NEEWER Basics Flexible Phone Tripod, Mini Small Octopus Desk Stand, TP001
Tripods - 产品分析报告
  • Benchmark ASIN
    B0GDG4QJS4
  • Marketplace
    US
  • Category ID
    11139610011
  • Analyzed Products
  • Keyword
    cell phone stand
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    ¥9.05estimated
  • Data Date
    2026-08-07
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Medium
Moderate Risk Due to Price Competition
Newly Released Counts (All Brands)
16
New Brand (9)
Old Brand (7)
Success rate (all brands)
18.75%
New Brand (11.11%)
Old Brand (28.57%)
Most products net profit margin range
3.41% - 20.34%
Listing

Report summary from Keble AI Agent: Listing

这个市场不建议进入,已经是明显的价格战红海。 可识别的新品牌只有6个,但新品牌新品盈利率只有11.11%,全市场新上架产品盈利率也只有18.75%,而且新品牌里8个新品不赚钱,说明新进入者大概率会被低利润和同质化拖住。

Recommended Products Features Direction
B0GFDBBSG6
Why do customers choose it?
  • 整体偏深色金属质感,搭配磁吸结构,更接近工具型而非普通三脚架外观
  • 2合1磁吸三脚架+手持自拍杆的折叠结构,体积小、可挂扣携带,和常规三脚架/八爪鱼脚架差异明显
  • N52强磁吸附,1秒吸附;同时兼容手机与iPad,并可用金属环扩展到非磁吸机型
  • 需要在桌面通话、直播、拍摄中快速切换手持与支架模式的轻量创作者和移动办公用户
  • Sales
    Avg. price: $11.41|Latest price: $9.98|Approx. recent monthly revenue: $1,141.00 (100 pcs)|Net profit margin: 12.72%
    B0GK9Z77RW
    Why do customers choose it?
  • 粉色外观是主要差异点,但属于常见配色变化
  • 可弯曲章鱼脚结构,整体仍是市场上非常常见的通用手机三脚架形态
  • 自带无线遥控、可弯曲脚、支持横竖屏切换
  • 面向需要便携拍摄、自拍和轻度Vlog的入门创作者
  • Sales
    Avg. price: $14.56|Latest price: $14.09|Approx. recent monthly revenue: - (- pcs)|Net profit margin: 17.93%

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    6 new brands20 old brands
    6 brands have new listings3 brands have new listings
    9 new listings7 new listings
    1 succeeded
    2 succeeded
    8 failed
    5 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands
    ...
    Old Brands
    ...

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      这不是一个适合进入的市场。 你有50万人民币,表面上足够覆盖单个新品的前期启动,但这个类目已经明显陷入价格战:已见到可识别样本里只有22.00%产品盈利,新品盈利率只有18.75%,而且新品牌新品未盈利比例高达88.89%,说明新进入者大多在亏钱。

      Early sourcing + logistics + marketing budget (USD)
      $3,940.37 - $3,940.37
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      43.75%
      New listing success rate (old brands):
      28.57%
      New listing success rate (new brands):
      11.11%
      Which new brands have these successful new listings?
      Which old brands have these successful new listings?
      Potential certificate expenses
      FCC Certification

      Some categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).

      Alternatives
      1. 使用旧手机/旧平板作为固定支架:把闲置设备立在书本、杯子或简易支撑物上,成本几乎为零,适合视频通话、追剧和桌面监看,属于最容易被用户接受的低门槛替代方案。
      2. 利用办公/家居现成物做临时支撑:例如纸巾盒、收纳盒、文件夹、台历底座、键盘支架等,这类方案不需要额外购买,搭建快,适合轻量级桌面使用场景。
      3. 购买超低价通用手机夹/手机托架:相比专门的手机支架,单纯的手机夹、桌面卡槽或简易折叠支架通常更便宜、更轻便,也更容易在本地零售或线下店买到。
      4. 使用磁吸式车载/桌面底座但不买完整支架:若用户已经有磁吸手机壳或磁环,可直接搭配现成磁吸底座、冰箱磁贴架或金属支点使用,减少购买整套支架的必要。
      5. 改用带支撑功能的手机壳或保护套:某些手机壳自带支架、卡扣或背部折叠环,用户无需单独购买手机支架,尤其适合只需要偶尔横屏观看的人群。
      6. 借用电脑显示器、笔记本或平板支架:如果主要用途是会议、追剧或看提示信息,直接放在显示器支架、电脑旁边或平板支架上即可,复用既有设备比单独买手机支架更省事。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不值得进入,结论很明确:已经是高竞争、偏价格战的红海,新品牌成功空间很小。 现有样本里,新品牌 GBFETM 和 ZSSHYZK 都没有跑出盈利,说明“便宜+常规功能”已经不够;真正赚钱的,主要是老品牌凭资源和品牌力继续吃量。

      GBFETM
      Most investment in new productsLeast investment in new productsNew products with Highest revenue
      GBFETM 71" Phone Tripod Selfie Stick
      Recent Monthly Revenue (USD):-(-)
      B0GL8D8CRRBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      GBFETM 71" Phone Tripod Selfie Stick for iPhone and Android Phone, Cell Phone Tripod Stand with Wireless Remote Control
      Recent Monthly Revenue (USD):$4,995.00(500pcs/month)
      B0FN4G7Y74 (4.4/5 (325 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
      RISEOFLE
      Old brand with the most profitable new products
      RISEOFLE 71” Phone Tripod & Selfie Stick, Portable All in One Extendable Cell Phone Tripod Stand, with Wireless Remote Control for iPhone/Samsung/Android/Camera
      Recent Monthly Revenue (USD):$144,000.00(10000pcs/month)
      B0DXFFY4YV (4.4/5 (6616 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
      ZSSHYZK
      Least profitable new products
      Portable & Flexible Phone Tripod with Wireless Remote & Adjustable Clip – Compact Cell Phone Tripod Stand for Video Recording, Vlogging, and Live Streaming (Pink)
      Recent Monthly Revenue (USD):-(-)
      B0GK9Z77RW (4.8/5 (11 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      Portable & Flexible Phone Tripod with Wireless Remote & Adjustable Clip – Compact Cell Phone Tripod Stand for Video Recording, Vlogging, and Live Streaming (Black)
      Recent Monthly Revenue (USD):-(-)
      B0GK9TC1SL (4.8/5 (11 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      Portable & Flexible Phone Tripod with Wireless Remote & Adjustable Clip – Compact Cell Phone Tripod Stand for Video Recording, Vlogging, and Live Streaming
      Recent Monthly Revenue (USD):-(-)
      B0GYPZ49GSBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
    • #Differentiations

      Unique productsCommon products
      HECHN Magnetic Tripod for iPhone iPad, 2-in-1 Mini Cell Phone Stand
      Differentiation:
      1. 磁吸+自拍杆二合一,形态和普通三脚架差异大
      2. 适合桌面通话、直播、拍摄,功能切换很直观
      3. 深色金属质感,偏工具风,辨识度高
      4. 小巧可折叠,还能挂扣携带,便携属性强
      B0GFDBBSG6 (4.5/5 (34 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      Portable & Flexible Phone Tripod with Wireless Remote & Adjustable Clip – Compact Cell Phone Tripod Stand for Video Recording, Vlogging, and Live Streaming (Pink)
      Differentiation:
      1. 粉色外观很抢眼,图片点击吸引力强
      2. 可弯曲章鱼脚造型明显不同于常规直杆三脚架
      3. 自带无线遥控,适合自拍和轻度Vlog
      4. 轻便紧凑,面向入门创作者,场景感强
      B0GK9Z77RW (4.8/5 (11 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      这个市场不值得进入,结论很明确:新品牌成功率太低,且主流打法已经接近价格战。 目前可识别的盈利产品只占22%,而新上架产品里真正盈利的只有18.75%;更关键的是,新产品中只有少数能做到10%~20%利润,0%~10%利润的也占了18.75%,说明大多数新入场只能在低利润里硬拼。

      Profitability difficulty
      Moderate Risk Due to Price Competition

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Profitable Products

      Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.

      B0DXFFY4YV
      B0DXFFY4YV
      RISEOFLE
      2024-06-10
      Yes
      $14.4
      10000pcs
      $144000.0
      16.84%
      $24249.6
      B088GNC6TT
      B088GNC6TT
      UBeesize
      2019-04-08
      Yes
      $16.05
      2000pcs
      $32100.0
      25.82%
      $8288.22
      B0FHJRQZMQ
      B0FHJRQZMQ
      SODI
      2025-07-15
      Yes
      $19.99
      200pcs
      $3998.0
      29.58%
      $1182.61
      B0CR1QCBJK
      B0CR1QCBJK
      NOOX
      2023-12-27
      Yes
      $12.96
      100pcs
      $1296.0
      16.96%
      $219.81
      B086Y8TL6M
      B086Y8TL6M
      Aureday
      2020-04-09
      Yes
      $19.99
      50pcs
      $999.5
      17.48%
      $174.72
      B0F9FK9DW3
      B0F9FK9DW3
      Takerers
      2025-05-21
      Yes
      $17.63
      50pcs
      $881.5
      18.74%
      $165.2
      B0GFDBBSG6
      B0GFDBBSG6
      HECHN
      2026-01-07
      Yes
      $11.41
      100pcs
      $1141.0
      12.72%
      $145.14
      B0GDG4QJS4
      B0GDG4QJS4
      NEEWER
      2025-12-31
      Yes
      $15.08
      50pcs
      $754.0
      17.29%
      $130.37
      B0CH2R2FXT
      B0CH2R2FXT
      qirita
      2023-09-01
      Yes
      $12.86
      50pcs
      $643.0
      16.48%
      $105.97
      B0FQJ3XYP2
      B0FQJ3XYP2
      NEEWER
      2025-09-10
      Yes
      $13.11
      50pcs
      $655.5
      15.48%
      $101.48
      B072R1TFDC
      B072R1TFDC
      ZTON
      2017-06-14
      Yes
      $9.99
      50pcs
      $499.5
      11.2%
      $55.95

      Top 20 Profitable New Products

      Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.

      B0GFDBBSG6
      B0GFDBBSG6
      HECHN
      2026-01-07
      Yes
      $11.41
      100pcs
      $1141.0
      12.72%
      $145.14
      B0GDG4QJS4
      B0GDG4QJS4
      NEEWER
      2025-12-31
      Yes
      $15.08
      50pcs
      $754.0
      17.29%
      $130.37
      B0FQJ3XYP2
      B0FQJ3XYP2
      NEEWER
      2025-09-10
      Yes
      $13.11
      50pcs
      $655.5
      15.48%
      $101.48
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这不是一个适合进入的市场:新品牌成功率只有11.11%,新产品整体成功率18.75%,但失败面仍占88.89%和81.25%,而且大多数产品利润密度集中在10%~20%附近,明显是低利润、强竞争的价格战区。 从样本看,真正能活下来的不是同质化机型,而是靠功能和形态做出明显差异的少数产品;如果没有足够预算和强差异化,进场大概率会被卷死。

      证据很直接:全市场可识别利润产品比例只有22.00%,新产品里只有3个赚钱、13个不赚钱;利润分布中,新品落在10%~20%区间的只有3个,0%~10%区间也是3个,说明利润空间并不厚。成功案例里,NEEWER 的 B0GDG4QJS4 和 B0FQJ3XYP2 都是靠“在旧思路上做功能升级”才赚钱,HECHN 的 B0GFDBBSG6 是少数新品牌成功样本,卖点是磁吸、2合1折叠、兼容 iPad,月销100、月营收约114,100元人民币,但这类成功明显依赖更强的产品设计和品牌投入;失败样本 ZSSHYZK 的 B0GK9Z77RW、B0GK9TC1SL 都是常见八爪鱼/柔性三脚架,只改颜色或基础功能,结果都不赚钱。老品牌里,UBeesize 的 B0B88GNC6TT 月营收约321万美元、41,314条评论,说明头部老品牌已经把标准款吃透,新入场者很难正面硬碰。

      结论很明确:不建议进入。 你的预算是50万元人民币,表面上足够覆盖单个ASIN早期投入,但这个市场的可行路径不是“普通款低价切入”,而是“高差异化+更高研发/品牌成本”的硬仗;如果没有像 B0GFDBBSG6 这种级别的差异化,就不要做。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable

      Profitable new products divide by brands

      What is the ratio of different brands owning all profitable new products

      NEEWER
      HECHN

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      NOOX
      ZSSHYZK
      NEEWER
      GBFETM
      Other
    • #Success Rate by Entry Time

      Listing

      这个市场不值得进入,已经明显走向高竞争/准价格战状态,不适合小商家,也不适合大品牌盲目扩张。 最近新入场产品里,2025年只有2个新品牌盈利、6个亏损;到2026年又只有1个新品牌产品盈利、7个亏损,最近一段时间成功率持续走低,说明竞争在加速,赚钱越来越难。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202500220004
      202600110006
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/800000000
      2025/900010001
      2025/1000100001
      2025/1100100002
      2025/1200010000
      2026/100010002
      2026/200100001
      2026/300000001
      2026/400000001
      2026/500000001
      2026/600000000
      2026/700000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
      Ubeesize Phone Tripod, Portable and Flexible Tripods with Wireless Remote and Clip, Cell Phone Tripode Stand for Video Recording
      Price (USD)
      $16.05
      Released Type
      Old Release (2019-04-08)
      Brand is an old entry in this market
      Size and Weight
      23.7 x 9.1 x 5.2 cm, 150.00g

      Profitable Factors

      Based on old ASINDistinct functions and featuresLow pricing strategy

      Design & Appearance

      章鱼脚/柔性三脚架造型,便于缠绕在栏杆、树枝、单车等位置,属于常见公共款设计

      Key Buying Motive

      支持30英尺无线遥控、可90°俯仰切换横竖拍、并兼容相机接口,功能组合完整

      Target Customers

      适合旅行拍摄、自拍、Vlog录制、直播以及需要随身携带稳定支架的内容创作者

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $32,100.00
      2000 sold in the past 30 days · as of 2026年8月

      Net Profit Margin

      Sea Freight
      23.00% / 25.82%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      17.31% / 20.13%
      Peak / Non Peak

      Sales & BSR Performance

      NEEWER Entry Level Version Mini Tripod for Camera, 360° Small Desk Portable DSLR Webcam Cell Phone Mount Holder Stand Selfie Stick Grip Compatible with iPhone Samsung Android Video Recording, GM-2G
      Price (USD)
      $13.11
      Released Type
      New Release (2025-09-10)
      Brand is an old entry in this market
      Size and Weight
      21.3 x 7.2 x 6.7 cm, 173.00g

      Profitable Factors

      Established brand with longevityDistinct functions and features

      Design & Appearance

      迷你桌面自拍杆+三脚架二合一,折叠后体积很小,便携性强

      Key Buying Motive

      入门级极简设计,兼具桌面三脚架与手持稳定握把;支持360°旋转、90°俯仰和一键高度调整

      Target Customers

      面向刚入门的手机拍摄/短视频/直播用户,尤其是只需要基础稳定拍摄功能的人群

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $655.50
      50 sold in the past 30 days · as of 2026年8月

      Net Profit Margin

      Sea Freight
      12.16% / 15.48%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      5.71% / 9.04%
      Peak / Non Peak

      Sales & BSR Performance

      Loading samples... 50%
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