
这个市场不值得进入,而且对大品牌和小商家都不是好机会;核心原因不是“还有没有需求”,而是已经出现明显的低利润和高竞争,后进者很难靠正常打法赚钱。新品牌持续涌入,但真正能跑通的样本极少,市场正在往更激烈的价格竞争方向走。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论很明确:这个市场不值得进入。 500,000元预算表面上够做单个ASIN的前期启动,但市场已经进入明显的价格战与低利润区,且新品牌几乎没有可复制的成功样本;对大品牌和小商家来说都不是好市场。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入,结论很明确:已经接近价格战高风险区,新品牌成功率低,且新品牌里已经出现多起亏损样本。 现有数据里,旧品牌靠资源和品牌力还能赚钱,但对新品牌和小卖家来说,真正可复制的成功样本太少,不足以支撑你现在入场。
这个市场不值得进入,整体已经接近/进入价格战区,且新品牌成功率太低。 现有数据里,所有可判断利润的产品中只有33.33%盈利,但新上架产品的盈利率只有19.05%,而且新产品里80.95%都不赚钱;更关键的是,最近一年新品牌集中冒出来,2026年又连续出现 THSLSFX、Dynoro、Frinovalt、ZYOUQI、Styquenzer 这些新品牌的新产品,但大多数都落在0%~10%利润区间,说明竞争正在快速加剧,后进者很难靠正常打法赚钱。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0FN7KGCB4 | Josmimic | 2025-08-21 | Yes | $17.99 | 300pcs | $5397.0 | 20.5% | $1106.39 |
![]() | B0FWR2PFPM | milylove | 2026-01-16 | Yes | $16.11 | 300pcs | $4833.0 | 21.78% | $1052.63 |
![]() | B0CLBB4PP7 | bussdis | 2023-10-18 | Yes | $9.9 | 800pcs | $7920.0 | 12.25% | $970.2 |
![]() | B08VNPVDDN | Heesch | 2021-02-02 | Yes | $13.99 | 300pcs | $4197.0 | 20.06% | $841.92 |
![]() | B0C73H7WKQ | Heesch | 2021-02-02 | Yes | $13.99 | 300pcs | $4197.0 | 19.43% | $815.48 |
![]() | B0CSPP8ZH9 | Josmimic | 2024-01-18 | Yes | $9.9 | 600pcs | $5940.0 | 12.2% | $724.68 |
![]() | B0D66CGCJV | bussdis | 2024-06-05 | Yes | $13.91 | 200pcs | $2782.0 | 20.43% | $568.37 |
![]() | B0FN7L5XFF | Josmimic | 2025-08-21 | Yes | $19.31 | 100pcs | $1931.0 | 27.13% | $523.89 |
![]() | B09XMHNYP4 | BAGSMART | 2022-04-11 | Yes | $17.55 | 100pcs | $1755.0 | 29.56% | $518.78 |
![]() | B0D97L2YJJ | Josmimic | 2024-07-11 | Yes | $10.09 | 300pcs | $3027.0 | 12.85% | $388.97 |
![]() | B0CSPCSBJV | Josmimic | 2024-01-18 | Yes | $9.93 | 300pcs | $2979.0 | 12.55% | $373.87 |
![]() | B0CXXJKPFM | bussdis | 2024-03-13 | Yes | $14.02 | 100pcs | $1402.0 | 23.87% | $334.66 |
![]() | B0CSPM9FZT | Josmimic | 2024-01-18 | Yes | $13.85 | 100pcs | $1385.0 | 23.47% | $325.06 |
![]() | B0DZ9WKL4N | Josmimic | 2025-03-05 | Yes | $14.99 | 100pcs | $1499.0 | 19.79% | $296.66 |
![]() | B0FWXQ64X3 | YYILIS | 2025-10-18 | Yes | $21.73 | 50pcs | $1086.5 | 16.69% | $181.34 |
![]() | B0DRCQS8Y2 | AnDock | 2025-02-17 | Yes | $9.68 | 100pcs | $968.0 | 15.53% | $150.34 |
![]() | B0D66J65YN | bussdis | 2024-06-05 | Yes | $13.96 | 50pcs | $698.0 | 21.47% | $149.87 |
![]() | B09VGSP1ZC | Heesch | 2021-02-02 | Yes | $13.96 | 50pcs | $698.0 | 19.98% | $139.47 |
![]() | B0DQKJJLQ3 | milylove | 2024-12-16 | Yes | $16.99 | 50pcs | $849.5 | 14.94% | $126.92 |
![]() | B0D97F8NX4 | Josmimic | 2024-07-11 | Yes | $10.07 | 100pcs | $1007.0 | 12.44% | $125.28 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
![]() | B0FN7KGCB4 | Josmimic | 2025-08-21 | Yes | $17.99 | 300pcs | $5397.0 | 20.5% | $1106.39 |
![]() | B0FWR2PFPM | milylove | 2026-01-16 | Yes | $16.11 | 300pcs | $4833.0 | 21.78% | $1052.63 |
![]() | B0FN7L5XFF | Josmimic | 2025-08-21 | Yes | $19.31 | 100pcs | $1931.0 | 27.13% | $523.89 |
![]() | B0FWXQ64X3 | YYILIS | 2025-10-18 | Yes | $21.73 | 50pcs | $1086.5 | 16.69% | $181.34 |
这个市场不适合进入,尤其不适合小品牌;本质上已经是高竞争、低成功率的成熟市场。 新品牌几乎没有真正的独立新品成功,14个新品牌样本里独立新发布的新品成功率是0%,整体新发布成功率也只有19.05%,而且大多数成功都来自“旧款基础上改版”而不是从零创新,说明门槛高、跟卖式创新才有机会,真正的新切入很难站稳。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,已经进入价格战/饱和警报区。 近期开新品牌的结果是 14 个新品牌新品全部失败,成功率 0%;最近两年里 2025 年有 6 个可识别结果但全部集中在“其他/不可确认”里,2026 年又是 9 个失败、1 个成功,说明竞争不是变简单,而是更难了。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 3 | 1 | 2 | 0 | 0 | 6 |
| 2026 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 8 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/8 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 2 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/10 | 0 | 0 | 2 | 1 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 3 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 3 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 |
| 2026/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |