- Benchmark ASIN0847876330
- MarketplaceUS
- Category ID1007
- Analyzed Products
- Keywordinterior design book, home decor book, coffee table book
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥20.19estimated
- Data Date2026-08-02
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不建议进入，结论很明确：新品牌没有成功样本，最近两款新释放产品也全部亏损，整体已经是同质化严重、接近价格战死局的市场。 用户预算500,000 CNY表面上足够启动单个ASIN，但按当前样本看，这笔钱只能买到入场门票，买不到可持续的盈利空间。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不值得进，且当前用户预算500,000 CNY足够做单个ASIN启动，但不够把它做成可持续生意。 关键不是钱不够，而是市场几乎没有盈利样本：整体可判定盈利产品比例0.00%，新品盈利比例0.00%，而且最近出现的新品只有B0GQC4FHVV和B0GQPPQJDP两款，全部亏损，说明这里已经是低回报、强内卷的价格战区，不适合大品牌也不适合小商家。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%Alternatives- 免费或低成本的家居灵感 Pinterest 板块/收藏夹：比买整本 coffee table book 更便宜，且能按风格快速筛选、持续更新。
- Instagram / TikTok / YouTube 的室内设计与家居博主内容：获取最新风格、真实改造案例和搭配思路，门槛更低，信息更新更快。
- 图书馆借阅的室内设计/家居装饰图册：几乎零成本，适合先试读，再决定是否需要收藏。
- 旧书/二手书平台上的同类装饰画册：同样是 coffee table book 体验，但价格通常明显更低。
- 品牌官网或地产/酒店样板间的在线画廊：直接看高质量实景图，不必购买图书，也更接近实际应用场景。
- 家居杂志的单期或数字订阅：相比买一本主题单一的书，成本更低、题材更广，适合灵感采集。
- AI 室内设计/家居风格生成工具的免费版：可直接把想法可视化，用来替代‘看图找灵感’型需求，试错成本更低。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入，且已经明显接近/处于价格战死局：市场整体可盈利产品比例是0%，新上架可盈利比例也是0%，而近一年新入场里旧品牌占比为0、但 2026 年 2-3 月连续出现新产品失败，说明新进入者几乎没有跑通的样本。对小商家和大品牌都不是好市场；大品牌也只能靠更大投入硬扛，普通卖家不建议继续。
Old brand with the most profitable new productsMajosta
Recent Monthly Revenue (USD):-(-)B09Y4WBHTL (4.2/5 (3 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0BXN9G3T4 (5/5 (3 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):-(-)B0DJMMP3KG (3/5 (2 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 红色封面最醒目，货架和缩略图里很抓眼
- |
- 节日氛围强，适合圣诞季家居布置，购买动机明确
- |
- 与大多数米色/白色家居装饰书差异大，视觉辨识度高
B0DJMMP3KG (3/5 (2 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
Differentiation:- 海天蓝+沙滩画面，画面感强，适合吸引点击
- |
- 热带海岸主题明确，符合度假感家居装饰审美
- |
- 与极简纯色或普通家居摄影书相比，封面内容更有场景感
New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，已经是明显的同质化红海，且新品牌几乎没有成功窗口。 现有样本里已知利润率分布显示，12个产品中有5个落在30%~40%，4个在20%~30%，2个在0%~10%，但真正能代表新入场的只有2个新品，而且这2个新品全部不盈利；再看近几个月新品节奏，2026年2月和3月连续出现非盈利新品，说明不是机会放大，而是持续加剧的价格与流量消耗战。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0GQC4FHVV-2026-02-26No$49.95-pcs$-35.11%$-B09Y4WBHTLMajosta2022-04-18No$22.99-pcs$-4.69%$-B0BXN9G3T4Majosta2023-03-10No$19.99-pcs$-22.59%$-B0DJMMP3KGMajosta2024-10-07No$24.99-pcs$-9.55%$-
B0BXNPV9VWMajosta2023-03-10No$34.99-pcs$-31.98%$-B0GQPPQJDP-2026-03-01No$49.95-pcs$-34.85%$-
1787938743-2025-06-27No$39.97-pcs$-29.62%$-
B0CJKY731BMajosta2023-09-23No$29.29-pcs$-12.24%$-
1787938735-2025-06-26No$25.97-pcs$-21.43%$-
071530206XDavid & Charles2011-05-30No$48.74-pcs$-32.58%$-
B0FDVFZLLDMajosta2025-06-20No$27.99-pcs$-36.09%$-0847876330Rizzoli Electa2025-07-23No$33.65-pcs$-26.51%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GQC4FHVV-2026-02-26No$49.95-pcs$-35.11%$-B0GQPPQJDP-2026-03-01No$49.95-pcs$-34.85%$-#New Product Success Rates
Listing这个市场不值得进入：样本里可判定盈利的产品占比为 0%，新上架产品盈利率也是 0%，而且新品牌样本为空，说明真正的新进入者几乎没有跑出来；反过来看，市场里能见到的都是老品牌在硬撑，进入门槛高、竞争弱势非常明显。对小商家来说，这不是“有机会但难”，而是连合法成功样本都没有的状态。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNo data available#Success Rate by Entry Time
Listing这个市场不值得进入，已经是低回报、强同质化的价格战区域。 目前样本里新品牌为0，旧品牌占满市场，最近两条“新释放”里有2个全部失败，最近新入场成功率是0%，不是可复制的机会。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 1 2026/3 0 0 0 0 0 0 0 1 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases