- Benchmark ASINB0H1VTZBZB
- MarketplaceUS
- Category ID229575
- Analyzed Products
- Keywordgame controller
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥15.02estimated
- Data Date2026-08-06
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不建议进入：目前只有1个新品牌样本真正跑通，而且成功几乎完全靠低价，说明赛道不是空白机会，而是已经被同质化和低利润打法卡住了。对小商家来说可做性很弱；对大品牌来说也只是“能进但要重投”，不是值得冲的赛道。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：你这笔 50万 CNY 预算可以进入，但只能做低成本、低风险的单品切入；这个市场本身并不适合重金硬冲，因为新品牌机会只有一个样本，无法证明有稳定的规模化空间。 当前已看到的新品牌样本里，Glomtheia 作为新品牌新上架产品做到 19.45% 利润率，月销约 50 件、月收入约 12.52 万，说明“做对产品”是能赚钱的；但老品牌 Galyacht 的对照样本利润率只有 0.8%，且无有效销量，说明同质化和低价竞争会迅速把利润打穿。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):100.00%Which new brands have these successful new listings?Alternatives- 用手机耳机/入耳式耳机加转接头临时替代：很多玩家直接用现有手机耳机接 3.5mm 转接线或分线器，成本更低，适合先满足语音聊天和基础游戏音频需求。
- 直接使用显示器/电视自带扬声器 + 语音改文字/手机语音：如果只是单机或轻度游戏，先放弃麦克风耳机，改用系统语音转文字、Discord 手机端或队友文字沟通，门槛更低。
- 购买二手/翻新旧款主机耳麦：二手市场里常见的老牌有线耳机往往比新品牌新品更便宜，且即买即用，适合预算敏感用户。
- 用独立桌面麦克风替代耳机麦：如果主要需求是语音清晰度而不是沉浸式音效，可只买便宜的 USB/3.5mm 麦克风，配合已有耳机使用，通常比整套游戏耳机更划算。
- 改用普通通勤耳机 + 平台内置语音功能：很多人已有带麦的通勤耳机或 TWS 耳机，搭配主机/PC 的内置聊天功能即可满足日常联机，不必专门买游戏耳机。
- 使用手柄/设备自带麦克风：部分主机手柄、笔记本或手机本身就有麦克风和扬声器，短期内可直接替代，尤其适合临时开黑或低频使用场景。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入。 目前只看到 3 个可判断样本，盈利产品 1 个、亏损产品 2 个，整体盈利率只有 33.33%；更关键的是，现有“成功”几乎只靠低价和基础功能撑起来，已经明显是低利润、强竞争的打法，不是适合新手或中小卖家的稳定机会。
Most investment in new productsNew products with Highest revenueLeast investment in new productsGlomtheia
Recent Monthly Revenue (USD):$1,251.50(50pcs/month)B0H1VTZBZB (4.7/5 (27 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsGalyacht
Recent Monthly Revenue (USD):-(-)B0CGMWS7Y9 (3.9/5 (7 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 电竞外观更明显，黑绿配色更吸睛
- |
- 头戴式游戏耳机，适合主机/PC玩家点击
- |
- 有线即插即用，使用场景清晰，购买意图强
B0H1VTZBZB (4.7/5 (27 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 灰色极简手柄外形，与耳机类产品差异最大
- |
- 典型游戏手柄造型，图片识别度高
- |
- 有线控制器，面向主机/PC玩家，容易吸引点击
B0FDWQ11BRBrand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这不是一个适合进入的市场：样本里利润结构偏低、市场高度同质化，而且已经出现明显的价格战信号。 目前可识别的盈利产品只占33.33%，新上架产品里只有1个样本且盈利率100%，但样本太小，不能代表真实可复制机会；真正能说明问题的是，已知产品里有33.33%处在0%~10%利润区间，另有66.67%属于信息不完整或无法验证的产品，说明这个赛道并没有形成稳定、健康的利润池。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0H1VTZBZBGlomtheia2026-05-15Yes$25.0350pcs$1251.519.45%$243.42Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0H1VTZBZBGlomtheia2026-05-15Yes$25.0350pcs$1251.519.45%$243.42#New Product Success Rates
Listing这个市场可以直接判定为不值得进入：已经处在高竞争、偏价格战的状态，新品牌几乎没有真实的成功空间。 数据里只有 33.33% 的可判定产品盈利，且新上新产品的盈利率显示为 100%，但样本极小、只看到 1 个新品牌 Glomtheia 的单一成功案例，不能代表市场；同时出现了旧品牌 GameSir、Galyacht 这类对照对象，说明赛道并不是空白，而是由少数品牌和少量样本撑出来的结果。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
GlomtheiaNo data available#Success Rate by Entry Time
Listing这个市场目前不算 oversaturated，但已经明显偏紧，适合小心切入，不适合盲目重投。 现有证据显示，新进入品牌里真正跑出来的只有 Glomtheia 这一家，且它是纯新品路线，说明市场还没完全封死；但样本里老品牌 Galyacht 和 GameSir 的失败、以及整体只有 33.33% 可判定为盈利，说明竞争已经很硬，继续扩张需要精准差异化。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 1 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 1 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesGlomtheiaB0H1VTZBZB (4.7/5 (27 Reviews))GlomTheia Flare X Wired Gaming Headset with Mic for Xbox Series S/X PS5 PC
This listing is deemed profitablePrice (USD)$25.03Released TypeNew Release (2026-05-15)Brand is a new entry in this marketSize and Weight21.2 x 17.7 x 10.0 cm, 372.00gProfitable Factors
Low pricing strategyDesign & Appearance
黑色为主，搭配少量绿色点缀，偏典型电竞风格, 传统有线耳罩式游戏耳机造型，外观未见明显私模差异Key Buying Motive
3.5mm有线多平台通用，主打低延迟和即插即用Target Customers
面向预算有限、需要主机/PC多设备通用的入门级玩家Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,251.5050 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight15.60% / 19.45%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight3.40% / 7.25%Peak / Non PeakSales & BSR Performance