- Benchmark ASINB0G1MKZ2C1
- MarketplaceUS
- Category ID2232411011
- Analyzed Products
- Keywordappliance slider
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥29.84estimated
- Data Date2026-07-23
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入，属于高风险、低可复制性，而且新品牌几乎没有跑通。 当前只有1个新品牌样本 Top Pathfindr，首发产品 B0G1MKZ2C1 是非盈利、无活跃销量的失败案例；新品牌新发布盈利率是0%，不是可参考的成功路径。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很直接：这个市场不适合进入。 以当前样本看，盈利产品占比为0%，新发布产品盈利率也是0%，说明这里不是可复制的赚钱市场，而是明显的低回报、强竞争/低需求组合。用户预算50万人民币虽然能覆盖单个ASIN前期的进货、物流和投放，但在这个市场里不足以把一个新品做成稳定盈利，更不值得为它追加长期研发、品牌和认证投入。
证据很清楚：核心样本品牌 Top Pathfindr 的新发产品 B0G1MKZ2C1，售价约$49.73，但当前是非盈利且无活跃销量，评分2.9，仅5条评价；它的毛利率虽然显示为23.17%，但销量不成立，说明“账面利润”并没有转化成市场成功。这个产品几乎没有差异化，只是GE冰箱底部冷冻抽屉把手的替换件，属于很窄的维修型需求，不是可扩张的品类机会。更关键的是，唯一可见的品牌样本 Top Pathfindr 是新进入品牌，但它的盈利率、新品盈利率都为0%，这不是小商家成功案例，而是一个失败样本；同时我们没有看到足够的新品牌成功证据，也没有看到需要追随的真正“小商家胜出”案例。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 通用型橱柜/抽屉把手改装件：适合只想恢复开合手感、不追求原厂外观的用户，通常更便宜、现货更多，也更容易买到同尺寸替换件。
- 原厂二手/拆机件：来自拆机冰箱或维修渠道，价格往往低于全新原厂件，且匹配度高，适合预算敏感但仍想保持兼容性的用户。
- 第三方通用把手套件（可裁切/可调孔距）：如果目标只是“能用”，这类可调节方案比严格型号件更容易采购，也能覆盖更多机型。
- 把手支架/固定座修复包：若损坏点在螺丝柱、卡扣或安装座而非整根把手，修复包通常比整把替换更省钱，安装也更简单。
- 环氧胶/金属补强修复方案：当把手只是松动、开裂但未完全断裂时，低成本修复可先延长使用周期，避免立即购买昂贵整件。
- 在线维修服务上门更换：对不熟悉型号核对的用户，上门维修能减少买错件的风险；虽然单次费用可能更高，但对某些用户比自行购买配件更省心。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，结论很直接：目前只有失败样本，没有看到可复制的成功路径，而且新品牌的首发成功率是0%，已经是高风险市场。 现有数据里唯一的新增品牌 Top Pathfindr，首发 ASIN B0G1MKZ2C1 定价 $49.73，利润率 23.2% 看起来不低，但销量为零、处于非活跃销售，品牌成功率也是 0%，说明这不是“能赚钱的产品”，而是“有毛利但卖不动”的失败案例。
Least investment in new productsMost investment in new productsNew products with Highest revenueTop Pathfindr
Recent Monthly Revenue (USD):-(-)B0G1MKZ2C1 (2.9/5 (5 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0G1MKZ2C1 (2.9/5 (5 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这不是一个适合进入的市场。 目前样本里新品牌的新品盈利率是0%，已出现明确的失败信号；同时可识别利润只落在20%~30%这一个档位，说明不是大众化健康盈利，而是靠少数单品勉强撑住，进入难度高、容错低。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0G1MKZ2C1Top Pathfindr2025-12-13No$49.73-pcs$-23.17%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0G1MKZ2C1Top Pathfindr2025-12-13No$49.73-pcs$-23.17%$-#New Product Success Rates
Listing这个市场不适合进入，尤其不适合小品牌；当前样本里新品牌几乎没有真正跑通，已经呈现出明显的失败信号。 用户预算虽然有500000 CNY，但这类钱更像是“入场门票”，不足以抵消市场里缺少差异化、缺少成功样本的问题。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Top Pathfindr#Success Rate by Entry Time
Listing这个市场不适合进入，属于高风险且已接近/进入价格战环境。现有数据里，新品牌几乎没有成功样本：新品牌新上架产品盈利率是0%，目前唯一的新品牌案例 Top Pathfindr / B0G1MKZ2C1 也已明确显示为非盈利、无有效销量、评分2.9、仅5条评论，说明不是可复制的成功案例，而是失败样本。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 1 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 1 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases