- Benchmark ASINB0GVB3HX5D
- MarketplaceUS
- Category ID2232411011
- Analyzed Products
- Keywordappliance slider
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥32.99estimated
- Data Date2026-08-05
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，而且现在就是明显的失败信号。 目前只看到 1 个新品牌 Xiozugibi、1 个新上架产品 B0GVB3HX5D，整体新品牌成功率 0%，新发布产品盈利率 0%，没有任何可复制的成功样本；更糟的是，这个新品虽然标价 54.99 美元、表面毛利率 23.42%，但实际是 INACTIVE_SALES、只有 2 条评论、月收入和月销量都无法确认，说明它根本没有跑通成交。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing这不是一个适合现在进入的市场。 用户预算 50万人民币，只够覆盖少数单品前期备货、头程和基础推广，但这个市场里已看到新品牌 Xiozugibi 的单品 B0GVB3HX5D 仍然是亏损/无有效销量，且该品售价仅约 5499 美元、预算未形成可验证回报，说明入场门槛高且回收不稳定。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 通用通道门磁/门碰报警器：如果目标是提升冷库门管理与安全，这类设备通常比整套机械锁扣便宜、安装更简单，适合先做基础防护。
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- 现有门锁/门把手的维修包：如果只是拉手、弹簧、钥匙或紧固件损坏，直接更换单个零件或维修套件往往比整套 latch kit 成本更低。
- 通用工业门五金件（非冷库专用）：如重型门拉手、表面安装门闩、插销扣等，可按尺寸匹配现场门体，通常供应更广、交期更快。
- 临时安全方案：如门夹锁、可拆卸安全扣、加固绑带类方案，适合短期过渡或预算极紧时使用，门槛最低但功能也更基础。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：目前只看到1个新品牌Xiozugibi、1个新上架ASIN B0GVB3HX5D，而且该新品是非盈利、无有效销量、且新品盈利率为0%。更关键的是，它连基本的“活跃销售”都没有跑出来，不是可复制的成功样板，而是一个失败信号。
Most investment in new productsLeast investment in new productsNew products with Highest revenueXiozugibi
Recent Monthly Revenue (USD):-(-)B0GVB3HX5D (5/5 (2 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0GVB3HX5D (5/5 (2 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，结论很明确：当前样本里只有1个新品牌Xiozugibi、1个新上架ASIN B0GVB3HX5D，而且它是非盈利、无有效销量、0%盈利率，说明不是可复制的赚钱市场。 更关键的是，市场里看不到任何可验证的成功新品牌案例，反而是单一产品以23.4%的利润率却仍然亏损，说明问题不在“能不能做出利润”，而在于成交和放量根本没有跑通。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0GVB3HX5DXiozugibi2026-03-29No$54.99-pcs$-23.42%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GVB3HX5DXiozugibi2026-03-29No$54.99-pcs$-23.42%$-#New Product Success Rates
Listing这个市场不值得进入，结论很明确：新品牌成功率为0%，市场已经进入高风险的价格战/低转化状态，且现有数据里看不到真正可复制的小品牌成功样本。 目前唯一抓到的样本 Xiozugibi 的新品 B0GVB3HX5D，售价 54.99 美元，毛利率 23.4%，看起来数字不差，但它只有 2 条评论、没有有效销量、销售状态是停滞，最终仍然不盈利，说明这不是“能卖起来”的市场，而是“看起来有毛利、实际起量失败”的市场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Xiozugibi#Success Rate by Entry Time
Listing这不是一个适合进入的市场：新品牌几乎没有成功样本，最近也没有形成可复制的盈利路径，整体更像高风险的价格战/冷启动市场。从现有数据看，唯一的新品牌 Xiozugibi（ASIN B0GVB3HX5D）是新入场，品牌成功率 0%，产品盈利状态为 NON-PROFITABLE，且销量处于 INACTIVE_SALES，说明单看 23.4% 的利润率也没有意义，因为它连稳定出货都没有建立起来。
证据很直接：Xiozugibi 只有 1 个产品，0 个盈利、1 个亏损；该 ASIN 仅 2 条评论、售价 54.99 美元、发布于 2026-03-29，但截至目前没有可确认的月销量和月收入，说明这是一个尚未跑通的新品，不是小商家可抄作业的成功案例。新品牌新品盈利率为 0%，新品非盈利率 100%，市场总体新发布产品盈利率也是 0.00%；结合时间趋势，2026 年只看到 1 个新品牌新产品进入且失败，近几个月新发布活动几乎为零，说明不是健康增长，而是需求弱、样本少、成功稀缺。按你的规则，这种环境既不满足“新品牌可持续成功”，也没有任何迹象表明小商家能低成本切入；如果要竞争，必须具备更强的品牌预算、研发/认证投入和营销能力，甚至可能依赖激进投放才能勉强进入。
结论很明确：不要进入。大品牌也不值得现在进，小商家更不值得冒险；可参考的对象只有 Xiozugibi 这一类失败新入场样本，没有可追随的成熟赢家。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 1 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases