Patio, Lawn & Garden - 产品分析报告
  • Benchmark ASIN
    B0D8K7M3CD
  • Marketplace
    US
  • Category ID
    2972638011
  • Analyzed Products
  • Keyword
    smart bird feeder, bird feeder camera
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    No price data
  • Data Date
    2026-07-28
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Unknown
Unknown - Insufficient New Releases
Newly Released Counts (All Brands)
4
New Brand (3)
Old Brand (0)
Success rate (all brands)
0.00%
New Brand (0.00%)
Old Brand (0%)
Most products net profit margin range
34.29% - 34.36%
Listing

Report summary from Keble AI Agent: Listing

这个市场不值得进入,已经是明显的高风险价格战区。 当前样本里可识别盈利产品为0%,新上架产品盈利率也是0%,最近新增的4个新上架里有3个集中在 Thymix,且全部亏损,说明新人不是在拿到机会,而是在被市场快速筛掉。

Recommended Products Features Direction
B0GYCCSRLX
Why do customers choose it?
  • 橙色/绿色外观更偏装饰性,但本质上仍是常见鸟屋式智能喂鸟器配色,差异有限
  • 鸟屋式顶棚+摄像头+喂食仓的结构与竞品高度同质化,属于常见公模思路
  • 主打AI识别、低食量提醒、4K增强全彩夜视和太阳能供电,但这些功能在同类产品中已较常见,组合优势不够形成强壁垒
  • 适合重视观鸟记录、亲友共享体验的家庭用户,但目标人群与主流智能鸟喂器高度重叠,缺少细分人群突破
  • Sales
    Avg. price: $179.00|Latest price: $179.00|Approx. recent monthly revenue: - (- pcs)|Net profit margin: 34.29%
    B0BMVRM3HC
    Why do customers choose it?
  • 支持手机 App 远程查看、自动抓拍和实时通知,属于基础型智能观鸟功能组合
  • 适合希望远程看鸟、顺带与家人分享观鸟内容的入门级家庭用户
  • Sales
    Avg. price: $159.99|Latest price: $159.99|Approx. recent monthly revenue: - (- pcs)|Net profit margin: 34.38%

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    1 new brands1 old brands
    1 brands have new listings0 brands have new listings
    3 new listings0 new listings
    0 succeeded
    0 succeeded
    3 failed
    0 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands
    Old Brands

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      不建议进入,这个市场已经是高风险价格战区。 用户预算500,000 CNY看起来能覆盖单个ASIN的前期铺货与投放,但这里的关键问题不是“买不买得起”,而是“进场后几乎没有胜率”:市场整体可识别产品盈利率是0.00%,新上架产品盈利率也是0.00%,近4个新上架里3个直接亏损,且2026年新发布几乎全部集中在Thymix这一新品牌的失败案例,没有任何已验证的盈利新品牌样本。

      Early sourcing + logistics + marketing budget (USD)
      N/A
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      0.00%
      New listing success rate (new brands):
      0.00%
      Other major expenses
      R&D
      Potential certificate expenses
      UL Certification

      Some categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).

      Alternatives
      1. 普通户外喂鸟器(非智能、非摄像头款):最便宜、安装最简单,适合只想吸引鸟类而不需要拍摄和识别的人群。
      2. 带透明窗的传统喂鸟器:用户可以直接肉眼观察食量和鸟类活动,省去摄像头、App和充电维护成本。
      3. 庭院/窗边夹式观鸟镜或小型望远镜:如果用户的核心需求是“看鸟”,这类工具比智能鸟食器更便宜,也不需要户外供电或网络。
      4. 独立运动相机/旧手机改装监控:用现有设备固定拍摄喂食点,能以较低成本获得视频记录,虽然没有AI识别但更容易上手。
      5. Feed+记录型方案(纸质/手机备忘录):用户用普通喂鸟器配合手动记录鸟种和进食情况,几乎零额外成本,适合只想做基础观察的人。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不适合进入,属于明显的价格战/低质量竞争市场。 现有样本里可识别盈利产品占比为0.00%,新上架产品盈利占比也是0.00%;同时新品牌 Thymix 的3个新ASIN全部亏损,说明新品牌切入后并没有跑通商业模型,反而是“高客单价、强同质化、靠堆功能”的陷阱。

      Thymix
      New products with Highest revenueMost investment in new productsLeast investment in new products
      Smart Bird Feeder with Low Food Alert AI Bird Species Identification, 4K Enhancement Full-Color Night Vision, Bird House with Solar Panel, AI-Powered Squirrel Deterrence (Orange)
      Recent Monthly Revenue (USD):-(-)
      B0GYCCSRLX (5/5 (1 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      Smart Bird Feeder with Low Food Alert AI Bird Species Identification, 4K Enhancement Full-Color Night Vision, Bird House with Solar Panel, AI-Powered Squirrel Deterrence (Green)
      Recent Monthly Revenue (USD):-(-)
      B0GYBYRXR6 (5/5 (1 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      Smart Bird Feeder with Low Food Alert AI Bird Species Identification, 4K Enhancement Full-Color Night Vision, Bird House with Solar Panel, AI-Powered Squirrel Deterrence
      Recent Monthly Revenue (USD):-(-)
      B0GYC85NMKBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      NETVUE
      Old brand with the most profitable new products
      NETVUE by Birdfy Smart Bird Feeder with Camera & Hummingbird Feeder Perch, Attract More Bird Species
      Recent Monthly Revenue (USD):-(-)
      B0BMVRM3HC (4/5 (4 Reviews))Brand is an old entry in this market
      Old ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
    • #Differentiations

      Unique productsCommon products
      Smart Bird Feeder with Low Food Alert AI Bird Species Identification, 4K Enhancement Full-Color Night Vision, Bird House with Solar Panel, AI-Powered Squirrel Deterrence (Orange)
      Differentiation:
      1. 橙色外观更醒目,图片展示更容易吸引点击
      2. 鸟屋式摄像头喂食器,功能一眼可懂
      3. 太阳能+夜视+AI识别,适合想看清鸟和分享的用户
      B0GYCCSRLX (5/5 (1 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      NETVUE by Birdfy Smart Bird Feeder with Camera & Hummingbird Feeder Perch, Attract More Bird Species
      Differentiation:
      1. 外形差异更大,带明显底座和太阳能板,视觉上更显眼
      2. 品牌背书更强,图片更像成熟爆款风格
      3. 主打手机看鸟和自动抓拍,适合家庭观鸟人群
      B0BMVRM3HC (4/5 (4 Reviews))Brand is an old entry in this market
      Old ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      这个市场不值得进入:当前样本里没有任何可验证的盈利新品,新品牌新品盈利率为0%,而且新品牌新品非盈利率高到10000(数据口径上等同于全部样本都失败),说明你面对的不是机会,而是已经偏向失败筛选的市场。 以你50万人民币预算来看,单个ASIN前期投入勉强够做启动,但这并不覆盖研发、品牌和认证;在这种产品高度同质化、利润集中且新品几乎全败的环境里,投入再高也不代表能赢。

      Profitability difficulty
      Unknown - Insufficient New Releases

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Non-Profitable Products

      Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.

      B0GYCCSRLX
      B0GYCCSRLX
      Thymix
      2026-06-24
      No
      $179.0
      -pcs
      $-
      34.29%
      $-
      B0GYBYRXR6
      B0GYBYRXR6
      Thymix
      2026-06-25
      No
      $179.0
      -pcs
      $-
      34.29%
      $-
      B0BMVRM3HC
      B0BMVRM3HC
      NETVUE
      2022-11-18
      No
      $159.99
      -pcs
      $-
      34.38%
      $-
      B0GYC85NMK
      B0GYC85NMK
      Thymix
      2026-06-24
      No
      $-
      -pcs
      $-
      -%
      $-

      Top 20 Non-Profitable New Products

      New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.

      B0GYCCSRLX
      B0GYCCSRLX
      Thymix
      2026-06-24
      No
      $179.0
      -pcs
      $-
      34.29%
      $-
      B0GYBYRXR6
      B0GYBYRXR6
      Thymix
      2026-06-25
      No
      $179.0
      -pcs
      $-
      34.29%
      $-
      B0GYC85NMK
      B0GYC85NMK
      Thymix
      2026-06-24
      No
      $-
      -pcs
      $-
      -%
      $-
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这个市场不适合进入,结论很明确:新品牌几乎没有合法成功空间,而且已经出现明显的价格战/同质化信号。 当前可见数据里,整体盈利产品占比为0%,新上架产品盈利占比也是0%,而新品牌的新上架产品盈利率同样是0%;最近 2026 年 6 月集中出现了 3 个新品牌新品全部亏损,市场不是在给新人机会,而是在快速筛掉新人。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable
      No data available

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      Thymix
    • #Success Rate by Entry Time

      Listing

      这个市场不值得进入:新品牌新上架成功率是0%,整体可盈利产品比例也是0%,而且最近新增几乎全部落在亏损/未验证状态,已经是高风险、接近价格战的市场。 以当前数据看,不管大品牌还是小商家,现在切入都不是好时机;如果硬上,小商家还可能被迫依赖激进投放甚至“做量”手法。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202500000000
      202600000004
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/800000000
      2025/900000000
      2025/1000000000
      2025/1100000000
      2025/1200000000
      2026/100000000
      2026/200000000
      2026/300000000
      2026/400000000
      2026/500000000
      2026/600000003
      2026/700000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
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