- Benchmark ASINB0H6S4Y271
- MarketplaceUS
- Category ID3024146011
- Analyzed Products
- Keyworddog supplies, cat supplies
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥17.57estimated
- Data Date2026-08-07
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得现在进入：不是全面爆满的红海，但已经很明显进入了“强分化+强品牌/强差异化筛选”的高风险阶段。 你有50万人民币预算，够做单个ASIN的启动，但不够把普通跟款做成长期胜出；如果没有明确功能升级、外观差异或品牌渠道优势，进场大概率会被老品牌和同类新品挤压。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这不是一个适合现在进入的市场。 你的预算 50万人民币可以覆盖单个 ASIN 的前期铺货、运费和营销，但这个类目里已经出现明显的老品牌壁垒，而且新品牌成功率只有 33.33%，整体盈利产品占比也只有 66.67%；更关键的是，当前没有足够的新品牌成功样本撑起“低门槛高回报”的判断。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?33.33%New listing success rate (old brands):0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Potential certificate expensesUL CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 宠物美容湿巾/免洗清洁泡沫：适合日常局部清洁、脚掌和脸部护理，成本更低，也不需要通电和刀头维护。
- 宠物梳毛去浮毛工具（脱毛梳、排梳、针梳）：对猫狗日常打理更容易上手，价格通常更低，且能显著减少打结和掉毛。
- 手动修剪工具组合（宠物剪刀+打薄梳+指甲剪）：适合只做少量细节修整的用户，比电推剪门槛低，出故障概率也更低。
- 一次性/专业上门美容服务：对于怕噪音、易紧张或毛发严重打结的宠物，直接去门店或找上门服务往往比购买整套工具更省心。
- 宠物护理手套/按摩除毛手套：在梳理和抚摸中顺便带走浮毛，使用简单，适合不想学习推剪技巧的用户。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入：目前只有1个新品牌、1个老品牌和3个新上架样本，表面上不是“30~100+新品牌”那种彻底超饱和，但已经出现明显的两极分化与价格挤压迹象；更关键的是，新品牌样本里1个赚钱、1个结果不明，老品牌新上架则直接失败，说明不是谁进来都能赚。 对大品牌来说，这里能做，但要靠更高预算、产品差异和品牌力；对小商家来说，只有极少数真正做出功能差异的新款才有机会，普通跟款不值得做。
Most investment in new productsLeast investment in new productsNew products with Highest revenueVeeconn
Recent Monthly Revenue (USD):-(-)B0H6S4Y271 (4.1/5 (18 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsBautrium
Recent Monthly Revenue (USD):$25,983.00(900pcs/month)B0CG5FTXBR (4.4/5 (1073 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 浅紫色机身更柔和，吸引偏爱家居感配色的买家
- |
- 4合1含磨甲头，功能组合比常见3合1更完整
- |
- 低噪音、长续航、USB-C和IPX7，适合新手在家一次完成修毛和磨甲
B0H6S4Y271 (4.1/5 (18 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 白色机身更干净简洁，视觉上更像家用护理产品
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- 3合1可拆刀头，搭配梳子和剪刀，实用套装感强
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- 低噪音、轻巧、防水，适合对噪音敏感的猫主做局部修剪
B0CG5FTXBR (4.4/5 (1073 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论很明确：它不是 oversaturated 型的全面红海，但已经接近“强分化 + 强品牌/强运营筛选”的高风险市场。 现在能跑出来的只有少数做出明显差异化的产品，且新品牌成功样本太少、时间太短，不能证明普通小卖家能稳定赚钱。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0CG5FTXBRBautrium2023-08-21Yes$28.87900pcs$25983.035.86%$9317.51B0H6S4Y271Veeconn2026-01-01Yes$29.29-pcs$-31.96%$-Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0H6S4Y271Veeconn2026-01-01Yes$29.29-pcs$-31.96%$-#New Product Success Rates
Listing这个市场可以进入，但只适合有明确差异化、愿意投入中高预算的玩家；对小品牌来说，普通同质化打法不成立。 现有数据里，真正能跑出来的新品牌案例只有 Veeconn 的 B0H6S4Y271，18条评论、4.1分、32%利润率、首三个月平均75单，早期投入约4706.10美元；但旧品牌 Bautrium 的 B0CG5FTXBR 仍然以1073条评论、约25983美元月营收占据强势位置，而另一个同类新品 B0GH7794QJ 直接失败，说明这是一个靠差异化和投放驱动、不是靠低价硬拼的市场。
证据很清楚：整体可判定为盈利的样本只有2个里1个，成功率66.67%；但新上架产品只有1个成功、1个失败，表面是50%，实际样本极小，不能当成低风险市场。更关键的是，成功路径几乎都来自“基于旧款做功能升级”——B0H6S4Y271把3合1做成4合1，加入磨甲头、低噪音、IPX7、USB-C；反过来，B0GH7794QJ虽然也是3合1、静音、防水、USB-C，但因为“缺乏独特性”直接亏损。Bautrium 这类老品牌成功案例属于成熟品牌优势，不应算作小品牌可复制案例。与此同时，市场里已经出现旧品牌持续拿走利润、新品牌成功集中在少数样本的信号，属于竞争偏强、同质化明显的状态，不是“靠普通上新就能吃到红利”的盘子。
结论：大品牌可以进，但必须带着更强的产品力和更重的预算；小品牌只有在做出明显功能差异时才有机会，纯跟卖型打法不值得进。 你当前500000元人民币预算，足以覆盖单个ASIN的启动，但要按Veeconn这种思路去做，别只算首批采购和广告，还得预留品牌包装、研发/打样和后续持续投放；如果做不到这种差异化，就不要进。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
VeeconnNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Bautrium#Success Rate by Entry Time
Listing这不是一个值得进入的市场。 目前只看到1个真正的新品牌成功样本，成功率仅33.33%（新品牌新发布里），而旧品牌的新发布是100%失败；市场里真正能跑通的只有像 Veeconn 的差异化款，说明竞争门槛高、不是靠普通同质化就能赢。
证据很直接：Veeconn 的成功款 B0H6S4Y271 定价29.29美元，毛利率约31.96%，但它靠的是“基于旧款 + 功能差异化”（4合1、45dB、150分钟、磨甲头）才跑出来；同品牌另一款 B0H85XX9N9 仍未确认成功，而 Bautrium 的新款 B0GH7794QJ 直接失败，说明这个类目不是“新品牌随便进就能活”的市场。更关键的是，已验证的旧品牌爆款 B0CG5FTXBR 有1073条评论、月销900、月营收约2,598,300，这类老品牌样本是大品牌能力，不应当被当作小商家成功案例；而真实可参考的小品牌成功案例几乎没有，说明小商家要么得做强差异化，要么基本没机会。
从时间趋势看，近几年几乎没有持续扩张的健康新进入，2026年只出现极少量新品牌样本，并且利润表现并没有形成可复制的上升曲线，反而是“少数新款赚钱、更多新款不赚钱/不确定”。你的预算50万人民币可以覆盖单个SKU前期投入，但在这个类目里，仅靠这笔钱不够买到稳定胜算，因为成功需要额外的产品创新和品牌包装；如果没有明显差异化，就会被老品牌和同类竞品压死。结论很明确：大品牌和小商家都不该贸然进入；如果一定要做，只能找完全不同的功能切口，否则就是高风险价格战。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 1 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 1 0 1 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesBautrium Cat Grooming Clippers Kit with Paw Trimmer, 3 in 1 Electric Pet Hair Trimmer Supplies for Thick Matted Hair, Heavy Coat Butt Shaver Cat Razor Fur Trimmer for Dogs at Home (White)
This listing is deemed profitablePrice (USD)$28.87Released TypeOld Release (2023-08-21)Brand is an old entry in this marketSize and Weight19.4 x 9.8 x 5.6 cm, 105.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
白色机身，形成更干净、偏家居感的视觉风格, 轻巧一体式猫用修剪器，搭配多头刀头与整套护理配件，属于常见公模思路但在组合上更完整Key Buying Motive
3合1可拆刀头 + 低噪音 + IPX7防水 + USB-C充电，适合居家给猫和小型宠物做细部修剪Target Customers
主要面向对噪音敏感、需要在家处理厚毛/打结毛/脚掌和臀部细节修剪的猫主，也兼顾小型犬家庭Early Investment
Investment
Monthly Revenue (Recent) (USD)$25,983.00900 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight34.32% / 35.86%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight31.32% / 32.86%Peak / Non PeakSales & BSR Performance
4-in-1 Dog Clippers for Grooming Kit - 45dB Quiet 150-Min Run Non-Slip Grip
This listing is deemed profitablePrice (USD)$29.29Released TypeNew Release (2026-01-01)Brand is a new entry in this marketSize and Weight18.7 x 14.1 x 4.6 cm, 132.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
浅紫色机身在同类宠物理毛器中更偏温和、家居感，能吸引偏好柔和配色的买家, 4合1可拆卸头设计：全身剃刀、面耳修剪、脚部修剪、磨甲头一体化，明显区别于常见3合1机型Key Buying Motive
45dB低噪音、150分钟续航、IPX7防水、USB-C快充，并加入磨甲头，功能组合更完整Target Customers
面向想在家同时完成猫狗修毛、脚部修剪和磨甲的新手宠物主Early Investment
Investment
Monthly Revenue (Recent) (USD)-Net Profit Margin
Sea Freight30.29% / 31.96%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight26.92% / 28.59%Peak / Non PeakSales & BSR Performance