- Benchmark ASINB0D8B4ZZ8T
- MarketplaceUS
- Category ID2335752011
- Analyzed Products
- Keywordcamera lens protector, phone camera lens protector
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥13.79estimated
- Data Date2026-08-10
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得现在进入。 新品牌只有2个，谈不上30+品牌的过度饱和警戒，但已经出现明显的低利润和同质化挤压：新上架产品里只有20%达标赚钱，近年新增里3个是亏损/不达标，利润主要卡在9.26%~16.68%，已经非常接近价格战边缘，属于高竞争、低容错市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不值得现在进入。 虽然表面上仍有少数高利润样本，但新品牌新上架成功率只有20%，新产品里75%是亏损/不达标，而且利润中位区间只在9.26%~16.68%，已经非常接近价格战边缘；再加上新品牌进入数量并不低，整体是高竞争、低容错的市场，不适合把它当成稳健机会。
Early sourcing + logistics + marketing budget (USD)$537.11 - $537.11Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?60.00%New listing success rate (old brands):0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Alternatives- 不贴镜头保护圈，改用带凸起镜头框的手机壳：这是最直接的替代方案，成本通常更低、安装更简单，而且一体式保护能减少镜头直接接触桌面/地面的概率。
- 只购买防摔手机壳而不单独买镜头贴：对多数用户来说，手机壳本身提供的边框保护已经能覆盖日常刮擦和轻微磕碰，省去镜头贴可能带来的反光、灰尘边缘和装贴失败问题。
- 用现有手机壳 + 镜头环贴/装饰圈：如果用户主要担心轻微磨损，可以用更便宜的镜头环或边框贴替代整片镜头保护膜，价格更低、视觉影响也更小。
- 直接采用原厂/第三方镜头模组维修保险或延保方案：对高价值机型，用户可能更愿意把预算放到延保、碎屏险或设备保险上，避免为低频损伤预先支付配件成本。
- 使用手机挂绳、手持支架或稳定器来降低摔落风险：这种做法不是“保护镜头”本身，但能从源头减少跌落和碰撞，属于更省钱且更容易持续执行的风险管理方式。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，已经接近价格战区，且新品牌成功率偏低。样本里可盈利产品占65.52%，但新发布产品盈利率只有20.00%；同时，IMBZBK 这种新品牌已出现“看起来能卖、但利润不足”的典型失败款，说明这个赛道不是靠简单复制就能赚钱的。
Least investment in new productsMost investment in new productsNew products with Highest revenueIMBZBK
Recent Monthly Revenue (USD):$68,480.00(8000pcs/month)B0FG29YLDT (4.4/5 (20137 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Old brand with the most profitable new productsAilun
Recent Monthly Revenue (USD):$97,100.00(10000pcs/month)B0FDQH15KW (4.5/5 (146048 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$88,200.00(9000pcs/month)B0D9LM9DPV (4.5/5 (146047 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$78,930.00(9000pcs/month)B0D9LMRR4V (4.5/5 (146004 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast profitable new productsTZGZT
Recent Monthly Revenue (USD):-(-)B0H2HFCTPG (4.5/5 (2749 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 一体式全包设计，和普通贴膜明显不同
- |
- 屏幕膜+镜头膜+手机壳合一，开箱即用
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- 透明款外观直观，适合想一套解决全防护的用户
B0CSNJP635 (4.3/5 (108843 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 隐私膜卖点鲜明，和常规清晰膜差异大
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- 自动除尘/定位安装框，安装体验更有吸引力
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- 适合办公、地铁等公共场景，功能感强
B0FG29YLDT (4.4/5 (20137 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这不是一个值得进入的市场。 目前的新品牌只有2个，远低于30个新品牌的过度饱和警戒线，但市场已经明显被老品牌占住，且新产品盈利率只有20%，还伴随大量低于10%的利润段，说明这是一个“低利润、强竞争、靠老品牌吃量”的市场，不适合普通新卖家硬闯。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0D9LM9DPVAilun2024-07-17Yes$9.89000pcs$88200.018.76%$16546.32B0FDQH15KWAilun2025-06-19Yes$9.7110000pcs$97100.016.81%$16322.51B0D9LMRR4VAilun2024-07-17Yes$8.779000pcs$78930.013.36%$10545.05
B0B871GYD2Miracase2022-08-01Yes$17.81000pcs$17800.033.36%$5938.08
B09F39FMJBAilun2021-08-31Yes$7.776000pcs$46620.010.93%$5095.57
B0CCYMZTKMAilun2023-07-27Yes$9.594000pcs$38360.013.16%$5048.18
B0B76R521MAilun2022-07-21Yes$7.845000pcs$39200.011.06%$4335.52
B0D9LLFKKHAilun2024-07-17Yes$8.743000pcs$26220.014.56%$3817.64
B0CCYMT6XZAilun2023-07-27Yes$9.612000pcs$19220.018.2%$3498.04
B0B76D4TGCAilun2022-07-21Yes$7.83000pcs$23400.010.66%$2494.44B0CSNJP635Miracase2023-08-28Yes$23.83200pcs$4766.039.33%$1874.47
B0DB8HN71JFerilinso2024-07-26Yes$9.72300pcs$2916.019.17%$559.0
B0DB8JTC4DFerilinso2024-07-26Yes$9.72300pcs$2916.018.88%$550.55
B091MY7S9CAilun2021-04-03Yes$7.82500pcs$3910.011.23%$439.1
B094FHTQQ4Ailun2021-05-08Yes$7.85400pcs$3140.011.36%$356.71
B08XB9XPQCAilun2021-02-24Yes$7.83300pcs$2349.012.74%$299.27
B08XBD3Z2ZAilun2021-02-24Yes$7.83300pcs$2349.011.22%$263.56
B094F76TTTAilun2021-05-08Yes$7.77300pcs$2331.010.94%$255.02B0H2HFCTPGTZGZT2026-06-28Yes$10.07-pcs$-18.61%$-Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0H2HFCTPGTZGZT2026-06-28Yes$10.07-pcs$-18.61%$-#New Product Success Rates
Listing这个市场不适合进入，结论非常明确：已经接近价格战环境，且新品牌的真实成功率太低。 目前可见的新品牌只有 2 个：TZGZT 和 IMBZBK，其中只有 TZGZT 这一个新品牌产品赚钱，新品牌新品成功率只有 20%，整体新品成功率也只有 25%；同时，非盈利新品里 75% 的产品利润率低于 10%，这已经是典型的低利润高风险区，不是适合小商家和大品牌轻松切入的市场。
证据很直接：老品牌仍然在压制新入场者，而且新品牌成功并不代表低门槛。 旧品牌里 Ailun 的新品全部亏损，说明老牌玩家在这个类目里并没有让出稳定空间；而真正赚钱的 TZGZT 只有 1 个样本，ASIN 是 B0H2HFCTPG，利润率 18.6%，月销约 1000，表面看起来很强，但它的前期投入高达 25,735.90 美元，广告就占 5,731.38 美元，明显不是“低预算就能复制”的案例。相反，IMBZBK 的 ASIN B0FG29YLDT 月销 8000、月营收 68,480 美元，却只有 9.8% 利润率，且总投入 537.11 美元的基础预算完全不够覆盖它后续扩张所需的长期品牌、投放和竞争成本；这说明想靠小预算去复制它的销量，风险很高。市场里总共有 8 个品牌，老品牌 6 个、新品牌 2 个，成功高度集中在少数样本，不是一个适合新手广泛铺货的机会。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
TZGZTNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
AilunIMBZBK#Success Rate by Entry Time
Listing这不是适合进入的市场：新品牌成功样本极少、近年新增品牌几乎没有形成稳定盈利，市场正在走向更难做而不是更容易做。 现有证据显示，真正的新品牌成功只有 TZGZT 的 B0H2HFCTPG，且它拿到 18.6% 利润率、约 2,5735.90 美元早期投入、月销 1000；但同期失败样本 IMBZBK 的 B0FG29YLDT 虽然月销 8000、营收 68480 美元，利润率只有 9.75%，仍被归为不达标，说明这里已经接近低利润硬拼区。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 1 0 0 0 0 0 2026 0 0 0 1 0 0 0 3 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 1 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 2 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 1 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesAilun Privacy Screen Protector+Camera Lens Protector for iPhone 12
This listing is deemed profitablePrice (USD)$7.82Released TypeOld Release (2021-04-03)Brand is an old entry in this marketSize and Weight16.3 x 9.0 x 1.1 cm, 60.00gProfitable Factors
Based on old ASINEstablished brand with longevityDistinct functions and featuresDesign & Appearance
隐私屏设计，正面外侧可视性更强，能满足防窥需求Key Buying Motive
隐私屏+镜头膜组合，兼顾防窥和摄像头保护；镜头膜强调夜拍透光，不影响闪光灯成像Target Customers
经常在地铁、办公室、公共场合使用手机、对屏幕隐私和夜间拍照都敏感的 iPhone 12 用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$3,910.00500 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight8.45% / 11.23%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight4.70% / 7.48%Peak / Non PeakSales & BSR Performance
Ailun Privacy Screen Protector + Camera Lens Protector for iPhone 15 Plus
This listing is deemed profitablePrice (USD)$9.61Released TypeOld Release (2023-07-27)Brand is an old entry in this marketSize and Weight17.4 x 9.1 x 1.6 cm, 92.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
隐私膜+镜头膜的常规组合包装，套装形式更偏成熟公模思路Key Buying Motive
兼顾隐私防窥与镜头夜拍透光，满足日常使用和拍照兼容性Target Customers
适合经常在通勤、办公室、公共场景使用 iPhone 15 Plus，并且在意隐私与夜拍效果的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$19,220.002000 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight15.77% / 18.20%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight11.09% / 13.52%Peak / Non PeakSales & BSR Performance
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