牌的真实成功案例，说明这里更像是老牌产品吃存量、后进者很难起量的市场。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
Alternatives- 二手/平替奖牌展示架：在本地二手平台、闲鱼式渠道或 Amazon Warehouse 找金属奖牌架/号码布收纳架，通常比新品更便宜，且能直接满足“展示”需求。
- DIY 组合展示：用宜家的画框、金属挂钩、软木板或照片展示板自行组合，成本更低、可按房间尺寸定制，比成品功能更灵活。
- 墙面网格板（grid panel）+夹子/挂钩：适合同时挂奖牌、号码布、比赛照片和小配件，获取容易、扩展性强，价格通常低于专门的跑步纪念架。
- 条形磁性展示条/磁力挂杆：用于固定号码布、证书、照片或轻量奖牌，安装简单、视觉整洁，适合想快速布置的人。
- 亚克力文件展示架/档案夹：把号码布、完赛证书、奖状按比赛归档，便宜且便于翻看，比墙上装饰架更偏实用。
- 软木板/泡沫板公告板：适合用图钉固定号码布、分完赛阶段记录 PB，材料便宜、安装门槛低，可随时替换内容。
- 照片绳/夹子串灯式展示：如果用户主要想把比赛纪念品做成墙面装饰，这种方式成本更低、布置更快，也更容易扩展到照片和小票据。
- 普通多层壁挂置物架 + 小挂钩：用通用收纳架替代专用跑步展示架，既能挂奖牌也能放奖杯、号码布和补给小物，购买渠道更广。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：当前数据只显示一个老品牌样本，且样本里出现了明显的内部两极分化——成功款靠更强的功能整合赚钱，失败款则因同质化和竞争过强而不赚钱。 对你来说，这不是“小品牌可复制”的友好市场；以现有证据看，强势品牌能做，但小商家很难靠普通款打进去。
Old brand with the most profitable new productsBLAUBECK
Recent Monthly Revenue (USD):$4,350.00(100pcs/month)B0CM7VZ9R3 (4.6/5 (178 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0CM7VZ9R3 (4.6/5 (178 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0CW2BZSSKBrand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入。 现在看到的不是“可复制的增长”，而是一个由老品牌主导、靠高投入和功能差异化撑利润的小盘市场；对小商家来说，成功案例不足，且现有赢家明显不是低成本新手能轻松复制的类型。
从数据看，市场里只有2个样本，且品牌只有BLAUBECK这一个老品牌；它的结果极端分化：B0CM7VZ9R3 有 30.2% 利润率、月销100、月利润1314.57美元、178条评论，早期投入约12454.03美元，但另一款 B0CW2BZSSK 直接不盈利且无有效销量。也就是说，这里不是“普遍都能赚”，而是只有少数做出明显差异化的老品牌产品能活下来；同品牌成功率也只有50%，并不能说明新进入者容易成功。当前没有新品牌进入样本，无法支持“小品牌自然能赢”的结论，反而说明门槛主要来自品牌力、产品设计和前期投入，而不是单靠低价就能切入。
对大品牌来说，B0CM7VZ9R3 这种打法可以参考：卖点是把奖牌、号码布、PB记录整合成一体式展示，属于明显差异化，不是普通同质化奖牌架；但它的可复制成本不低，早期投入已到约12454美元，且当前只有一个可见盈利样本，说明市场容量有限、胜者集中。对小商家来说，没有<300评论/年且能稳定盈利的新品牌案例，也看不到需要“少花钱就能赢”的路径；结论很直接：这是一个偏小众、依赖老品牌和产品差异化的市场，不是适合新小商家贸然进入的机会。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0CM7VZ9R3BLAUBECK2023-12-25Yes$43.5100pcs$4350.030.22%$1314.57No profitable product data available for new products#New Product Success Rates
Listing这个市场不值得进入：它已经是老品牌主导、缺少新品牌真实成功案例的高壁垒市场。 现有数据里，市场总体可盈利产品占比看起来有50%，但真正的新品牌为0、近期开新品牌新上架也为0，说明不是新机会，而是被老玩家锁住的存量市场；对小商家更不友好，因为没有任何可验证的新品牌成功样本。
No data availableNo data availableNo data available#Success Rate by Entry Time
Listing这个市场不值得进入：利润只集中在少数老品牌，整体又已经接近价格战环境，新品牌几乎没有清晰可复制的成功信号。 现有证据显示，只有 BLAUBECK 的 B0CM7VZ9R3 这种老品牌老链接在赚钱，利润率 30.2%，但这不代表新进入者也能复制；相反，市场里可识别利润产品只占 50%，而新发布产品的盈利率直接是 0%，对新品牌和小商家都不是友好信号。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesBLAUBECKB0CM7VZ9R3 (4.6/5 (178 Reviews))Marathon Medal Display and Race Bib Holder for Runners, Metal Wall Hanger
This listing is deemed profitablePrice (USD)$43.50Released TypeOld Release (2023-12-25)Brand is an old entry in this marketSize and Weight36.7 x 25.8 x 3.2 cm, 1111.00gProfitable Factors
Based on old ASINDesign & Appearance
黑色金属墙挂+粉笔板组合，视觉上更像运动纪念展示而非普通奖牌架, 一体式金属墙挂，集成奖牌展示、参赛号码牌收纳和PB记录区，结构明显区别于单一奖牌架Key Buying Motive
同时收纳奖牌、比赛号码布，并可记录个人最佳成绩，功能组合更完整Target Customers
跑步、马拉松、铁三和越野赛等赛事完赛者，尤其是想把参赛号码布和奖牌一起做纪念展示的人Early Investment
Investment
Monthly Revenue (Recent) (USD)$4,350.00100 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight28.12% / 30.22%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight15.64% / 17.73%Peak / Non PeakSales & BSR Performance