- Benchmark ASINB0FGXTNB5R
- MarketplaceUS
- Category ID3744031
- Analyzed Products
- Keywordchest freezer baskets, freezer wire baskets, freezer organizer bins
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥20.75estimated
- Data Date2026-08-03
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，已经处在明显的低利润价格战区。近一年新品牌只有10个，但新品牌新上架的盈利率只有4.76%，所有新上架产品里真正赚钱的也只有10.26%，而且最近几个月新上架几乎清一色亏损，说明不是“还有空间”，而是利润已经被打穿了。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing这个市场不值得进入。 价格战已经很明显：整体可识别盈利率只有4.23%，新品盈利率也只有10.26%，远低于你要求的15%可接受线；同时新品利润区间里还能看到不少接近或低于10%的水平，说明这里不是健康增长，而是低利润内卷。
Early sourcing + logistics + marketing budget (USD)$3,415.22 - $3,415.22Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?46.15%New listing success rate (old brands):16.67%New listing success rate (new brands):4.76%Which new brands have these successful new listings?Which old brands have these successful new listings?Alternatives- 带可重复使用标签的密封收纳袋/冷冻袋分装：比金属篮更便宜，能直接按肉类、蔬菜、熟食分类，适合预算有限或只想先快速整理的人。
- 透明塑料收纳盒/周转盒：通常比铁丝篮更轻、更便宜，也更容易在冰箱外直接拿出来清洗和重新摆放，适合不想测量尺寸或担心生锈的用户。
- 一次性或可重复使用的分区收纳盒套装：用来按餐次、品类分隔冷冻食品，价格门槛低，且比购买整套金属架篮更容易试错。
- 简易抽屉式整理盘/浅托盘：不需要安装，直接平铺分类即可，适合深冷冻柜里放少量高频取用食材，操作比篮筐更简单。
- 磁贴/可擦写分类贴纸 + 现有容器重组：不买新篮子，只用标签把现有箱装、袋装食品分区，成本最低，适合先解决“找不到东西”的核心问题。
- 可堆叠食品储物箱或保鲜盒：比专用冷冻篮用途更广，平时厨房、车库也能复用，适合想降低单一品类购买风险的人。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing结论很明确：这个市场不值得进入，属于明显的价格战高风险市场。 公开数据里新品牌/新链接的成功极少，近几个月大量新上架都在亏损或无效，说明不是“还有空间”，而是“竞争已经把利润打穿了”。
证据很直接。 市场可识别利润率只有4.23%，新品里也只有10.26%能赚钱；按月份看，2026年1到7月新上架里几乎都是非盈利，只有3月出现2个盈利新品、5月到7月又基本回到全军覆没的状态。更关键的是，近一年里新进入品牌不少，像 Leafory、MiaLi、Roidsed 都是新入场但全线亏损：Leafory 4个ASIN全部非盈利，MiaLi 3个ASIN全亏，Roidsed 3个ASIN也全亏；这种走势不是成长，而是新品牌一进来就被成本和竞争压住。反过来看，能跑出来的都是老品牌做的成熟款：MSERCUOR 的 B0GRV6FJZT 做到 18.1%利润率、月销200、月收入8620美元，另一条 B0GRTYWSH9 也有 13.74%利润率、月销400、月收入17220美元；但这两条都依赖老品牌资源和更成熟的产品设计，不适合小卖家照搬。小卖家唯一能参考的真成功案例是 MASHDE 的 B0G3PKL8CT，74条评论、23.52美元、月收2352美元、利润率未披露但被判定盈利，核心是在老款基础上做“加长窄深+可拆分隔板”的功能差异，而不是硬拼通用款。
你应该怎么判断： 大品牌可以参考 MSERCUOR 的 B0GRV6FJZT / B0GRTYWSH9 这种“老品牌+功能差异+家居化外观”的打法，但即便大品牌也要准备至少约1.5万美元级别的单ASIN早期投入；小卖家只该学 MASHDE 的 B0G3PKL8CT 这种低评论、真需求、强差异的小切口，且必须避开通用金属网篮、常规尺寸适配、没有结构差异的产品。最终建议：不要进入；如果硬要做，只能走强差异小众细分，不能做普通冷冻柜收纳篮。
New products with Highest revenueLeafory
Recent Monthly Revenue (USD):-(-)B0GDXLFHHRBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GYHJ7VDQBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):$2,249.50(50pcs/month)B0GYHLWVLQ (4/5 (8 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsMSERCUOR
Recent Monthly Revenue (USD):$17,220.00(400pcs/month)B0GRTYWSH9 (4.9/5 (74 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$8,620.00(200pcs/month)B0GRV6FJZT (4.9/5 (74 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableMost investment in new productsLeast investment in new productsRoidsed
Recent Monthly Revenue (USD):-(-)B0GZV98LGR (4.2/5 (23 Reviews))Brand is a new entry in this marketNew ReleaseToo Early to DetermineWhite HatNet profit margin below 10.00%Recent Monthly Revenue (USD):-(-)B0H5JWLKL9Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):$1,932.50(50pcs/month)B0GZV51M1G (4.2/5 (23 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQLeast profitable new productsMiaLi
Recent Monthly Revenue (USD):-(-)B0GLWVPY39 (4.7/5 (8 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GLX6R7HX (4.7/5 (8 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):-(-)B0GLX11KZYBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 7立方英尺专用，定位更明确
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- 网底防漏+可折叠把手，实用感强
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- 金属框架厚实，给人耐用印象
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- 4件装更适合一次性整理冷冻柜
B0DQKG33CX (4.6/5 (489 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
Differentiation:- 加长窄深造型，和常规方框篮差异大
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- 适合压缩机区域等狭长空位
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- 可拆分隔板，分区收纳更直观
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- 结构独特，图片里更容易吸引点击
B0G3PKL8CT (3.8/5 (18 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，已经接近价格战/过度拥挤状态。 关键原因是：新产品里只有10.26%能做到可盈利，而已确认利润的产品里，亏损段占比明显更高，真正能稳定赚钱的新产品非常少；同时，新品牌并没有形成清晰的低门槛成功路径，反而更像是少数老品牌和高投入打法在撑盘。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GRTYWSH9MSERCUOR2026-03-09Yes$43.05400pcs$17220.013.74%$2366.03B0GRV6FJZTMSERCUOR2026-03-09Yes$43.1200pcs$8620.018.06%$1556.78
B09M8BQTJJlonpute2021-11-19Yes$41.1200pcs$8220.015.41%$1266.71B0FGXTNB5RiSPECLE2025-09-10Yes$34.58200pcs$6916.017.37%$1201.31
B0CZGTQKLFNprohuge2024-03-27Yes$39.9950pcs$1999.515.43%$308.53B0G3PKL8CTMASHDE2025-11-24Yes$23.52100pcs$2352.011.24%$264.37Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GRTYWSH9MSERCUOR2026-03-09Yes$43.05400pcs$17220.013.74%$2366.03B0GRV6FJZTMSERCUOR2026-03-09Yes$43.1200pcs$8620.018.06%$1556.78B0FGXTNB5RiSPECLE2025-09-10Yes$34.58200pcs$6916.017.37%$1201.31B0G3PKL8CTMASHDE2025-11-24Yes$23.52100pcs$2352.011.24%$264.37#New Product Success Rates
Listing这不是一个适合进入的市场：新产品成功率只有10.26%，新品牌新上架成功率更低到5.00%，而失败面高达89.47%与95.00%，说明这里已经是高压竞争区，且不是给新人留空间的赛道。对你这类单个ASIN预算来说，能进场，但要按“高风险、低容错”来理解，尤其不适合靠普通铺货打法。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
MASHDEiSPECLEMSERCUORNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
ANJUBANLeaforyiSPECLEOther#Success Rate by Entry Time
Listing这个市场不适合现在进入：新品成功率只有10.53%，失败率高达89.47%，而且最新一批新品几乎清一色是亏损。 这不是正常增长，而是明显的价格战+同质化市场；对大品牌和小商家都不友好，小商家若硬进，基本要靠更激进的推广和更高投入才可能挤进去。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 1 1 1 2 0 0 0 9 2026 2 0 0 2 0 0 0 21 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 3 2025/9 0 0 0 1 0 0 0 2 2025/10 1 1 1 0 0 0 0 2 2025/11 0 0 0 1 0 0 0 1 2025/12 0 0 0 0 0 0 0 1 2026/1 0 0 0 0 0 0 0 5 2026/2 0 0 0 0 0 0 0 4 2026/3 1 0 0 2 0 0 0 0 2026/4 1 0 0 0 0 0 0 6 2026/5 0 0 0 0 0 0 0 1 2026/6 0 0 0 0 0 0 0 2 2026/7 0 0 0 0 0 0 0 3 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesiSPECLE Freezer Organizer Bins - Large Baskets for 5 to 7 Cu.Ft, 3 Pack
This listing is deemed profitablePrice (USD)$34.58Released TypeNew Release (2025-09-10)Brand is an old entry in this marketSize and Weight39.4 x 25.2 x 6.1 cm, 1592.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
三层大号软包边篮体 + 金属框架，形态区别于常见纯金属网篮Key Buying Motive
适配5–7立方英尺胸式冷冻柜，强调分层收纳、便于直接拎取；软包布面+钢架组合，兼顾承重与防脆裂Target Customers
面向需要按批量肉类/大包装食材分层管理的中小型胸式冷冻柜家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$6,916.00200 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight12.80% / 17.37%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-9.70% / -5.14%Peak / Non PeakSales & BSR Performance
MASHDE Freezer Organizer Bins Freezer Dividers for Freezer Compressor Area
This listing is deemed profitablePrice (USD)$23.52Released TypeNew Release (2025-11-24)Brand is a new entry in this marketSize and Weight31.5 x 19.5 x 6.5 cm, 989.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
加长窄深结构，适配冷冻机压缩机区域等狭长空间Key Buying Motive
带可拆卸分隔板，便于按食材分区收纳Target Customers
适合需要利用冷冻机压缩机区域、狭长空隙进行分区收纳的家用冷冻柜用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$2,352.00100 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight6.76% / 11.24%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-13.80% / -9.32%Peak / Non PeakSales & BSR Performance
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