- Benchmark ASINB0GX9G7F4R
- MarketplaceUS
- Category ID1055398
- Analyzed Products
- Keywordrunning shoes
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥121.16estimated
- Data Date2026-08-07
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论很明确：当前是低利润、低成功率、且明显偏向价格战的高风险市场。 现有数据里只有 1 个新品牌 VIPEK、2 个新上架产品，品牌新产品盈利率 0%，新品牌新上架成功率 0%；市场没有出现可复制的健康新品牌案例，反而是连续失败信号。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing这个市场不适合进入，结论很明确：当前是高风险、低回报的价格战型市场，用户预算500,000 CNY可以覆盖少数单品的前期入场，但不足以支撑长期竞争，更不值得继续投入。 现有样本里，VIPEK 作为新进入品牌，2个新上架ASIN全部未盈利，品牌可识别盈利率为0%，说明新品牌在这个赛道里几乎没有试错空间；同时可见单品 B0GX9G7F4R 定价约201.94美元，前期成本已经包含56.78美元头程、28.12美元FBA和30.29美元平台费，利润率只有5.69%，远低于你要求的15%“可接受”水平。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 独立式布衣柜/简易衣橱：价格通常更低、安装更快，适合临时租房或不想打孔的人群；缺点是承重和稳定性一般低于金属重型系统。
- 模块化塑料收纳柜/抽屉柜：更便宜、搬动方便、对工具和安装要求低，适合轻量衣物和配饰收纳；但挂衣能力弱。
- 墙面免打孔挂衣架+层板组合：用粘贴式/膨胀钩搭配简易层板，成本低、占地小，适合少量衣物的基础收纳；承重有限。
- 床下收纳箱/真空压缩袋方案：对季节性衣物特别省钱，收纳效率高，几乎无需安装；但取用不如开放式衣柜方便。
- 二手金属衣架/旧货市场衣柜架：采购门槛低、可立即使用，适合预算敏感用户；但品质和尺寸一致性较差。
- 便携式挂衣架（单杆/双杆）：比完整衣柜系统更轻、更便宜、更容易组装，适合短期过渡或小空间；收纳容量和美观度较低。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入，结论很明确：已是低利润、低成功率的高风险市场。 现有样本里只有 1 个新品牌 VIPEK、2 个新发布 ASIN，品牌成功率 0%，新发布成功率 0%，而且没有任何老品牌样本可作为“成熟头部赛道”信号；当前唯一可见的成功迹象几乎为零，反而是失败案例非常清晰。
Least investment in new productsNew products with Highest revenueMost investment in new productsVIPEK
Recent Monthly Revenue (USD):-(-)B0GX9G7F4R (4.9/5 (13 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):-(-)B0GX9H3DR3Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0GX9G7F4R (4.9/5 (13 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0GX9H3DR3Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，结论很明确：已接近价格战/低利润陷阱，且新品牌几乎没有成功样本。 目前可见的新品牌 VIPEK 进入后，2 个新上架产品全部不盈利，市场没有给出任何可复制的健康新品牌成功案例。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0GX9G7F4RVIPEK2026-04-15No$201.94-pcs$-5.69%$-B0GX9H3DR3VIPEK2026-04-15No$--pcs$--%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GX9G7F4RVIPEK2026-04-15No$201.94-pcs$-5.69%$-B0GX9H3DR3VIPEK2026-04-15No$--pcs$--%$-#New Product Success Rates
Listing这个市场不值得进入，结论是直接放弃。 现有证据显示，新品牌几乎没有真正跑通：新品牌新上架产品盈利率为0%，而新品牌新上架产品未盈利率为100%；同时，样本里两款新上架产品都来自 VIPEK，全部亏损，说明新人进入后更像是在硬烧预算而不是拿到稳定利润。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
VIPEK#Success Rate by Entry Time
Listing这个市场不值得进入：新品牌近期成功率为0%，而且最新进入样本里两款产品都不赚钱，已经出现明显的价格竞争和低质量竞争信号。 对于大品牌和小商家都不是好机会；小商家若想进场，基本要靠更激进的营销和更高预算，但当前数据并不支持这样做。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 2 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases