- Benchmark ASINB0DNGJV3ZN
- MarketplaceUS
- Category ID3737901
- Analyzed Products
- Keywordgarden hose nozzle
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥3.65estimated
- Data Date2026-08-02
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入，属于低利润、低成功率、被老品牌锁住的价格战市场。 当前样本里没有任何真实新品牌成功案例，反而只有 STEM 这类老品牌在靠存量用户做销量，但两款样本都不赚钱，说明这里不是“还有机会”，而是“有销量也赚不到钱”。
证据很硬：市场里新品牌数为 0，新上新产品数为 0，近几个月和近几年按时间看都没有盈利新入口，说明市场不是增长型，而是停滞甚至被锁死的存量盘。 可识别盈利产品比例为 0%，新品牌盈利比例也是 0%；STEM 的 B0DNGJV3ZN 月销约 800 件、月营收约 4872 美元，标价 6.09 美元，但利润率是 -13.52%，连老品牌都在亏。另一个 B0F9Y3CD11 也直接没有销量，进一步说明这个品类靠正常打法很难跑通。产品失败原因也很一致：功能替代性强、缺乏独特性、市场规模小或竞争极端。行业里没有看到 15% 以上的健康利润带，反而是典型的低毛利耗材生意。
- 大品牌视角：也不适合。 你有 50 万元人民币预算，理论上能覆盖单个 ASIN 前期投入，但这只是前几个月的进货、物流和投放，不包括研发、品牌和认证成本；而市场里唯一明确可见的品牌 STEM 都已经是负利润，说明即使是大品牌进来也要面对很强的价格压力和品牌壁垒。
- 小商家视角：更不适合。 当前没有任何 <300 评论的真实小品牌成功样本；市场里还出现 428 条评论的成熟老链接，这类更像存量大牌压制下的竞争结果，不是小商家可复制的成功案例。若硬做，大概率只能靠激进投放或类似“predatory marketing”方式去抢量，这不是健康路径。
- 短结论：不要进入。 现在不是选品问题，而是赛道本身已经没有可复制的盈利空间；除非未来出现明确的产品差异化、利润率稳定回到 15% 以上，并且出现真实新品牌成功样本，否则不建议推进。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing结论很直接：不适合进入。 这个市场已经是低利润、低成功率的价格战环境，而且现有样本里看不到可复制的小品牌成功路径；你这类单个 ASIN 预算 50 万元人民币，能覆盖入场的前几个月，但不足以支撑长期品牌战、研发和认证投入。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
Alternatives- 一次性黄板粘虫板（无需专用设备，通常更便宜，适合窗边/绿植附近快速布置）
- 电池式电击拍苍蝇器（无需替换胶垫，按需使用，入门成本低）
- 挂式/自粘式水果蝇诱捕器（直接放置在厨房或垃圾桶附近，安装最简单）
- 食醋/糖液诱捕杯或自制诱饵瓶（几乎零成本，适合轻度飞虫问题）
- 超细纱窗贴片或临时窗缝防虫条（从源头减少飞虫进入，长期成本更低）
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，属于高风险低回报的价格战市场。 现有数据里，STEM 这类老品牌的样本里可识别利润产品占比为 0%，市场里可识别盈利产品比例也是 0%，说明这不是一个适合大品牌或小商家切入的赛道。
Old brand with the most profitable new productsSTEM
Recent Monthly Revenue (USD):-(-)B0F9Y3CD11Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$4,872.00(800pcs/month)B0DNGJV3ZN (4.5/5 (428 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0DNGJV3ZN (4.5/5 (428 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0F9Y3CD11Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，结论很明确：当前样本里 100% 都是亏损或非盈利，且主打品牌 STEM 不是新品牌，而是老品牌在吃存量流量。 你要面对的是低毛利、强品牌、强耗材复购的市场，新小品牌很难靠正常打法站住脚。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0DNGJV3ZNSTEM2024-12-05No$6.09800pcs$4872.0-13.52%$-658.69B0F9Y3CD11STEM2025-05-27No$--pcs$--%$-No profitable product data available for new products#New Product Success Rates
Listing这个市场不该进入：没有真实新品牌成功样本，且当前可见数据已经是老品牌主导、低差异化、低利润的状态。 可识别利润的产品利润率为0%，新上架产品成功率也是0%，市场里唯一明确品牌 STEM 的2个产品全部亏损；这不是“还有机会”，而是“有销量但赚不到钱”。
大品牌视角也不乐观。 STEM 作为老品牌，B0DNGJV3ZN 虽然还能做到月销800、月营收4872美元，但利润率是-13.5%，最近月利润-658.69美元，说明连存量玩家都被压在亏损线上；而且这款产品已经有428条评论，属于成熟老链接，不是新机会。这里没有任何“可复制的真实新品牌成功案例”，反而只有功能替代性强、缺乏差异化、市场小且竞争极强的失败样本。用户预算 50万人民币足以覆盖单个ASIN前期投入，但在这种市场里，钱只会更快被价格战和获客成本吞掉，不能改变结果。
小商家结论更直接：不能靠正常打法成功。 当前没有任何 <300 评论的真实小商家成功样本；如果想硬进，基本只能走激进投放或其他高风险打法，而这不属于健康可复制的机会。市场趋势也很明确：新品牌数为0、新释放产品数为0，说明不是增长中的蓝海，而是已经被老玩家锁死的存量市场。
No data availableNo data availableNo data available#Success Rate by Entry Time
Listing这个市场不值得进入，结论很直接：已是价格战/超饱和区，且新品牌几乎没有成功样本。 现有数据里只有 1 个旧品牌 STEM，2 个样本全都不赚钱；新品牌数为 0，新上新产品数为 0，说明不是“还能抢到机会”，而是“几乎没有新玩家能进场后做成”。
证据很硬：整体可判定盈利的产品占比为 0%，新上新产品盈利占比也是 0%；利润结构里已知利润率全部落在 -10% 以下或数据缺失，没有任何 10% 以上的健康利润带。 代表样本 STEM 的 B0DNGJV3ZN 月销约 4872 美元、428 条评论，但利润率为 -13.52%，这不是小品牌能复制的成功，而是一个老品牌也在亏的低毛利耗材生意；另一个 B0F9Y3CD11 直接是无销量、无利润的滞销款。产品特征也很一致：都是“替换胶垫/耗材”，功能单一、替代性强、缺少差异化，失败原因明确写着“缺乏独特性”“市场规模小或竞争极端”。
对两类卖家的判断都是否定的。 大品牌如果硬进，至少要按 STEM 这种已验证的旧品牌思路去做，但连它自己都只有负利润，说明需要更强品牌力和更重投放；小品牌没有任何真正的成功案例可学，且当前样本里没有 <300 评论的真实小品牌赢家，反而是一个 428 评论的老品牌产品，已接近“靠营销和规模硬撑”的区间。短结论：不要进入；如果你一定要做，只能等到出现明确的差异化创新、利润率稳定回到 15% 以上、并且看到真实新品牌成功样本后再考虑。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases