KUPOOL -''bella|where the hell have you been loca-'' Badge Twilight Funny Brooch Red Heart Enamel Pin for Hat Jacket Cotton Shirt Skirt Canvas Bag
Brooches & Pins - 产品分析报告
  • Benchmark ASIN
    B0B9FPSHR7
  • Marketplace
    US
  • Category ID
    7454907011
  • Analyzed Products
  • Keyword
    travel jewelry case, women jewelry box
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    ¥3.65estimated
  • Data Date
    2026-08-05
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Low
High Risk Due to Price Competition
Newly Released Counts (All Brands)
6
New Brand (6)
Old Brand (0)
Success rate (all brands)
0.00%
New Brand (0.00%)
Old Brand (0%)
Most products net profit margin range
-10.22% - -4.04%
Listing

Report summary from Keble AI Agent: Listing

这个市场不值得进入,已经是明显的价格战高风险区。新品牌新品盈利率是0%,全部6个新上架样本都没跑出来,最近一批新品的利润区间也只有-10.22%到-4.04%,说明现在不是靠普通小预算就能切进去的窗口。

Recommended Products Features Direction
B0GZ3RMKGR
Why do customers choose it?
  • 粉色水钻花朵造型,视觉上偏女性化和礼品感,但并不稀缺
  • 约3英寸的大号花朵胸针,带收纳盒,属于常见公开市场款式
  • 附带收纳盒,适合作为礼品包装
  • 面向需要婚礼、派对或正式场合搭配的女性胸针用户,但人群定位较泛,差异化不足
  • Sales
    Avg. price: $7.31|Latest price: $6.99|Approx. recent monthly revenue: - (- pcs)|Net profit margin: -8.09%
    B0B9FPSHR7
    Why do customers choose it?
  • 红色爱心珐琅面,视觉识别度来自文案图案而非配色本身
  • 爱心造型搭配电影台词式文字,属于强文案驱动的表情包风格胸针
  • 主打怀旧/影视梗式文字表达,适合做情绪化、玩梗型穿搭点缀
  • 偏好影视梗、二次元/怀旧表达、想用小配饰传递个性态度的年轻女性
  • Sales
    Avg. price: $6.09|Latest price: $5.87|Approx. recent monthly revenue: $304.50 (50 pcs)|Net profit margin: -2.12%

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    4 new brands1 old brands
    4 brands have new listings0 brands have new listings
    6 new listings0 new listings
    0 succeeded
    0 succeeded
    6 failed
    0 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands
    ...
    Old Brands

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      结论很明确:这个市场不适合进入。 现在看到的是典型的价格战+低差异化市场,且新品牌新品盈利率为0%,你500,000 CNY 的预算能启动,但不足以把一个单品做成长期可持续生意。

      Early sourcing + logistics + marketing budget (USD)
      N/A
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      0.00%
      New listing success rate (new brands):
      0.00%
      Alternatives
      1. 旅行收纳袋/分格化妆包:比硬壳首饰盒更便宜,容量更灵活,平时也能当随身洗漱包或线缆收纳包使用。
      2. 可折叠首饰收纳卷/首饰整理包:比传统 travel jewelry case 更轻、更省空间,适合项链、耳环、戒指分开放置,出行时更容易塞进行李。
      3. 迷你硬币盒/药盒式分格收纳盒:价格更低、到手即用,适合只带少量首饰的短途旅行用户。
      4. 拉链网袋分隔收纳包:材质轻、成本低、获取容易,可临时替代专门的首饰盒,用于防缠绕和基础分类。
      5. 首饰专用防氧化小袋/密封袋组合:对只想保护少量贵重首饰的用户更实用,价格低、可一次性多件管理。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个类目不值得进入,已经是价格战高风险市场:样本里可判断盈亏的产品盈利率是0%,新上架产品盈利率也是0%,而且新品牌新品的失败率是100%。在你50万人民币预算内,表面上能做单个ASIN,但这类市场里就算有销量,也很难把利润做出来。

      VASUBA
      New products with Highest revenue
      VASUBA Vintage Christmas Bell Brooch Alloy Rhinestone Brooch for Women, Classic Xmas Jewelry with Gift Box
      Recent Monthly Revenue (USD):$589.00(100pcs/month)
      B0FXTPWS22 (4.5/5 (6 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
      CHIOSHIO
      Old brand with the most profitable new products
      KUPOOL -''bella|where the hell have you been loca-'' Badge Twilight Funny Brooch Red Heart Enamel Pin for Hat Jacket Cotton Shirt Skirt Canvas Bag
      Recent Monthly Revenue (USD):$304.50(50pcs/month)
      B0B9FPSHR7 (4.5/5 (35 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
      RLHRNDE
      Least profitable new productsMost investment in new productsLeast investment in new products
      RLHRNDE Christmas Rhinestone Crystal Brooch Pin for Women Man Elegant Xmas Hat Bell Snowmen Cat Garland Glove Reindeer Angel Boots Pins Fashion Sparkling Clothing Matching Christmas Jewelry Gift (Three Gift Box)
      Recent Monthly Revenue (USD):-(-)
      B0FZSMTPJH (4.6/5 (33 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      RLHRNDE Christmas Rhinestone Crystal Brooch Pin for Women Man Elegant Xmas Hat Bell Snowmen Cat Garland Glove Reindeer Angel Boots Pins Fashion Sparkling Clothing Matching Christmas Jewelry Gift (Gift Box)
      Recent Monthly Revenue (USD):-(-)
      B0FZSXNXS5 (4.6/5 (32 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      RLHRNDE Christmas Rhinestone Crystal Brooch Pin for Women Man Elegant Xmas Hat Bell Snowmen Cat Garland Glove Reindeer Angel Boots Pins Fashion Sparkling Clothing Matching Christmas Jewelry Gift
      Recent Monthly Revenue (USD):-(-)
      B0FNCVP6G8Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
    • #Differentiations

      Unique productsCommon products
      Pink Brooches for Women Large Crystal Flower Brooch Pin Rhinestone Brooch with Storage Box Vintage Floral Jewelry Accessories for Women Wedding Party Suit Dress
      Differentiation:
      1. 粉色大花造型,和其他产品的节日胸针/文字胸针差异最大
      2. 3英寸大尺寸,图片展示更醒目,容易吸引点击
      3. 水钻花朵配收纳盒,礼品感强,适合送礼场景
      B0GZ3RMKGR (2/5 (1 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      KUPOOL -''bella|where the hell have you been loca-'' Badge Twilight Funny Brooch Red Heart Enamel Pin for Hat Jacket Cotton Shirt Skirt Canvas Bag
      Differentiation:
      1. 爱心+影视梗文案,风格和其他产品完全不同
      2. 强情绪/玩梗表达,适合年轻人做个性点缀
      3. 红色大心形视觉突出,缩略图里更容易被注意
      B0B9FPSHR7 (4.5/5 (35 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      这个市场不值得进入:新品牌没有任何盈利样本,已是明显的低利润价格战市场,而且新品端全部翻车,说明现在不是靠小预算就能切进去的窗口。对大品牌和小商家都不是好机会,唯一能活下来的更像是靠品牌势能、强营销或更高研发/设计投入的玩家。

      Profitability difficulty
      High Risk Due to Price Competition

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Non-Profitable Products

      Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.

      B0FXTPWS22
      B0FXTPWS22
      VASUBA
      2025-10-26
      No
      $5.89
      100pcs
      $589.0
      -7.55%
      $-44.46
      B0FPG43X1T
      B0FPG43X1T
      Ajcotahm
      2025-09-02
      No
      $5.99
      50pcs
      $299.5
      -11.67%
      $-34.95
      B0B9FPSHR7
      B0B9FPSHR7
      CHIOSHIO
      2022-08-12
      No
      $6.09
      50pcs
      $304.5
      -2.12%
      $-6.45
      B0FZSMTPJH
      B0FZSMTPJH
      RLHRNDE
      2025-11-05
      No
      $6.99
      -pcs
      $-
      5.19%
      $-
      B0GZ3RMKGR
      B0GZ3RMKGR
      Fibraze
      2026-04-30
      No
      $7.31
      -pcs
      $-
      -8.09%
      $-
      B0FZSXNXS5
      B0FZSXNXS5
      RLHRNDE
      2025-11-05
      No
      $6.99
      -pcs
      $-
      -6.21%
      $-
      B0FNCVP6G8
      B0FNCVP6G8
      RLHRNDE
      2025-08-22
      No
      $-
      -pcs
      $-
      -%
      $-

      Top 20 Non-Profitable New Products

      New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.

      B0FXTPWS22
      B0FXTPWS22
      VASUBA
      2025-10-26
      No
      $5.89
      100pcs
      $589.0
      -7.55%
      $-44.46
      B0FPG43X1T
      B0FPG43X1T
      Ajcotahm
      2025-09-02
      No
      $5.99
      50pcs
      $299.5
      -11.67%
      $-34.95
      B0FZSMTPJH
      B0FZSMTPJH
      RLHRNDE
      2025-11-05
      No
      $6.99
      -pcs
      $-
      5.19%
      $-
      B0GZ3RMKGR
      B0GZ3RMKGR
      Fibraze
      2026-04-30
      No
      $7.31
      -pcs
      $-
      -8.09%
      $-
      B0FZSXNXS5
      B0FZSXNXS5
      RLHRNDE
      2025-11-05
      No
      $6.99
      -pcs
      $-
      -6.21%
      $-
      B0FNCVP6G8
      B0FNCVP6G8
      RLHRNDE
      2025-08-22
      No
      $-
      -pcs
      $-
      -%
      $-
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这个市场不适合进入,结论很明确:新品盈利率是0%,新品牌新品盈利率也是0%,而且样本里全部6个新产品都是亏损,没有任何可证明的自然成功案例。 这不是一个适合小商家试错的市场,更像是低价硬拼、利润被压薄的高风险区,用户500000元预算也只能覆盖早期入场,无法改变长期价格战和品牌壁垒。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable
      No data available

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      RLHRNDE
      Fibraze
      VASUBA
      Ajcotahm
    • #Success Rate by Entry Time

      Listing

      这不是一个适合进入的市场:新品牌与新上架产品的成功率都是 0%,而最新可见的新上架利润区间为 -10.22% 到 -4.04%,说明这里已经进入明显的价格战和低利润陷阱。 你手里有 50万 CNY,看起来资金不低,但在这种环境下,钱只会更快被消耗掉;如果没有明显差异化、强品牌力或更大规模的运营能力,不建议推进。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202501000004
      202600000001
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/800000001
      2025/900000001
      2025/1001000000
      2025/1100000002
      2025/1200000000
      2026/100000000
      2026/200000000
      2026/300000000
      2026/400000001
      2026/500000000
      2026/600000000
      2026/700000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
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