- Benchmark ASINB0FGXK7X6F
- MarketplaceUS
- Category ID402051011
- Analyzed Products
- Keywordgame card case
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥20.87estimated
- Data Date2026-07-29
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入：它不是健康增量盘，而是被老品牌主导、靠功能升级吃利润的窄口市场；新品牌数量为0，新发布产品盈利率为0%，说明新进入者几乎没有跑通。对小商家尤其不友好，若要硬进，基本只能走高投入、强差异化，甚至带一点激进投放的打法，但这也不代表值得做。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing这个市场不适合现在进入。 现有数据只看到1个可盈利样本、1个不可盈利样本，且新上架产品的盈利率为0%，这说明新进入者几乎没有跑出来；再加上核心可赚钱款B0FGXK7X6F虽然有27.82%利润率，但它来自老品牌Redragon，属于品牌力驱动，不是小商家可直接复制的低门槛机会。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
Other major expensesR&DAlternatives- 使用现有普通机械键盘并关闭软件/系统中的重复输入限制，先不升级到磁轴键盘；这是最便宜的替代方案，适合想体验接近的游戏手感但预算有限的用户。
- 选择入门级60%机械键盘（非磁轴、非8000Hz），用更低价格获得紧凑桌面空间和基础游戏性能，属于对该类产品的直接低成本替代。
- 改用带宏键的软件化键盘/驱动配置，靠按键映射和宏来提升操作效率，而不是购买高单价的Hall Effect Rapid Trigger键盘。
- 对于只打FPS的用户，使用普通键盘 + 鼠标侧键/鼠标DPI切换来优化移动和射击节奏，能在不更换键盘的情况下部分获得“快反应”收益。
- 如果核心诉求是桌面空间和便携，直接选择更便宜的60%薄膜键盘或低价无线60%键盘即可，能先满足小尺寸需求，再决定是否升级到磁轴。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场当前不值得进入。 现有样本里只有 Redragon 这一家可见品牌，盈利/亏损各 1 个，成功率只有 50%，但更关键的是新上架样本的盈利率为 0%，而且可见的市场利润分布只有一个产品落在 20%~30% 区间，另一个直接不可用/不盈利，说明当前并没有形成适合新玩家稳定切入的健康环境。
Old brand with the most profitable new productsRedragon
Recent Monthly Revenue (USD):$6,956.00(200pcs/month)B0FGXK7X6F (4.4/5 (88 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0FGXK7X6F (4.4/5 (88 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B09D7VSGQQBrand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入：当前样本里几乎是老品牌 Redragon 的单品牌盘面，没有新品牌、没有新发布产品、没有形成可复制的新入场胜率，更像是老品牌自我迭代市场，而不是给新卖家开的窗口。已出现盈利的只有 B0FGXK7X6F 这一款，27.8% 毛利、月销 200、月营收约 $6,956、月利润约 $1,935，但它背后是 R&D/功能差异化驱动，不是低成本同质化打法。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FGXK7X6FRedragon2025-07-07Yes$34.78200pcs$6956.027.82%$1935.16No profitable product data available for new products#New Product Success Rates
Listing这个市场不适合进入：它是明显的老牌主导型市场，新品牌没有看到有效的新发布成功样本，反而是红ragon这类老牌用老链接、老模型把利润吃走了。 对用户来说，500000 CNY 预算虽然足以做单个SKU早期投放，但这里真正的问题不是钱够不够，而是市场已经被成熟品牌卡位，新品牌想赢很难。
No data availableNo data availableNo data available#Success Rate by Entry Time
Listing这个市场不适合进入：没有看到新品牌真正跑通，反而是老品牌 Redragon 通过大投入和功能升级吃到利润；这说明门槛高、不是给新小品牌轻松切入的市场。当前更像是“老品牌升级战”，不是健康的增量市场，贸然进入风险很大。
证据很直接：市场里可识别的盈利产品只有 50%，但新品牌盈利率是 0%，新发布产品盈利率也是 0%，同时市场分析里新品牌数量为 0、老品牌 1 个、可识别的新发布产品为 0，说明近期没有真正的新进入者完成有效突破。唯一明确的盈利样本是 Redragon 的 B0FGXK7X6F，售价 34.78 美元，月销 200，月营收约 6956 美元，利润率 27.82%；它能赢靠的不是低价，而是霍尔磁轴、Rapid Trigger、8000Hz 轮询这类功能差异化，属于明显要靠研发和功能堆料才能做出来的路线。相反，Redragon 的 B09D7VSGQQ 这种基础 60% RGB 键盘因为“缺乏明显差异化”而亏损，说明同质化产品已经失效。再看时间趋势，年份和月份的发布/盈利表格几乎全空，无法证明市场还在扩张，反而更像是新进入机会很少、竞争被头部老品牌控制。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesRedragonB0FGXK7X6F (4.4/5 (88 Reviews))Redragon K617 HE Wired Hall-Effect Rapid Trigger Magnetic Gaming Keyboard
This listing is deemed profitablePrice (USD)$34.78Released TypeOld Release (2025-07-07)Brand is an old entry in this marketSize and Weight32.2 x 17.1 x 6.1 cm, 820.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
60%紧凑配列，整体外观与普通全尺寸键盘差异明显Key Buying Motive
霍尔磁轴+Rapid Trigger+8000Hz轮询，主打FPS快速触发与低延迟Target Customers
面向追求FPS竞技手感、需要快速急停和微操的玩家Early Investment
Investment
Monthly Revenue (Recent) (USD)$6,956.00200 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight25.21% / 27.82%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight13.70% / 16.31%Peak / Non PeakSales & BSR Performance