- Benchmark ASINB0FK3NFL5S
- MarketplaceUS
- Category ID490632011
- Analyzed Products
- Keywordkitchen storage rack
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥26.60estimated
- Data Date2026-07-29
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入，已经是低成功率、明显价格战导向的市场。 当前样本里，新品牌只有 VANNPOOY，2 个新上架产品全部不盈利，新品牌新产品盈利率为 0%，而且最近进入的产品也全部失败；这不是“还能靠策略切入”的阶段，而是“进场就要和低利润竞争硬碰硬”的阶段。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很直接：这个市场不值得进入，用户预算虽足够做单个ASIN的前期启动，但市场已经处在明显的低利润、低成功率状态。 目前能看到的样本里，所有可判断利润的产品盈利率只有0%，新品牌新上架产品盈利率也是0%，这不是可复制的机会，而是高风险的价格竞争区。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 防火文件袋/文件收纳袋：比硬壳防火箱更便宜、更轻便，适合只想做基础文件防护、并且需要频繁携带资料的用户。
- 防水拉链档案袋/牛皮纸文件夹组合：成本显著更低，购买门槛低，能满足日常分类收纳；若用户主要需求是“整理”而非“防火防盗”，这是更容易接受的替代方案。
- 家用密码文件盒（普通塑料或金属材质）：价格通常低于专业防火箱，使用方式简单，适合放证件、合同、现金等小件重要物品，但防护等级低于防火产品。
- 带标签的桌面收纳盒/抽屉式文件收纳系统：比防火箱更易买到、体积更灵活，适合办公桌或书桌场景的低成本替代，重点解决“乱”而不是“险”。
- 银行保管箱/社区保险柜服务：对真正担心火灾、盗窃、长期存放高价值文件的用户，这类服务往往比购买高规格防火箱更有保障，且无需自己承担家庭存放空间和维护问题。
- 电子化备份方案（扫描文件 + 云盘/加密U盘）：如果用户的主要痛点是重要文件丢失，数字备份通常更便宜、可复制性更强，也比购买实体防火箱更容易扩展。
- 防潮收纳箱 + 独立文件夹：在预算有限且环境主要问题是潮湿、灰尘时，这种组合比专业防火箱更实用、更便宜，也更容易在超市或电商快速买到。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，结论很明确：新品牌几乎没有盈利样本，且已出现价格战特征。 当前可见样本里，盈利率是0%，新发布产品盈利率也是0%；两条新品牌样本都没跑通，其中 VANNPOOY 的 B0FK3NFL5S 只有 9.2% 利润率，低于可接受线，B0FK4Z6J54 甚至没有形成有效销售。再叠加 2025 年新发布产品全部落在非盈利区间，这不是可复制的入场窗口，而是高风险试错场。
Least investment in new productsNew products with Highest revenueMost investment in new productsVANNPOOY
Recent Monthly Revenue (USD):-(-)B0FK4Z6J54Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$2,217.00(50pcs/month)B0FK3NFL5S (4.6/5 (72 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0FK3NFL5S (4.6/5 (72 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Sales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0FK4Z6J54Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing结论很直接：这个市场不值得进入。 目前样本里只有 1 个新品牌 VANNPOOY，2 个新上架产品全部不盈利，且新品牌新产品盈利率是 0%，已经是失败信号，不是机会信号。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0FK3NFL5SVANNPOOY2025-10-10No$44.3450pcs$2217.09.21%$204.19B0FK4Z6J54VANNPOOY2025-10-10No$--pcs$--%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0FK3NFL5SVANNPOOY2025-10-10No$44.3450pcs$2217.09.21%$204.19B0FK4Z6J54VANNPOOY2025-10-10No$--pcs$--%$-#New Product Success Rates
Listing这个市场不值得进入，属于高风险价格战市场。 目前可见数据里，新品牌只有 VANNPOOY 这一家，而且 2 个新上架产品全部失败，市场新产品盈利率 0%，没有任何能证明“真实小卖家也能稳定赚钱”的成功案例。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
VANNPOOY#Success Rate by Entry Time
Listing结论很明确：这个市场不值得进入，属于低成功率、接近价格战的高风险市场。 关键不是需求，而是新品牌几乎没有跑出来的样本，且近期新进入品牌全部失败，说明现在进场更像是给强势玩家和低价竞争者做陪跑。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 1 0 0 0 0 1 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 1 0 0 0 0 1 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases