Spirich 3-Pack Reversible Changing Pad Liners, Waterproof & Wipeable Diaper Changing Mat, Thick Terry & 100% Cotton Knit, Portable Baby Changing Pad
Portable Changing Pads - 产品分析报告
  • Benchmark ASIN
    B0FY2T7PJV
  • Marketplace
    US
  • Category ID
    2237474011
  • Analyzed Products
  • Keyword
    baby carrier, baby sling
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    ¥8.14estimated
  • Data Date
    2026-08-07
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Unknown
Unknown - Insufficient New Releases
Newly Released Counts (All Brands)
2
New Brand (2)
Old Brand (0)
Success rate (all brands)
0.00%
New Brand (0.00%)
Old Brand (0%)
Most products net profit margin range
N/A
Listing

Report summary from Keble AI Agent: Listing

这个市场不值得进入,已经是低利润、强竞争的价格战区。 目前可见的新品牌只有 Spirich,2 个新上架全都没赚钱,新品牌成功率 0%,而且最近入场的产品也没有转正,说明不是偶发失误,而是入场后很难做出正收益。

Recommended Products Features Direction
B0FY2T7PJV
Why do customers choose it?
  • 双面可翻转:一面毛圈易擦,一面棉针织更吸湿
  • 需要便携式、可水洗替换垫片的婴儿日常换尿布人群
  • Sales
    Avg. price: $13.57|Latest price: $9.99|Approx. recent monthly revenue: $1,357.00 (100 pcs)|Net profit margin: -1.14%
    B0FY2R4M6J
    Why do customers choose it?
  • 浅灰色/浅粉色的基础素色方案,和竞品相比没有明显差异化
  • 常规矩形可折叠垫片设计,属于母婴换尿垫/换洗垫的通用外观
  • 功能以基础可水洗、便携、成套更换垫为主,和同类产品高度重合
  • 面向需要便携式换尿布垫的普通新生儿家庭,目标人群过于泛化
  • Sales
    Avg. price: -|Latest price: -|Approx. recent monthly revenue: - (- pcs)|-

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    1 new brands0 old brands
    1 brands have new listings0 brands have new listings
    2 new listings0 new listings
    0 succeeded
    0 succeeded
    2 failed
    0 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      不建议进入,这个市场已经是低利润、强竞争的价格战区。 你的预算 50万 CNY 够做单个 ASIN 的前期启动,但不够支撑一个健康、可复制的胜出模型;目前看到的新品牌样本里,盈利率是 0%,而且两条新上架都亏损,说明不是“钱不够”这么简单,而是这个子类目本身回报结构很差。

      Early sourcing + logistics + marketing budget (USD)
      N/A
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      0.00%
      New listing success rate (new brands):
      0.00%
      Potential certificate expenses
      CPC Certification

      Some categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).

      Alternatives
      1. 一次性尿布更换垫/隔尿垫:比可重复清洗的垫子更省心,适合外出、旅行或临时更换场景,单次成本低、购买门槛也低。
      2. 宠物训练垫(尿垫)改作临时更换垫:在覆盖防水需求上更便宜、更容易买到,适合预算极低或应急使用的家庭。
      3. 卫生护理垫/医用护理垫(underpad):和婴儿换尿布垫用途接近,通常更便宜、规格更多、渠道更广,适合作为替代性的防水铺垫方案。
      4. 可折叠防水野餐垫或防潮垫:价格常低于专用婴儿换垫,清洁方便,也更容易在家中多场景复用。
      5. 大号防水毛巾/隔水垫:用现成家用纺织品替代,几乎零学习成本,且可直接机洗;对只需偶尔更换的用户更划算。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不值得进入,已经明显偏向高风险和价格战。 目前可见的新进入品牌样本里,盈利率是0%,新品牌新品盈利率也是0%,而且已经出现新品牌一上来就亏损的案例,说明不是“少数失误”,而是入场就很难赚到钱。

      Spirich
      Most investment in new productsNew products with Highest revenueLeast investment in new products
      Spirich Baby Changing Pad
      Recent Monthly Revenue (USD):-(-)
      B0FY2R4M6JBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      Spirich 3-Pack Reversible Changing Pad Liners, Waterproof & Wipeable Diaper Changing Mat, Thick Terry & 100% Cotton Knit, Portable Baby Changing Pad
      Recent Monthly Revenue (USD):$1,357.00(100pcs/month)
      B0FY2T7PJV (4.8/5 (48 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
    • #Differentiations

      Unique productsCommon products
      Spirich 3-Pack Reversible Changing Pad Liners, Waterproof & Wipeable Diaper Changing Mat, Thick Terry & 100% Cotton Knit, Portable Baby Changing Pad
      Differentiation:
      1. Product features and designs are too common without differentiation
      B0FY2T7PJV (4.8/5 (48 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
      Spirich Baby Changing Pad
      Differentiation:
      1. Product features and designs are too common without differentiation
      B0FY2R4M6JBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      这个市场不适合进入,结论很直接:当前是低利润、低确定性的价格战市场,新品牌没有清晰胜算。 现有可见样本里,盈利率为0%,新品牌新品盈利率同样是0%,而非盈利样本占100%;这不是健康竞争,而是已经把新入场者挤到亏损边缘的局面。

      Profitability difficulty
      Unknown - Insufficient New Releases

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Non-Profitable Products

      Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.

      B0FY2T7PJV
      B0FY2T7PJV
      Spirich
      2025-11-13
      No
      $13.57
      100pcs
      $1357.0
      -1.14%
      $-15.46
      B0FY2R4M6J
      B0FY2R4M6J
      Spirich
      2026-02-28
      No
      $-
      -pcs
      $-
      -%
      $-

      Top 20 Non-Profitable New Products

      New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.

      B0FY2T7PJV
      B0FY2T7PJV
      Spirich
      2025-11-13
      No
      $13.57
      100pcs
      $1357.0
      -1.14%
      $-15.46
      B0FY2R4M6J
      B0FY2R4M6J
      Spirich
      2026-02-28
      No
      $-
      -pcs
      $-
      -%
      $-
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这个市场不值得进入,结论很明确:新品牌成功率是0%,而且当前样本里已经出现价格战/低利润信号。 对小企业来说,这不是“可试错”的市场;对大品牌来说也只是靠重投入硬打,不是好机会。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable
      No data available

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      Spirich
    • #Success Rate by Entry Time

      Listing

      结论很直接:这个市场不值得进入。 不是一个适合新品牌的机会,当前看到的是新品牌新品几乎全军覆没、且已有新入场样本连续亏损,说明竞争不是“可打磨”,而是已经在往高压价格战和高成本获客走了。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202501000000
      202600000001
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/800000000
      2025/900000000
      2025/1000000000
      2025/1101000000
      2025/1200000000
      2026/100000000
      2026/200000001
      2026/300000000
      2026/400000000
      2026/500000000
      2026/600000000
      2026/700000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
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