- Benchmark ASINB0GVS7HTWZ
- MarketplaceUS
- Category ID402047011
- Analyzed Products
- Keywordwireless gaming controller charging dock, gaming controller dock, pc controller charging dock
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥27.59estimated
- Data Date2026-08-06
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论很明确：现在是竞争加剧且利润被压缩的市场，既不适合小商家硬冲，也不适合大品牌盲目下场。样本里新品牌成功率只有33.33%，而且新产品里两款直接失败；利润上，真正跑通的只有 EasySMX 的 B0GVS7HTWZ，利润率35.62%、月销100、月营收4,599美元，但同品牌另一款 B0H2Y9QBBC 失败，说明这不是稳定可复制的机会，而是少数单品偶发打穿。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：这个市场现在不适合进场，用户预算500,000 CNY可以覆盖单个ASIN的前期启动，但市场本身已经呈现明显的高难度和价格竞争风险。 目前样本里新品牌新上架成功率只有33.33%，而老品牌新上架成功率是0%；同时市场里可识别的盈利产品占比只有50%，这不是一个适合“稳进”的环境。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?33.33%New listing success rate (old brands):0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Other major expensesR&DPotential certificate expensesUL CertificationFCC CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- USB-C线直连给手柄供电/边玩边充：用户不买底座时，最便宜、最容易执行的替代方案通常是直接用现有手机/平板/任意USB-C充电器给手柄充电；不需要额外占桌面空间，也不依赖专用配件。
- 第三方便宜的USB-C充电线+桌面集线方式：用一根长一点的USB-C线搭配普通充电头或电脑USB口，固定在显示器旁/桌边，接近“随放随充”的体验，但成本明显低于磁吸充电底座。
- 多口USB充电站/充电排插：如果用户本来就有手机、耳机、键鼠等设备需要充电，多口充电站可以顺带给游戏手柄供电，替代专用手柄底座的“收纳+补能”功能，整体利用率更高。
- 可更换电池+独立充电器方案：对于不想等底座的用户，AA/可充电电池配独立充电器是一种更通用的替代，兼容多设备，坏了也容易补充，且通常比品牌专用底座更便宜。
- 带USB供电的简易手柄支架/收纳架：如果用户主要诉求是桌面整理和放置方便，而不是必须买专用底座，那么普通手柄支架、手机支架或小型收纳架可先满足“有固定位置、随手拿取”的需求，价格更低、购买更容易。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场目前可进入，但只适合有品牌力、预算和广告能力的玩家；对小商家来说风险很高，不建议硬冲。 数据很清楚：当前样本里可识别产品盈利率只有50%，新上架产品盈利率只有33.33%，而且新品牌新产品里只有1个成功、1个失败，说明新进入者并没有稳定胜率。
Least investment in new productsMost investment in new productsNew products with Highest revenueEasySMX
Recent Monthly Revenue (USD):$4,599.00(100pcs/month)B0GVS7HTWZ (4.8/5 (48 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsECHTPower
Recent Monthly Revenue (USD):$2,712.00(100pcs/month)B0FND1XM3Q (4.2/5 (3829 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 磁吸底座一体化，充电收纳更直观
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- 黑色低调电竞风，产品图更抓眼
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- 超静音按键+霍尔摇杆，功能卖点清晰
B0GVS7HTWZ (4.8/5 (48 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- RGB灯效更醒目，图片更容易吸引点击
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- 底座即放即充，展示感强
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- 高性能卖点集中，适合竞技玩家
B0FND1XM3Q (4.2/5 (3829 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合现在进入：新品牌数量看起来不多，但已经出现明显的低利润和失利信号，且新产品成功率只有33.33%，失败率66.67%。 目前能看到的高利润样本只有 EasySMX 的 B0GVS7HTWZ，月销100、月收入4599、利润率35.62%、月利润1638.17；而同品牌另一款 B0H2Y9QBBC 和 ECHTPower 的 B0FZTSL6MF 都是非盈利，说明这里不是稳定赚钱市场，而是靠少数款支撑。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GVS7HTWZEasySMX2026-04-01Yes$45.99100pcs$4599.035.62%$1638.17B0FND1XM3QECHTPower2025-07-31Yes$27.12100pcs$2712.031.01%$841.0Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GVS7HTWZEasySMX2026-04-01Yes$45.99100pcs$4599.035.62%$1638.17#New Product Success Rates
Listing这个市场不适合进入。 现有新产品里只有1个真正盈利、2个不盈利，成功率仅33.33%，而且盈利集中在EasySMX的B0GVS7HTWZ（35.6%利润率，月销100，月营收4599美元，48条评价）这一款；另一款同品牌B0H2Y9QBBC直接亏损，说明新品牌并没有稳定复制成功，市场更像是靠单品偶发爆发，而不是可持续机会。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
EasySMXNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
ECHTPowerEasySMX#Success Rate by Entry Time
Listing这个市场不值得进入，结论很直接：不是机会市场，而是明显的竞争加剧区，且已经出现价格战/低利润信号。 最近一年里，真正的新品牌成功和失败各只有1个样本，成功率只有50%，但样本本身太少，不能掩盖一个更关键的事实：市场新增几乎停滞，2025年仅见到EchtPower 1个新品牌失败样本，2026年只看到EasySMX一个新品牌同时跑出1个盈利、1个亏损，说明不是“新品牌扩张潮”，而是少数大品牌在用更重的产品改造和营销硬推。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 1 2026 0 0 0 0 0 1 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 1 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 1 0 0 2026/5 0 0 0 0 0 0 0 1 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesECHTPowerB0FND1XM3Q (4.2/5 (3829 Reviews))ECHTPower PC Gaming Controller–Wireless for PC with Hall-Effect Joysticks, 1000Hz Polling Rate, No Drift, Turbo & Vibration, Compatible with Windows/Switch/iOS/Android/Steam –Place & Charge Dock
This listing is deemed profitablePrice (USD)$27.12Released TypeOld Release (2025-07-31)Brand is an old entry in this marketSize and Weight16.6 x 14.1 x 8.4 cm, 280.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
黑色机身配RGB灯效，偏通用电竞风, 带底座的放置即充设计，底座与手柄一体化展示更强Key Buying Motive
自带充电底座，兼顾收纳与即放即充；同时保留1000Hz回报率、霍尔摇杆等性能卖点Target Customers
适合既想要竞技性能、又重视桌面收纳和随放随充体验的PC/多平台玩家Early Investment
Investment
Monthly Revenue (Recent) (USD)$2,712.00100 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight28.70% / 31.01%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight22.79% / 25.11%Peak / Non PeakSales & BSR Performance
EasySMX X05Pro Wireless PC Gaming Controller with Smart Charging Dock
This listing is deemed profitablePrice (USD)$45.99Released TypeNew Release (2026-04-01)Brand is a new entry in this marketSize and Weight19.7 x 16.9 x 8.4 cm, 572.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
黑色机身搭配底座充电灯条，整体偏低调电竞风, 手柄本体+磁吸智能充电底座的一体化套装设计，且底座带2.4G接收器收纳位Key Buying Motive
磁吸智能充电底座支持自动回连与USB-C快充，开机即用, 主打Hall摇杆零漂移、超静音按键、双段扳机与8向D-Pad的组合升级Target Customers
适合想要夜间安静游戏、且偏好‘放回底座即可充电’省心体验的PC/多平台玩家Early Investment
Investment
Monthly Revenue (Recent) (USD)$4,599.00100 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight33.90% / 35.62%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight27.82% / 29.54%Peak / Non PeakSales & BSR Performance