- Benchmark ASINB0G1N44CZN
- MarketplaceUS
- Category ID8975266011
- Analyzed Products
- Keywordgourmet snacks
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥8.83estimated
- Data Date2026-08-02
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，已经是明显的价格战高风险区。 现有数据里，新品牌的纯新品成功率是0%，所有10个新品牌新品都失败；市场整体可识别盈利产品只占15%，新上架产品盈利率只有9.09%，而新产品利润区间已经压到-12.74%到10.40%，这意味着大多数新货不是赚得少，就是直接亏。
证据很直接：新品牌只有3个，分别是 Snackathon、Hudson Pecan Company, Inc.、Boardwalk Snacks，但这3个新品牌里真正跑通的纯新品为0；按新品牌看，10个新上架产品里10个非盈利，成功率0%。时间趋势也在恶化，2026年4月一批 Snackathon 新品全部失败；而 2025 年能赚钱的主要是老品牌或老链接新发，像 I'm A Nut 的 B0G1N44CZN，售价14.72美元，月销3000，月收入4416美元，利润率20.06%，但它带着 1.8857万评价，明显是老品牌强势位，不是小商家模板。相对的，真正的新品牌样本里，Snackathon 7个新品全亏，Boardwalk Snacks 2个新品全亏，具体单品如 B0GXGM5JX2 利润率-15.66%，B0GXGR4BBM -11.15%，B0G2MS3SRZ 7.3%，B0G364NWH3 11.68%，都还没形成能稳定覆盖投放和损耗的利润带。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不值得进入。 你有50万CNY，预算本身足够覆盖单个ASIN的前期铺货和投放，但市场已经进入明显的价格战/饱和区，新品牌成功率为0%，新上架产品里10个全失败，根本不是“有钱就能打进去”的盘子。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?9.09%New listing success rate (old brands):100.00%New listing success rate (new brands):0.00%Which old brands have these successful new listings?Alternatives- 花生酱/坚果酱小袋装：通常单价更低、便于抹面包或拌酸奶，比整颗巴西坚果更容易作为日常零食替代。
- 混合坚果碎或坚果拼盘小包装：更容易在超市和便利店买到，价格区间更宽，适合想要类似“高端坚果零食”但不想买单一高价品的用户。
- 烤南瓜籽/葵花籽：通常更便宜、便携，且作为补充健康脂肪和口感的替代品更容易接受。
- 葡萄干、蔓越莓干等果干混合包：比高端坚果更易入口，口味更大众化，适合想要“零食感”而非单纯吃坚果的用户。
- 黑巧克力坚果/坚果裹巧克力小包装：在“犒赏型零食”场景里替代性强，单次消费门槛低，且更容易满足甜咸口味需求。
- 烘焙用原料型替代：如燕麦片、奇亚籽或亚麻籽包，用户可直接加入酸奶、奶昔、烘焙中，整体更便宜且用途更广。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，属于明显高风险区。 近端新入场品牌几乎全军覆没：新品牌新上架盈利率为0%，新品牌新上架非盈利率100%；市场整体可识别盈利产品只占15%，且新品牌里没有一个真正跑通的成功样本，说明这里不是机会市场，而是被高成本和低容错压住的竞争场。
New products with Highest revenueMost investment in new productsLeast investment in new productsSnackathon
Recent Monthly Revenue (USD):-(-)B0GXGM5JX2 (4.3/5 (7 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GXGNP5BS (4.8/5 (6 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GXGR4BBM (4.8/5 (6 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsI'm A Nut
Recent Monthly Revenue (USD):$44,160.00(3000pcs/month)B0G1N44CZN (4.7/5 (18857 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableLeast profitable new productsBoardwalk Snacks
Recent Monthly Revenue (USD):-(-)B0G2MS3SRZ (4.5/5 (2 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0G364NWH3 (4/5 (1 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 深绿色圆筒罐装，和常见袋装坚果差异大
- |
- 黑松露+海盐风味更显高端，容易吸引尝鲜
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- 礼品感强，适合送礼和轻奢零食人群
B0DTZ5LGHT (4.3/5 (8 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 绿色芥末外衣视觉冲击强，货架上很显眼
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- 辛辣日式风味鲜明，和甜口/原味坚果差异大
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- 聚会、寿司夜场景明确，容易激发点击
B0DNKSB3S3 (4.4/5 (129 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing结论很明确：这个市场不值得进入。 只有15%的可判定商品是赚钱的，而新上架商品的赚钱率只有9.09%，已经踩到高风险线；同时，近期开新品牌虽然只有3个，但其中两个新品牌 Snackathon、Boardwalk Snacks 几乎全军覆没，说明这里不是“新手友好”，而是靠强运营和强投放硬拼的市场。
证据上看，盈利结构也很差：新产品里 36.36% 亏损、18.18% 低于0%、还有27.27% 只落在0%~10%，这就是典型的低毛利/价格战区。代表案例 B0G1N44CZN 来自老品牌 I'm A Nut，20.1% 毛利、月销3000、月利润8858.5美元，早期投入约20588.06美元，靠的是老品牌积累和成熟打法，不是小商家轻松复制的模型；相反，新品牌 Snackathon 7个产品0个盈利，Boardwalk Snacks 2个产品0个盈利，说明小品牌若不靠更重的营销甚至更激进的打法，很难活下来。市场里还存在明显“假繁荣”信号：B0G1N44CZN 18857条评价、B0DNKSB3S3 300单/月但亏损，说明高销量并不等于低风险，反而可能被强投放挤压利润。用户预算500000元看似够做单品，但这个市场的问题不是起步资金，而是进入后很难把利润做出来，尤其新品牌成功率只有9.09%，远低于可接受水平。
短结论：不要进。 大品牌要进也只能走重投入、高投放、强品牌路径；小商家更不建议碰，因为当前更像价格战和品牌碾压区，而不是可稳定复制的增长市场。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0G1N44CZNI'm A Nut2025-11-10Yes$14.723000pcs$44160.020.06%$8858.5
B0CF85T8PTYupik2023-10-12Yes$18.49100pcs$1849.016.41%$303.43B0DTZ5LGHTSabatino Tartufi2025-01-24Yes$15.0550pcs$752.512.99%$97.75Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0G1N44CZNI'm A Nut2025-11-10Yes$14.723000pcs$44160.020.06%$8858.5#New Product Success Rates
Listing这个市场不适合进入，已经接近价格战区而且新品牌几乎全军覆没。样本里可确认的盈利率只有15.00%，新上架产品盈利率只有9.09%，低于你要求的可接受水平；更关键的是，新品牌新产品的盈利率是0%，说明真正的新人几乎没有跑出来。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
I'm A NutNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
SnackathonBoardwalk SnacksOther#Success Rate by Entry Time
Listing这个市场不适合现在进入：新品牌几乎没有成功样本，最近反而是新入场产品大量失败，说明竞争正在加速，已经进入高风险区。 用户预算是50万人民币，单个ASIN的启动资金表面上够看，但市场里真正能跑出来的样本主要靠老品牌或旧品牌新链接，且需要明显更重的投入。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 1 0 1 0 0 2 2026 0 0 0 0 0 0 0 7 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 1 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 1 0 0 2 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 7 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesYupik Maple Syrup Pecans, 1.1 lb, Maple Glazed Nut, Roasted Candied Pecans, Authentic Maple Syrup, Gourmet Nut Snacks
This listing is deemed profitablePrice (USD)$18.49Released TypeOld Release (2023-10-12)Brand is an old entry in this marketSize and Weight22.6 x 15.5 x 6.1 cm, 499.00gProfitable Factors
Based on old ASINEstablished brand with longevityDesign & Appearance
枫糖浆裹衣的山核桃，呈现偏金黄的糖衣外观，区别于常见原味/咸味坚果Key Buying Motive
枫糖浆+海盐烘烤裹衣，主打甜咸风味而非单纯原味坚果Target Customers
偏好甜咸口高端零食、礼品装和派对分享场景的消费者Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,849.00100 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight12.80% / 16.41%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-0.37% / 3.23%Peak / Non PeakSales & BSR Performance
Sabatino TartufiB0DTZ5LGHT (4.3/5 (8 Reviews))Sabatino Black Truffle Sea Salt Almonds – Gourmet Roasted Almonds with Black Truffle & Sea Salt, Premium Snack, Keto-Friendly, 10 oz
This listing is deemed profitablePrice (USD)$15.05Released TypeOld Release (2025-01-24)Brand is an old entry in this marketSize and Weight10.5 x 10.1 x 8.4 cm, 283.00gProfitable Factors
Established brand with longevityBased on old ASINDesign & Appearance
深绿色罐装与黑松露主题视觉，和常见袋装坚果明显不同, 罐装圆筒包装，正面突出黑松露与海盐风味，整体更偏高端礼品感Key Buying Motive
黑松露+海盐调味的杏仁，强调高端风味与低碳/Keto友好Target Customers
偏好高端风味坚果、愿意为松露口味溢价的轻奢零食消费者Early Investment
Investment
Monthly Revenue (Recent) (USD)$752.5050 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight10.12% / 12.99%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight0.94% / 3.81%Peak / Non PeakSales & BSR Performance
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