- Benchmark ASINB0FGX648FB
- MarketplaceUS
- Category ID24254179011
- Analyzed Products
- Keywordfurniture anchors
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥11.79estimated
- Data Date2026-08-06
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，已经接近价格战区，且对新品牌与小品牌都不友好。 数据上看，新品牌新品成功率只有5.56%，整体新品成功率也只有7.41%，而新品不盈利占88.89%；近一批新上架里几乎都是失败，说明不是“选品巧”就能赢，而是大多数入场者都会被低利润和投放成本拖死。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing不建议进入，这个市场已经接近价格战区，且新品牌成功率只有5.56%，属于高风险且明显偏饱和的市场。 用户预算只有500,000 CNY，而市场里能站住脚的新品里，真正可复制的只剩少数：新品牌里只有 Smloplom 的 B0GSV7ZQK8 赚钱，单品月销约900单、月收入约8991美元，售价9.99美元、评论68；但同品牌的 B0GXW6WJFG 直接失败，说明这不是“随便做就能赢”的赛道。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?41.93%New listing success rate (old brands):15.38%New listing success rate (new brands):5.56%Which new brands have these successful new listings?Which old brands have these successful new listings?Potential certificate expensesCPC CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 家具防倾倒角码/防倒扣件（L型金属固定件）
- 可拆卸墙面固定带（魔术贴/绑带式，适合临时或租房场景）
- 家具防倾倒楔块/防滑垫组合（先提升底部摩擦与稳定性，成本更低）
- 儿童安全门闩/柜门锁（若用户主要目的是防孩子翻柜，可替代部分防护需求）
- 重物下置与重心下移方案（加配重、重物放下层，属于零配件替代）
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：已出现明显的价格战/饱和信号，新品牌成功率极低，且正在被老品牌和一批新品牌同时挤压。 现有数据里，新品牌新品盈利率只有9.68%，低于10%的高风险线；2026年已经出现16个新产品失败、仅1个新产品盈利，市场明显是“多上新、少赚钱”的结构。
New products with Highest revenueSmloplom
Recent Monthly Revenue (USD):$8,991.00(900pcs/month)B0GSV7ZQK8 (4.5/5 (68 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsBooda Brand
Recent Monthly Revenue (USD):-(-)B0CR699785Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):$21,020.00(2000pcs/month)B08C7T7L95 (4.7/5 (5922 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Recent Monthly Revenue (USD):$94,590.00(9000pcs/month)B086ZS4D3D (4.7/5 (5922 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Least investment in new productsMost investment in new productsTAEAFER
Recent Monthly Revenue (USD):-(-)B0GK9STCLP (4.1/5 (21 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0H23XN2LKBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$449.50(50pcs/month)B0GKBP62RZ (4.1/5 (21 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Least profitable new productsCubecare
Recent Monthly Revenue (USD):-(-)B0H2853JT7 (4.1/5 (30 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 黑色绑带式外观，与白色竞品差异最大
- |
- 适合黑色电视和深色支架，图片更容易吸睛
- |
- 功能明确，电视防倾倒+婴童/地震安全场景强
B0DBHVHFKL (4.6/5 (1787 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 白色紧凑锚点结构，和长条绑带类产品差异明显
- |
- 配件数量多，视觉上更像完整套装，易促进点击
- |
- 白色百搭，适合多数家具和墙面场景
B0GSV7ZQK8 (4.5/5 (68 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入：新品成功率只有7.41%，而新品中不盈利的高达88.89%，已经是明显的价格战市场。 更关键的是，2026年新品牌与老品牌都在大量翻车，说明不是“谁更聪明就能赢”，而是多数人都会被低利润和投放成本拖死。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0CQGYHMD3YEYA2023-12-17Yes$18.17800pcs$14536.029.25%$4251.78B0FGX648FBNestGuard2025-07-08Yes$19.65400pcs$7860.031.36%$2464.9
B0DH4FC4L1Jolliq2024-09-16Yes$11.371000pcs$11370.011.79%$1340.53B0GSV7ZQK8Smloplom2026-03-17Yes$9.99900pcs$8991.012.0%$1078.92
B0CQZFQBCBYEYA2021-11-10Yes$25.51100pcs$2551.034.22%$872.96
B0CP27S323OKETHERMO2023-11-27Yes$13.98300pcs$4194.019.78%$829.58B09LC9QH8QYEYA2021-11-05Yes$25.42100pcs$2542.028.93%$735.41
B0FLQ4H9PKYEYA2025-08-08Yes$19.95100pcs$1995.031.14%$621.25
B0FKH1H4TKNestGuard2025-08-04Yes$19.52100pcs$1952.030.84%$602.0
B0C58VR171Omypuehen2023-05-15Yes$9.99600pcs$5994.010.02%$600.6
B0CB42FCXYOeckuXIY2023-07-24Yes$19.99100pcs$1999.023.54%$470.57B0DBHVHFKLFamily Care2024-07-29Yes$9.99300pcs$2997.011.35%$340.16
B0D9845HG3OKE2024-07-11Yes$18.9950pcs$949.527.59%$261.97
B0DP6MKN4MOKE2024-11-28Yes$18.9950pcs$949.527.55%$261.59
B09YTSZMJ7HOME MASTER HARDWARE2022-04-25Yes$16.9950pcs$849.519.93%$169.31
B0BWJNKTK3xicveiuz2023-02-22Yes$13.9850pcs$699.019.81%$138.48
B0FWK5C7CBRORMGO2025-12-05Yes$9.95100pcs$995.011.6%$115.42
B0DX7K8R7FKeathdear2025-02-14Yes$15.9950pcs$799.513.57%$108.5
B0CS3P63KHHomeBrella2024-01-11Yes$11.1650pcs$558.012.51%$69.81Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GSV7ZQK8Smloplom2026-03-17Yes$9.99900pcs$8991.012.0%$1078.92B0FLQ4H9PKYEYA2025-08-08Yes$19.95100pcs$1995.031.14%$621.25B0FWK5C7CBRORMGO2025-12-05Yes$9.95100pcs$995.011.6%$115.42#New Product Success Rates
Listing结论很明确：这个市场不值得进入，已经接近/进入价格战与饱和区，小品牌和大品牌都不应贸然进场。 新品整体成功率只有 9.68%，按你的规则这已经是高风险市场；同时整体可识别盈利率只有 24.05%，但真正的新产品里，几乎是24个失败对3个成功，说明大多数新品都在烧钱换流量。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
RORMGOYEYASmloplomNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
TAEAFERPctzjecyOther#Success Rate by Entry Time
Listing这个市场不值得进入：新品牌已明显拥挤，最近新增31个新上架里只有7个新品牌，且新上架盈利率只有9.68%，已经落在高风险区。 更糟的是，最近的有效成功几乎只剩下大品牌和老品牌在撑场，小品牌真正跑出来的案例极少，进入后大概率会直接撞上价格战。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 1 1 0 1 0 7 2026 0 0 1 1 0 0 0 19 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 1 0 0 2025/9 0 0 0 0 0 0 0 1 2025/10 0 0 0 0 0 0 0 1 2025/11 0 0 1 0 0 0 0 2 2025/12 0 0 0 1 0 0 0 3 2026/1 0 0 1 0 0 0 0 7 2026/2 0 0 0 0 0 0 0 1 2026/3 0 0 0 1 0 0 0 1 2026/4 0 0 0 0 0 0 0 3 2026/5 0 0 0 0 0 0 0 3 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesFamily CareB0DBHVHFKL (4.6/5 (1787 Reviews))TV Safety Straps - Anti-Tip Furniture Straps for Baby Proofing - Adhesive Non Drill TV Straps Safety for Flat Screen - 2 Pack Adjustable Earthquake Straps - Wall Furniture Anchors for Baby Proofing
This listing is deemed profitablePrice (USD)$9.99Released TypeOld Release (2024-07-29)Brand is an old entry in this marketSize and Weight13.1 x 8.1 x 4.0 cm, 109.00gProfitable Factors
Based on old ASINDistinct functions and featuresLow pricing strategyDesign & Appearance
黑色与常见白色竞品相比更显眼，适合黑色电视和深色支架搭配, 采用电视防倾倒/安全带式结构，强调可调节绑带和免打孔粘贴式安装Key Buying Motive
同时覆盖电视防倾倒、婴儿防护和地震固定三种使用场景；免打孔、无需工具，安装门槛更低Target Customers
更适合有电视墙固定需求、同时希望兼顾婴幼儿防护和租房免打孔安装的家庭Early Investment
Investment
Monthly Revenue (Recent) (USD)$2,997.00300 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight8.22% / 11.35%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight2.89% / 6.02%Peak / Non PeakSales & BSR Performance
NestGuardB0FKH1H4TK (3.5/5 (88 Reviews))NestGuard No Drill Furniture Anchor, Adjustable Strap, 2 Packs
This listing is deemed profitablePrice (USD)$19.52Released TypeOld Release (2025-08-04)Brand is an old entry in this marketSize and Weight25.8 x 6.4 x 3.4 cm, 43.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
白色中性外观，偏家居隐形风格, 免打孔黏贴式固定结构，强调可调节绑带和转角适配Key Buying Motive
无需打孔、可拆装，适合租房和需要频繁移动家具的场景Target Customers
面向有婴幼儿或宠物、且不想在墙面和家具上打孔的家庭Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,952.00100 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight29.12% / 30.84%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight26.78% / 28.50%Peak / Non PeakSales & BSR Performance
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