- Benchmark ASINB0D9845HG3
- MarketplaceUS
- Category ID24254179011
- Analyzed Products
- Keywordfurniture anchors, furniture wall anchor, anti tip straps
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥11.39estimated
- Data Date2026-08-06
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，已经明显饱和并且处在价格战区。新品牌只有6个，却已经有38个新上架，最近新品牌新品成功率只有15.38%，而新品里82.86%不赚钱；利润率大多卡在10%以下，说明不是健康竞争，而是低利润淘汰赛。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing这不是一个适合进入的市场：已经出现明显价格战，且新品牌成功率很低，用户预算500000元只能覆盖少数低门槛单品的前期投入，但不足以支撑长期品牌化竞争。 从数据看，市场整体盈利产品仅20.00%，新上架产品盈利率只有15.79%，而新品牌新上架不盈利率高达80.77%；同时老品牌新上架不盈利率也有66.67%，说明连大品牌新推款也普遍承压，市场正在往低利润、强竞争方向走，不建议继续推进。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?31.57%New listing success rate (old brands):16.67%New listing success rate (new brands):15.38%Which new brands have these successful new listings?Which old brands have these successful new listings?Potential certificate expensesCPC CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 免打孔防倾倒方案：可直接使用防滑垫、重物配重块或家具底部加宽防滑脚垫，适合租房和不想钻墙的用户，成本通常更低、安装更简单。
- 墙体替代固定件：如果用户不想买整套家具防倾倒件，可用通用金属角码/L型支架配合普通五金件，通常在五金店更容易买到，单件成本也更低。
- 家具自带式稳定方案：选择带更宽底座、低重心、抽屉防脱设计的家具，或为现有家具加装防倾斜底座垫块，能减少对墙面锚固的依赖。
- 通用家居安全捆扎带：用家具捆扎带、货架固定带或通用绑带替代专用 anti-tip straps，安装门槛更低，且可在多种家具上复用。
- 临时防护方案：使用儿童活动围栏、门禁/栅栏把儿童活动范围与高家具隔离，作为不想施工时的替代，部署快、对墙体零破坏。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，已经明显过度拥挤且接近价格战。整体可见利润产品只占20%，新品盈利率只有15.79%，但真正能活下来的新品大多依赖“老品改款+微差异”，不是适合普通新卖家硬闯的环境。
证据很直接：老牌里 Booda Brand 的 B08C7T7L95（$10.51，月销约2000，月收入约21020）和 B086ZS4D3D（$10.51，月销约9000，月收入约94590）都没赚到钱，利润率只有5.09%和9.67%；这已经落到你定义的价格战风险区。新品里，AXYLOEVA 只有 B0GH1VPP33（$9.99，97评，月销1000，利润率13.1%）和 B0GH15J582（$9.99，97评，月销400，利润率12.47%）勉强盈利，而同品牌 B0H6JJ1FGK、B0H6X8H964、B0GQGLN1CS 都是亏损或无销量；Uordirya 更差，三款新品全部亏损，B0GY9M5QTM 亏-22.28%，B0GY9BF81L 亏-6.31%。这说明不是“做出来就能卖”，而是必须压低成本并做出清晰差异，否则很快被挤出。市场里还出现大量新品牌同类打法，属于明显饱和；同时 200+ 评论短期冲高的款要当作“激进营销竞争者”，不是小商家可复制的正常样本。
如果你硬要学，Big Brand 只能看 Booda Brand、YEYA、RORMGO、OKETHERMO 这类老牌的成熟打法，重点看 B0CQGYHMD3（$18.17，免打孔粘贴式，月销约800，月收入约14536）和 B0FLQ4H9PK（$19.95，免打孔+3M，月销约100，月收入约1995），它们靠的是功能差异而不是低价；Small Business 只能勉强参考 AXYLOEVA 的 B0GH15J582、B0GH1VPP33，以及 Smloplom 的 B0GSV7ZQK8、B0GSVFDH21，这些都是低价钢制/白色外观/轻微功能优化路线，单品预算样本不完整，但价格都在$9.99左右，说明要在这个市场活下来，必须把首批几个月的供货、头程和推广成本压得很低，还要接受长期品牌投入远超单品预算。
Least investment in new productsMost investment in new productsNew products with Highest revenueAXYLOEVA
Recent Monthly Revenue (USD):$9,990.00(1000pcs/month)B0GH15J582 (4.5/5 (97 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$3,996.00(400pcs/month)B0GH1VPP33 (4.5/5 (97 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsBooda Brand
Recent Monthly Revenue (USD):-(-)B0CR699785Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):$21,020.00(2000pcs/month)B08C7T7L95 (4.7/5 (5922 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Recent Monthly Revenue (USD):$94,590.00(9000pcs/month)B086ZS4D3D (4.7/5 (5922 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Least profitable new productsUordirya
Recent Monthly Revenue (USD):-(-)B0GY9BF81L (4.4/5 (25 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):-(-)B0GY9PZPMLBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):$643.00(100pcs/month)B0GY9M5QTM (4.4/5 (25 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- 免打孔粘贴式大底座，和常见钻孔钢制款外观差异大
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- 白色隐蔽感强，更适合浅色家具和现代家居
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- 可移除不留痕，适合租房和经常移动家具的家庭
B0CQGYHMD3 (4.4/5 (205 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 10件套通用型，和2件装免打孔款在数量与定位上差异明显
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- 全金属+2mm钢缆，外观更标准化，偏基础通用防倾倒
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- 白色低存在感，适合浅色家具和需要批量加固的家庭
B0FWK5C7CB (4.6/5 (413 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，结论很明确：已经进入价格战区，而且明显偏饱和。 新品利润分布里，<10%的产品占比高达26.32%（10/38），再加上新品中“暂未成功/数据不足”的占比71.05%，说明真正能稳定跑出来的新品很少；市场整体也只有少量产品能做到20%+利润，40%以上为0，属于靠少数高表现款撑住、其余大面积低效的格局。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0CQGYHMD3YEYA2023-12-17Yes$18.17800pcs$14536.029.25%$4251.78
B0FGX648FBNestGuard2025-07-08Yes$19.65400pcs$7860.031.36%$2464.9
B0CN96HCM6OeckuXIY2023-11-14Yes$9.991000pcs$9990.014.39%$1437.57
B0DH4FC4L1Jolliq2024-09-16Yes$11.371000pcs$11370.011.79%$1340.53B0GH15J582AXYLOEVA2026-01-15Yes$9.991000pcs$9990.012.47%$1245.76
B0GSV7ZQK8Smloplom2026-03-17Yes$9.99900pcs$8991.012.0%$1078.92
B0CP27S323OKETHERMO2023-11-27Yes$13.98300pcs$4194.019.78%$829.58
B0FLQ4H9PKYEYA2025-08-08Yes$19.95100pcs$1995.031.14%$621.25
B0C58VR171Omypuehen2023-05-15Yes$9.99600pcs$5994.010.02%$600.6B0GH1VPP33AXYLOEVA2026-01-15Yes$9.99400pcs$3996.013.1%$523.48B0D9845HG3OKE2024-07-11Yes$18.9950pcs$949.527.59%$261.97
B0DP6MKN4MOKE2024-11-28Yes$18.9950pcs$949.527.55%$261.59
B0GSVFDH21Smloplom2026-03-17Yes$9.99200pcs$1998.012.34%$246.56
B09YTSZMJ7HOME MASTER HARDWARE2022-04-25Yes$16.9950pcs$849.519.93%$169.31
B0F5H766ZKHMOKGRT2025-04-18Yes$16.3350pcs$816.520.52%$167.55
B0BMKCZHFCOudain2022-11-16Yes$13.9650pcs$698.020.15%$140.65
B0BWJNKTK3xicveiuz2023-02-22Yes$13.9850pcs$699.019.81%$138.48
B0GQB8SWX1Jolliq2024-04-05Yes$10.78100pcs$1078.011.5%$123.97B0FWK5C7CBRORMGO2025-12-05Yes$9.95100pcs$995.011.6%$115.42
B0DX7K8R7FKeathdear2025-02-14Yes$15.9950pcs$799.513.57%$108.5Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GH15J582AXYLOEVA2026-01-15Yes$9.991000pcs$9990.012.47%$1245.76B0GSV7ZQK8Smloplom2026-03-17Yes$9.99900pcs$8991.012.0%$1078.92B0FLQ4H9PKYEYA2025-08-08Yes$19.95100pcs$1995.031.14%$621.25B0GH1VPP33AXYLOEVA2026-01-15Yes$9.99400pcs$3996.013.1%$523.48B0GSVFDH21Smloplom2026-03-17Yes$9.99200pcs$1998.012.34%$246.56B0FWK5C7CBRORMGO2025-12-05Yes$9.95100pcs$995.011.6%$115.42#New Product Success Rates
Listing结论很明确：这个市场不值得进入，已经接近/属于过热竞争区，新品牌大概率会被价格战和老牌压制。 新品牌里看起来能跑出来的成功率只有16.00%，但真正能代表小商家的“干净成功”几乎没有；更关键的是，头部成功样本并不便宜，B0GH1VPP33 这类产品要做到盈利，早期投入大约 3328.77 美元，广告就占 748.64 美元，说明不是小预算就能复制的市场。
证据上，整体可识别盈利产品比例只有20.00%，而新上架产品里82.86%不赚钱；新品牌单看新发布产品，盈利率只有16.00%，失败率高达84.00%。品牌层面也很弱：AXYLOEVA 作为新品牌，6个产品里2个盈利、3个亏损、1个无法识别，成功率40.00%，但它的代表盈利款 B0GH1VPP33 只有97条评价、售价9.99美元、利润率13.1%，靠的是“基于旧ASIN”的成熟打法，不是纯创新突破；同时，TAEAFER 和 Pctzjecy 在失败侧占比高，分别贡献了 23.81% 和 33.33% 的新品牌亏损样本，说明大量新入场者并没有跑通模型。旧品牌也没好到哪去，新发布里只有10.00%盈利，80.00%亏损，说明连老牌进来都在承压。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
AXYLOEVAYEYASmloplomRORMGONonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
AXYLOEVAUordiryaTAEAFERPctzjecyOther#Success Rate by Entry Time
Listing这个市场不值得进入，已经明显进入过度拥挤和价格战区。 近两年新品牌持续涌入，但新品牌真正跑出来的只有少数，最近新品牌新上架的成功率只有16.00%，而所有新上架产品的盈利率只有15.79%，说明绝大多数新品都在亏损或难以确认盈利，市场不是机会型，而是高风险淘汰型。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 1 2 1 0 1 0 8 2026 1 0 1 4 0 0 0 19 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 1 0 0 2025/9 0 0 0 0 0 0 0 1 2025/10 0 1 0 0 0 0 0 1 2025/11 0 0 2 0 0 0 0 3 2025/12 0 0 0 1 0 0 0 3 2026/1 0 0 1 2 0 0 0 7 2026/2 0 0 0 0 0 0 0 1 2026/3 0 0 0 2 0 0 0 2 2026/4 1 0 0 0 0 0 0 3 2026/5 0 0 0 0 0 0 0 1 2026/6 0 0 0 0 0 0 0 2 2026/7 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesOKETHERMOB0CP27S323 (4.7/5 (237 Reviews))Furniture Anchors (2 Sets) for Baby Proofing,Anti Tip Furniture Anchors,Furniture Wall Anchor,Adjustable Furniture Straps,Wall Anchors for Furniture Securing for Baby&Pet Safety
This listing is deemed profitablePrice (USD)$13.98Released TypeOld Release (2023-11-27)Brand is an old entry in this marketSize and Weight10.2 x 6.7 x 2.9 cm, 186.00gProfitable Factors
Based on old ASINDesign & Appearance
黑色金属扣件+可调尼龙绑带的传统防倾倒结构，外观与竞品高度同质Key Buying Motive
强调可拆卸、便于移开家具后清洁，且宣称500 lbs承重Target Customers
更偏向已购成品家具后再补装防倾倒的有娃/有宠家庭，以及需要兼顾地震防护的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$4,194.00300 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight17.68% / 19.78%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight11.18% / 13.29%Peak / Non PeakSales & BSR Performance
YEYA Upgraded No Drill Furniture Anchors for Baby Proofing, 2 Pack
This listing is deemed profitablePrice (USD)$18.17Released TypeOld Release (2023-12-17)Brand is an old entry in this marketSize and Weight25.1 x 5.7 x 2.9 cm, 105.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
白色整体外观更偏家居隐蔽风格，相比黑色钢制款更不突兀。, 采用免打孔粘贴式大底座+可释放绑带结构，外观和安装方式与常见钻孔钢制防倾倒款明显不同。Key Buying Motive
免打孔、可移除不留痕，适合不想在墙面和家具上钻孔的用户。Target Customers
租房家庭、希望保护墙面/家具表面的新生儿家庭，以及需要经常移动家具的用户。Early Investment
Investment
Monthly Revenue (Recent) (USD)$14,536.00800 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight27.54% / 29.25%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight24.72% / 26.43%Peak / Non PeakSales & BSR Performance
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