
这个市场不值得进入,结论很明确:新品牌没有成功样本,最近的新上架也全部不赚钱,而且现有能赚钱的只有老品牌 Jautokerdar 的旧款改版,利润率只有10.71%,已经靠近低利润线。 现在看到的不是健康增长,而是老品牌用旧链接、功能微创新和存量优势在守盘;对大品牌和小商家来说,都不是好赛道。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论很直接:你有预算进入,但这个市场不值得进。 500,000 CNY 只能覆盖单个ASIN前期起盘,连长期研发、品牌和认证都没算进去;而当前样本里已盈利产品只有 50%,新上架产品盈利率 0%,说明新切入几乎没有兑现机会。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入,已经进入低利润+失败新款占优的状态;对大品牌和小商家都不是好机会。 现有数据里,老品牌新上架产品盈利率是0%,新发布产品整体盈利率也是0%,说明新款几乎没跑出来,市场更像是在用低价和强投放硬拼,而不是靠健康利润增长。
这个市场不值得进入:样本里新上架产品盈利率是0%,且当前可见的成功只来自老品牌的老品改款,不是新品牌的真实机会。 现在看到的唯一赚钱款是 Jautokerdar 的 B0DM5VS16F,利润率只有10.71%,已经贴近低利润线;而同品牌的新上架款 B0FPQ845LF 直接不赚钱,说明这个赛道更像是靠老品牌、老链接和功能微创新在吃存量。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0DM5VS16F | Jautokerdar | 2024-11-06 | Yes | $46.19 | 50pcs | $2309.5 | 10.71% | $247.35 |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0FPQ845LF | Jautokerdar | 2025-09-04 | No | $- | -pcs | $- | -% | $- |
这个市场不适合进入:现有数据里,新上架产品的盈利率为0%,而且样本中已经出现老品牌新品100%不盈利、整体可识别盈利率只有50%的信号,说明当前竞争不是正常增长,而是高压淘汰。对用户来说,500000 CNY 预算也只能覆盖前期进货、物流和基础推广,面对这种结果,投入后很容易变成低回报消耗。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不适合现在进入:新品牌几乎没有成功样本,而最近的新发布盈利率是0%,已经是明显的竞争恶化信号。 目前看到的唯一新发布样本是 Jautokerdar 的 B0FPQ845LF,结果是非盈利;同时同类产品里真正跑通的代表是同品牌旧款 B0DM5VS16F,虽然盈利,但利润率只有10.7%,离你要求的“可接受/不错”15%还差一截。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |