BYSTER 4 Pocket Card Binder, Premium PU Trading Card Binder with Zipper, 160 Capacity Side-Loading Binder for TCG, MTG, Sports Cards, Game Cards, White
Toys & Games - 产品分析报告
  • Benchmark ASIN
    B0GGF2N16J
  • Marketplace
    US
  • Category ID
    165793011
  • Analyzed Products
  • Keyword
    trading card binder, card binder, zipper card binder
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    ¥9.59estimated
  • Data Date
    2026-08-03
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Low
High Risk Due to Price Competition
Newly Released Counts (All Brands)
28
New Brand (18)
Old Brand (10)
Success rate (all brands)
3.57%
New Brand (5.56%)
Old Brand (0.00%)
Most products net profit margin range
-10.17% - 10.88%
Listing

Report summary from Keble AI Agent: Listing

这个市场不值得进入,已经是明显的高压价格战区。 新品可盈利率只有3.57%,新品牌新品可盈利率也只有5.56%,而近期开出的新品里96.15%都不赚钱,说明不是“试一试就能跑出来”的市场,而是大多数人进来都会被压利润。市场里只有7个新品牌,但新入场的新品牌几乎全军覆没;同时可见样本里很多新品利润都在10%以下,已经进入低利润竞争区,继续加码只会更难。

Recommended Products Features Direction
B0GGF2N16J
Why do customers choose it?
  • 白色极简配色,在同类黑红绿常见款中更偏礼品化和高级感
  • 4袋侧插页+拉链封闭式设计,外观更像高端PU卡册而非普通环扣卡册
  • PU皮面+全包拉链+4口袋侧插页,兼顾防护、便携和展示
  • 偏好送礼、追求桌面收纳质感的集换式卡牌玩家与轻度收藏者
  • Sales
    Avg. price: $15.99|Latest price: $15.99|Approx. recent monthly revenue: $3,198.00 (200 pcs)|Net profit margin: 15.70%
    B07S75Y7BW
    Why do customers choose it?
  • 亮黄色配色,在同类卡册中辨识度较高,偏向更醒目的展示风格
  • 4口袋侧插式、160张容量、带弹力绑带的经典公共市场结构,属于成熟通用款式
  • Vault X成熟老ASIN延续,4口袋侧插+160容量+可容纳单层/双层卡套,兼顾保护与携带
  • 适合已有Vault X认知、重视稳定品控和便携收纳的TCG收藏者与参赛玩家
  • Sales
    Avg. price: $11.99|Latest price: $11.99|Approx. recent monthly revenue: $599.50 (50 pcs)|Net profit margin: 19.34%

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    7 new brands12 old brands
    7 brands have new listings4 brands have new listings
    18 new listings10 new listings
    1 succeeded
    0 succeeded
    15 failed
    10 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands
    ...
    Old Brands
    ...

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      不建议进入,这个市场已经是高风险价格战区。 新品可盈利比例只有3.57%,全市场可盈利比例也只有8.57%,已经低于你要求的10%警戒线;同时可见的新入场品牌里,BYSTER 只靠1个可判断盈利的新品成立,Nocyyert、DOVEKERY 都是0盈利,说明新品牌普遍很难打穿。

      Early sourcing + logistics + marketing budget (USD)
      $771.84 - $771.84
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      35.71%
      New listing success rate (old brands):
      0.00%
      New listing success rate (new brands):
      5.56%
      Which new brands have these successful new listings?
      Alternatives
      1. 使用普通三孔活页本 + 透明卡套页:通常比专用拉链卡册更便宜,替换页更容易买到;适合只做基础收纳、不追求一体式防护的用户。
      2. 使用独立卡套/软套 + 盒装收纳(卡牌收纳盒、卡盒、收纳箱):单价更低、容量更高,也更适合大量存卡或分类存放,尤其适合不需要随身翻看的收藏者。
      3. 使用照片册/票据册式透明内页文件夹:与卡册功能相近,但更通用、线下更容易买到,适合临时整理、展示和低成本替代。
      4. 使用硬壳文件夹/拉链文件袋配卡套页:如果用户主要需求是防压、防潮和便携,这类办公用品往往更便宜且用途更广,不一定需要专门的 trading card binder。
      5. 使用口袋式小型活页相册/邮票册:对少量高频翻看的卡片更省钱,也更轻便,适合只保留核心卡组或少量展示卡。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不值得进入:新品利润率看起来能做到15.7%,但整体竞争已经进入高压区,老品牌和多数新品牌都在亏,真正能活下来的只是少数靠品牌力或明显差异化的产品。对小商家来说,这不是稳妥机会,而是高投入、低容错的硬仗;对大品牌来说也只能靠重投入和品牌背书硬挤,仍然不算好市场。

      BYSTER
      New products with Highest revenue
      BYSTER 4 Pocket Card Binder, Premium PU Trading Card Binder with Zipper, 160 Capacity Side-Loading Binder for TCG, MTG, Sports Cards, Game Cards, White
      Recent Monthly Revenue (USD):$3,198.00(200pcs/month)
      B0GGF2N16J (4.6/5 (116 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      JIQEZNL
      Old brand with the most profitable new products
      Card Binder, Upgraded 4 Pockets Trading Card Collection Binder for Cards
      Recent Monthly Revenue (USD):-(-)
      B0F4RC14GRBrand is an old entry in this market
      Old ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
      Card Binder, Upgraded 4 Pockets Trading Card Binder for Cards, Mini Collection Card Album, 160 Pockets Small Card Book Holder - Blue
      Recent Monthly Revenue (USD):$392.00(50pcs/month)
      B0DY7RZKVM (4.7/5 (289 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
      Card Binder, Upgraded 4 Pockets Trading Card Collection Binder for Cards, 160 Pockets Mini Card Book Holder Album - Yellow
      Recent Monthly Revenue (USD):$392.00(50pcs/month)
      B0FJF9X86S (4.7/5 (286 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
      Nocyyert
      Most investment in new productsLeast investment in new products
      Trading Card Binder,Trading Card Binder, Mini 1-Pocket Trading Card Binder with 20 Pages, Portable Card Album Holds 40 Cards for TCG, MTG, Sports Cards & Game Cards etc(Pink)
      Recent Monthly Revenue (USD):-(-)
      B0GKV9V748 (4.7/5 (220 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      Trading Card Binder, Mini 1-Pocket Trading Card Binder with 20 Pages, Portable Card Album Holds 40 Cards for TCG, MTG, Sports Cards & Game Cards etc(Blue)
      Recent Monthly Revenue (USD):-(-)
      B0GKV5BHBK (4.7/5 (222 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      Trading Card Binder, Mini 1-Pocket Trading Card Binder with 20 Pages, Portable Card Album Holds 40 Cards for TCG, MTG, Sports Cards & Game Cards etc(Purple)
      Recent Monthly Revenue (USD):-(-)
      B0GKTRWBYG (4.7/5 (227 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      DOVEKERY
      Least profitable new products
      DOVEKERY Soccer Card Binder 4 Pocket, 440 Trading Card Holder Album with 55 Removable Sleeves, Waterproof Zipper Sports Binder for Football, Baseball, Basketball Cards
      Recent Monthly Revenue (USD):-(-)
      B0H1V8LMBB (4.8/5 (33 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      DOVEKERY Basketball Card Binder 4 Pocket, 440 Trading Card Holder Album with 55 Removable Sleeves, Waterproof Zipper Sports Binder for Football, Baseball Cards
      Recent Monthly Revenue (USD):-(-)
      B0H1V8ZVJC (4.8/5 (33 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      DOVEKERY Trading Card Binder, Cards Collection Folder with Sleeves, Zipper Card Organizer Album for Baseball, Sports, Collectible Card
      Recent Monthly Revenue (USD):-(-)
      B0G3NDMGHMBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
    • #Differentiations

      Unique productsCommon products
      BYSTER 4 Pocket Card Binder, Premium PU Trading Card Binder with Zipper, 160 Capacity Side-Loading Binder for TCG, MTG, Sports Cards, Game Cards, White
      Differentiation:
      1. 白色极简外观,和常见黑色系卡册区分明显
      2. 拉链全包设计更显高级,适合送礼和展示
      3. 4口袋侧插结构清晰,视觉上更像高端PU卡册
      B0GGF2N16J (4.6/5 (116 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      Vault X 4 Pocket Strap Trading Card Binder 160 Cards Side Loading (Yellow)
      Differentiation:
      1. 亮黄色配色最醒目,货架和图片中更容易被点击
      2. Vault X品牌认知强,提升购买信任感
      3. 经典4口袋160张结构,适合通用卡牌收纳
      B07S75Y7BW (4.8/5 (5267 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      结论很明确:这个市场不值得现在进入。新品利润分布已经进入低利润/亏损主导状态,且新品牌新品成功率极低,属于明显的价格战和接近过度拥挤的市场。

      证据上,市场里72个样本中,已知利润率产品里有27个落在0%~10%,11个低于-10%,再加上10%~20%只有6个,20%以上为0;新品样本28个里,低于10%的有16个(57.14%),而>15%的“可接受”新品只有1个,还是老品牌Vault X的产品。 这说明不是“少量低价竞争”,而是大多数新品都被压到很薄的利润空间里。品牌层面也很清楚:BYSTER 作为新品牌,新品里只有 B0GGF2N16J 一款盈利,利润率15.7%,月销200、月利润$502.09,投入逻辑更像“少数强势切入案例”;而 Nocyyert 5个新品全亏,DOVEKERY 3个新品全亏,JIQEZNL 10个产品里0个盈利,说明新进入者普遍失败。更关键的是,新品牌新品盈利率只有5.56%,新品牌新品非盈利率高达83.33%,这不是正常试错环境,而是高失败市场。与此同时,老品牌新品里盈利率0%、非盈利率100%,说明连老品牌都很难靠新品赚钱,竞争压力已经很重。

      对大品牌和小卖家都不友好。 大品牌可以关注的唯一样本是 Vault X,6个盈利产品都在10.47%~19.34%区间,但它是老牌,且这类“稳定盈利”更像品牌力和长期铺货结果,不是低成本切入机会;BYSTER 的成功产品 B0GGF2N16J 也只有15.7%利润率,且只看到1个盈利样本,无法证明可复制。小卖家方面,没有看到任何真正健康的低门槛成功案例:所有可见的新品牌里,几乎都在靠高销量硬扛低利润,甚至出现220~289评论的新品却仍不盈利,属于高压竞争甚至疑似偏激营销型对手,不是可参考的小商家成功样本。你的预算500,000 CNY看起来足够覆盖单个ASIN前期,但这个市场的问题不是“钱不够”,而是钱投进去也很难换来正向利润;如果没有明显创新、专利或品牌压制能力,不建议进入。

      Profitability difficulty
      High Risk Due to Price Competition

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Profitable Products

      Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.

      B0GGF2N16J
      B0GGF2N16J
      BYSTER
      2026-01-13
      Yes
      $15.99
      200pcs
      $3198.0
      15.7%
      $502.09
      B0718ZYRZF
      B0718ZYRZF
      Vault X
      2018-06-26
      Yes
      $11.99
      200pcs
      $2398.0
      13.87%
      $332.61
      B07S9465N2
      B07S9465N2
      Vault X
      2018-06-26
      Yes
      $11.99
      100pcs
      $1199.0
      13.93%
      $167.03
      B07S951CT9
      B07S951CT9
      Vault X
      2018-06-26
      Yes
      $11.99
      100pcs
      $1199.0
      11.55%
      $138.49
      B07C71ZNTC
      B07C71ZNTC
      Vault X
      2018-06-26
      Yes
      $11.99
      100pcs
      $1199.0
      10.47%
      $125.54
      B07S75Y7BW
      B07S75Y7BW
      Vault X
      2018-06-26
      Yes
      $11.99
      50pcs
      $599.5
      19.34%
      $115.95

      Top 20 Profitable New Products

      Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.

      B0GGF2N16J
      B0GGF2N16J
      BYSTER
      2026-01-13
      Yes
      $15.99
      200pcs
      $3198.0
      15.7%
      $502.09
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这个市场不适合进入:新品成功率只有3.85%(新品牌内部也只有6.25%),而失败新品占96.15%,已经是明显的高风险、强竞争市场。更糟的是,成功几乎只来自1个样本,老品牌新品成功率为0%,说明不是“谁都能做”,而是少数强势品牌在吃结果。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable

      Profitable new products divide by brands

      What is the ratio of different brands owning all profitable new products

      BYSTER

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      ANIXITECH
      yesogreat
      Nocyyert
      Seaniss
      DOVEKERY
      Other
    • #Success Rate by Entry Time

      Listing

      结论很直接:这个市场不值得进入,已经明显走向价格战和拥挤化。 近期开新品牌的成功率很低,虽然个别新品牌能跑出来,但大多数新入场产品都亏,且利润主要集中在少数强势品牌身上;这不是适合普通新品牌或小商家切入的环境。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202510100009
      2026000100016
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/810100003
      2025/900000004
      2025/1000000000
      2025/1100000001
      2025/1200000001
      2026/100010001
      2026/200000000
      2026/300000007
      2026/400000004
      2026/500000002
      2026/600000000
      2026/700000002
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
      Vault X 4 Pocket Strap Trading Card Binder 160 Cards Side Loading (Black)
      Price (USD)
      $11.99
      Released Type
      Old Release (2018-06-26)
      Brand is an old entry in this market
      Size and Weight
      21.6 x 19.8 x 2.6 cm, 210.00g

      Profitable Factors

      Established brand with longevityBased on old ASIN

      Design & Appearance

      经典黑色极简外观,偏通用款设计

      Key Buying Motive

      4格侧开式内页,兼顾单层与双层卡套收纳

      Target Customers

      适合重视品牌背书、日常携带与赛事使用的集换式卡牌玩家和收藏者

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $2,398.00
      200 sold in the past 30 days · as of 2026年8月

      Net Profit Margin

      Sea Freight
      10.11% / 13.87%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      1.56% / 5.32%
      Peak / Non Peak

      Sales & BSR Performance

      Vault X 4 Pocket Strap Trading Card Binder 160 Cards Side Loading (Green)
      Price (USD)
      $11.99
      Released Type
      Old Release (2018-06-26)
      Brand is an old entry in this market
      Size and Weight
      21.6 x 19.4 x 3.7 cm, 210.00g

      Profitable Factors

      Established brand with longevityBased on old ASIN

      Design & Appearance

      亮绿色与黑色竖向绑带形成高识别度配色, 经典4格侧装活页结构,侧边弹力绑带封口,属于通用公开款设计

      Key Buying Motive

      可兼容单层与双层卡套,且主打160张容量与侧装防滑落

      Target Customers

      适合已有Vault X认知、偏好稳妥耐用型收纳的集换卡玩家与赛事携带用户

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $1,199.00
      100 sold in the past 30 days · as of 2026年8月

      Net Profit Margin

      Sea Freight
      5.91% / 10.47%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      -4.61% / -0.05%
      Peak / Non Peak

      Sales & BSR Performance

      Loading samples... 33%
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