- Benchmark ASINB0GGZHKF7H
- MarketplaceUS
- Category ID20972795011
- Analyzed Products
- Keywordgame storage case
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥20.54estimated
- Data Date2026-08-03
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入：新品牌为0、可确认的新上架产品盈利率0%，而且已经出现明显的同质化和低利润压力。 现在不是“有机会优化”的阶段，而是“新进入者几乎跑不通”的阶段；对小商家尤其不友好，对大品牌也只适合带着明显功能升级或渠道优势强行切入。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing这不是一个适合进入的市场：当前信号显示它已经被老品牌主导，而且新上架产品几乎没有跑出来。 你现在的预算 500,000 CNY 从“单个 ASIN 前期铺货+物流+投放”角度看是够进场的，但在这个市场里，钱不是主要问题，问题是新产品成功率太低、且需要明显差异化才有机会。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?100.00%New listing success rate (old brands):0.00%Alternatives- 直接使用手机/平板上的游戏串流或远程游玩应用（如PS Remote Play）来临时“替代”存储/收纳需求，适合只是不想再买新配件的用户。
- 使用现有硬壳数码收纳包或相机收纳包，配合内衬海绵/分隔贴，低成本改造成手柄/游戏小配件收纳方案。
- 采用通用电子配件整理盒（线材收纳盒、工具盒、化妆包分隔收纳），比专用游戏存储盒更便宜、更容易买到。
- 改用背包/斜挎包内的独立收纳袋（收纳袋+拉链网袋组合），适合外出携带少量游戏设备，不必购买专用游戏盒。
- 如果主要是存放卡带/小配件，可用多层文具收纳盒或药盒式分格盒进行替代，成本低且容量灵活。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入，结论是偏失败。 目前看到的有效样本里，旧品牌新款只有 Kamylorus 一个盈利案例，但新款利润率只有 0%，而且同品牌新上架 ASIN B0H6M2XSST 已经直接亏损，说明这个赛道不是靠简单复制就能赚钱，价格战和同质化风险很重。
数据上，Kamylorus 的成功款 B0GGZHKF7H 售价约 34.24 美元，月销 50 件，月收入约 171,200 美元，利润率 34.6%，但它的成功来自“老 listing + 功能叠加 + 视觉差异”，不是标准新品牌可轻易复制的模型；相反，失败款 B0H6M2XSST 是标准新上架、有线 PS5 手柄，功能组合并不差，但因为外观和功能都太常见，直接落入非盈利。市场当前新上架产品的盈利率是 0.00%，整体可识别盈利产品占比 50.00%，这说明能赚钱的样本极少，且新进入者几乎没有成功空间。再看趋势，2026 年才出现新上架样本，且最新月度和年度趋势都只有 1 个新上架失败产品，没有形成持续增长的盈利浪潮，反而更像是竞争开始加剧的信号。
Old brand with the most profitable new productsKamylorus
Recent Monthly Revenue (USD):$1,712.00(50pcs/month)B0GGZHKF7H (3.5/5 (48 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0GGZHKF7H (3.5/5 (48 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0H6M2XSSTBrand is an old entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：新产品盈利率只有0%，已出现明显价格战/低利润压力，而且没有看到任何真正的新品牌成功案例。 目前能确认的只有 Kamylorus 这一家老品牌，1个盈利、1个亏损，品牌成功率50%，但它不是新入场品牌，不能当作小商家成功样本。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GGZHKF7HKamylorus2025-08-06Yes$34.2450pcs$1712.034.6%$592.36Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0H6M2XSSTKamylorus2026-06-25No$--pcs$--%$-#New Product Success Rates
Listing这个市场不适合进入，原因很直接：新产品成功率为0%，且当前可见的唯一新品牌/新上架产品已经失败；市场表现不是“可优化”，而是“连样本都没跑通”。 现在看到的是老品牌 Kamylorus 以旧款产品 B0GGZHKF7H 维持盈利，但它的新款 B0H6M2XSST 直接亏损，说明这里不是靠“做个新货就能进”的市场，而是靠老品牌、旧链接、持续投放和更强功能差异在撑盘。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Kamylorus#Success Rate by Entry Time
Listing这个市场不适合进入，已经进入低利润、强竞争的危险区。 近期新增品牌几乎没有形成有效成功样本，只有老品牌 Kamylorus 的少量产品在硬撑，且新上架产品里没有看到可复制的健康赚钱模型。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 1 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesKamylorusB0GGZHKF7H (3.5/5 (48 Reviews))Kamylorus Wired Controller for PS-5/PC, RGB Gaming Controller with Programmable/Remap/Turbo/LED Light Functions, 3.5MM Headphone Jack, Dual Vibration
This listing is deemed profitablePrice (USD)$34.24Released TypeOld Release (2025-08-06)Brand is an old entry in this marketSize and Weight18.2 x 14.2 x 7.7 cm, 349.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
白色机身搭配蓝色握把，并加入RGB灯效，整体辨识度高于普通黑灰手柄, 采用PS-5风格对称手柄外形，正面双摇杆灯圈与多彩灯效形成较强的视觉差异Key Buying Motive
支持可编程背键、按键重映射、Turbo连发、双震动和3.5mm耳机孔，功能明显比基础款更完整Target Customers
更适合追求背键、连发和RGB灯效的PS-5/PC进阶玩家，而不是只要基础手柄功能的普通用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,712.0050 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight32.75% / 34.60%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight27.77% / 29.61%Peak / Non PeakSales & BSR Performance