
结论很明确:这个市场不适合进入,已经是明显的价格战市场,而且新品牌几乎没有成功样本。 数据里新上架产品只有15.00%赚钱,新品牌新上架成功率是0%,最近一年的新品牌入场也没有跑通,说明新人进来大概率会被利润压扁。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
不建议进入这个市场。 这是一个明显的价格战市场:整体可判定利润率产品只有22.66%,新品盈利率只有15.00%,而且新品牌新品盈利率为0%,新品牌新品非盈利率却是100%。用户预算50万人民币,表面上能覆盖新产品推荐预算区间,但这只够前几个月的拿货、物流和推广,不包含研发、品牌和认证;以当前数据看,资金不是问题,问题是市场本身回报太差。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入:已经明显是价格战市场,且新品牌几乎没有成功样本。 新品牌新上架成功率为0%,整体可判定盈利的产品只有22.66%,而新品盈利率只有15%;更关键的是,老品牌新上架盈利率也只有18.18%,说明这个赛道连强势老品牌都只能靠少数产品赚钱。
这个市场不值得进入:新产品里只有40%有已知利润率,且多数新产品集中在0%~10%,已经接近价格战区;更关键的是,新品牌新发布产品的盈利率为0%,说明真正的新人几乎没有跑通。 这不是一个适合小品牌切入的市场,也不适合大品牌轻易扩张,因为想赚钱主要靠老牌/旧品牌的品牌力和持续投放,新人更像在被市场筛掉。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B09B2FCBNT | TidyCorner | 2024-01-01 | Yes | $31.84 | 1000pcs | $31840.0 | 11.24% | $3578.82 |
![]() | B0F6TF66J9 | Kukikan | 2025-04-29 | Yes | $40.99 | 300pcs | $12297.0 | 16.57% | $2037.62 |
![]() | B09YNSSN42 | Budding Joy | 2022-04-26 | Yes | $45.31 | 200pcs | $9062.0 | 22.33% | $2023.55 |
![]() | B0B9BRNWB3 | Budding Joy | 2021-05-10 | Yes | $36.05 | 200pcs | $7210.0 | 18.19% | $1311.5 |
![]() | B094J8QKF3 | Budding Joy | 2021-05-10 | Yes | $35.14 | 200pcs | $7028.0 | 17.31% | $1216.55 |
![]() | B0922JZYNB | StorageWorks | 2021-04-08 | Yes | $32.17 | 200pcs | $6434.0 | 15.11% | $972.18 |
![]() | B0BY1NBC9B | StorageWorks | 2023-05-21 | Yes | $40.09 | 200pcs | $8018.0 | 11.38% | $912.45 |
![]() | B0F6S348L6 | Kukikan | 2025-04-29 | Yes | $35.99 | 200pcs | $7198.0 | 11.79% | $848.65 |
![]() | B0C1VLN412 | TidyCorner | 2023-04-08 | Yes | $33.99 | 200pcs | $6798.0 | 10.78% | $732.83 |
![]() | B0G4D4TFY4 | Yecaye | 2025-11-28 | Yes | $45.67 | 100pcs | $4567.0 | 13.35% | $609.7 |
![]() | B09235TLY1 | StorageWorks | 2021-04-08 | Yes | $32.03 | 100pcs | $3203.0 | 16.79% | $537.79 |
![]() | B0FFGBYZRF | Yecaye | 2025-09-14 | Yes | $39.74 | 100pcs | $3974.0 | 11.27% | $447.87 |
![]() | B0DG574DCG | Budding Joy | 2024-09-05 | Yes | $30.27 | 100pcs | $3027.0 | 13.32% | $403.2 |
![]() | B0CKXCYG7N | TidyCorner | 2023-11-20 | Yes | $33.99 | 100pcs | $3399.0 | 11.25% | $382.39 |
![]() | B0CKXCM6LZ | TidyCorner | 2023-10-12 | Yes | $33.99 | 100pcs | $3399.0 | 10.91% | $370.84 |
![]() | B0GWDC7RV7 | TidyCorner | 2025-12-02 | Yes | $32.37 | 100pcs | $3237.0 | 10.91% | $353.16 |
![]() | B0FCFB3K7S | Kukikan | 2025-06-09 | Yes | $36.64 | 50pcs | $1832.0 | 19.23% | $352.3 |
![]() | B0DQNK5Q2T | Kukikan | 2025-02-01 | Yes | $45.09 | 50pcs | $2254.5 | 12.1% | $272.8 |
![]() | B0DG2VGYQ7 | Budding Joy | 2024-09-04 | Yes | $37.08 | 50pcs | $1854.0 | 14.6% | $270.69 |
![]() | B0GWD1QDBC | Vailando | 2026-04-05 | Yes | $39.99 | 50pcs | $1999.5 | 13.47% | $269.34 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
![]() | B0G4D4TFY4 | Yecaye | 2025-11-28 | Yes | $45.67 | 100pcs | $4567.0 | 13.35% | $609.7 |
![]() | B0FFGBYZRF | Yecaye | 2025-09-14 | Yes | $39.74 | 100pcs | $3974.0 | 11.27% | $447.87 |
![]() | B0GWDC7RV7 | TidyCorner | 2025-12-02 | Yes | $32.37 | 100pcs | $3237.0 | 10.91% | $353.16 |
![]() | B0GWD1QDBC | Vailando | 2026-04-05 | Yes | $39.99 | 50pcs | $1999.5 | 13.47% | $269.34 |
![]() | B0GQ8T1PZM | Kukikan | 2026-02-26 | Yes | $21.48 | 100pcs | $2148.0 | 11.67% | $250.68 |
![]() | B0GWQV5FG8 | Budding Joy | 2026-06-21 | Yes | $21.71 | 100pcs | $2171.0 | 10.3% | $223.62 |
这个市场不适合进入:新品牌几乎没有真正的成功样本,整体已经接近价格战区。 新品总体盈利率只有22.66%,新上架产品里只有15.00%赚钱;而新品牌自己看,7个新品牌新品里0个盈利,成功率是0%,这不是可复制的入场机会。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入:已经进入过度拥挤状态,而且利润被明显压缩。 近端新上架里只有15.00%能达到可接受盈利,整体新产品盈利率也只有22.66%,但最近一年新品牌里 7 个新品牌新品中没有一个成功,说明新入局者几乎被市场筛掉了。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 2 | 2 | 3 | 0 | 0 | 0 | 6 |
| 2026 | 0 | 2 | 4 | 3 | 0 | 0 | 0 | 18 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/8 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 |
| 2025/9 | 0 | 2 | 0 | 1 | 0 | 0 | 0 | 2 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 |
| 2025/12 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 2 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 1 | 2 | 1 | 0 | 0 | 0 | 2 |
| 2026/3 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 4 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 |
| 2026/6 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 5 |
| 2026/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 |