NatraTaste Gold Zero Calorie Sucralose Sweetener Packets, 2000 Ct., Gluten Free, Vegan, Sugar Substitute for Hot and Cold Drinks, Coffee, Iced Tea, Baking and More
Grocery & Gourmet Food - 产品分析报告
  • Benchmark ASIN
    B0FTJGJDFF
  • Marketplace
    US
  • Category ID
    16310101
  • Analyzed Products
  • Keyword
    zero calorie sweetener packets, sucralose sweetener packets, coffee sweetener packets
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    ¥17.99estimated
  • Data Date
    2026-08-02
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Medium
Moderate Risk Due to Price Competition
Newly Released Counts (All Brands)
16
New Brand (7)
Old Brand (9)
Success rate (all brands)
6.25%
New Brand (0.00%)
Old Brand (11.11%)
Most products net profit margin range
-2.52% - 22.41%
Listing

Report summary from Keble AI Agent: Listing

这个市场不值得进入,已经是明显的价格战加拥挤市场,新品牌几乎没有成功窗口。虽然用户预算有50万人民币,表面上能覆盖单个ASIN的启动成本,但真正的问题不是钱够不够,而是利润被压得太薄、失败率太高,小品牌进场大概率会被快速消耗。

Recommended Products Features Direction
B0G1QG4VDR
Why do customers choose it?
  • 经典粉色包装,形成高识别度的品牌色
  • 粉色单条包 + 罐装/盒装组合套装,适合家庭与随身场景
  • 兼顾随身甜味包与烘焙大包装,适用场景更广
  • 同时面向咖啡/茶日常饮用者和需要无热量烘焙替糖的人群
  • Sales
    Avg. price: $23.99|Latest price: $23.99|Approx. recent monthly revenue: $1,199.50 (50 pcs)|Net profit margin: 16.52%
    B08J8YBQJ4
    Why do customers choose it?
  • 黄色包装更容易与常见粉红/蓝色代糖形成差异化识别
  • 1000包大容量盒装,适合办公室、家庭和高频咖啡饮用场景
  • 亚马逊自有品牌,延续原 Sugarly Sweet 配方与规格,降低消费者试错成本
  • 高频使用咖啡/茶代糖的家庭、办公室和需要大包装补货的用户
  • Sales
    Avg. price: $22.42|Latest price: $23.07|Approx. recent monthly revenue: $8,968.00 (400 pcs)|Net profit margin: 11.07%

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    5 new brands17 old brands
    5 brands have new listings7 brands have new listings
    7 new listings9 new listings
    0 succeeded
    1 succeeded
    7 failed
    8 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands
    ...
    Old Brands
    ...

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      这个市场不值得进入,直接判定为不建议。 关键原因不是预算不够,而是新品牌扎堆、利润被压到低位:新品牌新上架产品里没有一个跑通,老品牌的新上架也几乎全军覆没,已经很明显进入价格战和过度拥挤阶段。

      Early sourcing + logistics + marketing budget (USD)
      N/A
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      56.25%
      New listing success rate (old brands):
      11.11%
      New listing success rate (new brands):
      0.00%
      Which old brands have these successful new listings?
      Alternatives
      1. 液体无糖甜味剂(滴管/挤压瓶装)
      2. 大包装代糖粉末(可按勺替代单次糖包)
      3. 即饮低/无糖咖啡糖浆或风味糖浆
      4. 便携小条装甜菊糖/罗汉果甜味剂
      5. 咖啡馆/连锁店自助台免费甜味包

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不值得进入,已经明显陷入价格战,且新品牌几乎没有成功窗口。 近期开新品牌里,盈利率是0%,非盈利率是100%,而且新品利润大多只有2.25%~11.33%,低于你要求的15%可接受线,属于高风险市场。

      Whole Earth
      New products with Highest revenue
      Whole Earth Zero Calorie Sweetener Collection, Stevia & Monk Fruit with Allulose, Keto-Friendly Sugar Substitute
      Recent Monthly Revenue (USD):-(-)
      B0GYZRBZGTBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      Whole Earth Stevia & Monk Fruit with Allulose Sweetener Packets, 400 Count Pouch, Zero Calorie, Keto-Friendly
      Recent Monthly Revenue (USD):$36,060.00(2000pcs/month)
      B0FW81PWJC (4.1/5 (361 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
      SPLENDA
      Old brand with the most profitable new products
      SPLENDA Stevia Zero Calorie Sweetener, Plant Based Sugar Substitute Granulated Powder, Single Serve Packets, 1000 Count (Pack of 1)
      Recent Monthly Revenue (USD):$20,993.00(700pcs/month)
      B0DBM4XDCX (4.7/5 (237 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
      Dolce Vitta
      Least investment in new productsMost investment in new products
      Dolce Vitta Yellow Sucralose Sweetener Packets, 500 Count
      Recent Monthly Revenue (USD):$1,020.50(50pcs/month)
      B0G5V4SMBV (4.7/5 (34 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
      BioSweet
      Least profitable new products
      BioSweet Zero Bitterness Stevia Packets | Zero Calorie Sweetener | Non GMO, Natural, Gluten Free, Vegan | Nothing Artificial (1,000 Packets)
      Recent Monthly Revenue (USD):-(-)
      B0FV12NGFQ (4.6/5 (8 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      BioSweet Zero Bitterness Stevia Packets | Zero Calorie Sweetener | Non GMO, Natural, Gluten Free, Vegan | Nothing Artificial
      Recent Monthly Revenue (USD):-(-)
      B0FY752F3YBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
    • #Differentiations

      Unique productsCommon products
      Sweet’N Low Bundle, 400 Sweetener Packets for Coffee & Tea + 8 Oz Bulk Box for Cooking & Baking, Strawberry
      Differentiation:
      1. 经典粉色包装,视觉辨识度强
      2. 同时含随身包和烘焙大包装,场景更丰富
      3. 既适合咖啡茶,也适合烘焙替糖
      B0G1QG4VDR (4.7/5 (39 Reviews))Brand is an old entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      Amazon Brand - Happy Belly Zero Calorie Yellow Sucralose Sweetener Powder Packet, 1000 count (Previously Sugarly Sweet), 2.2 pound (Pack of 1)
      Differentiation:
      1. 亮黄色包装,与常见代糖颜色区分明显
      2. 1000包大容量,办公/家庭场景很醒目
      3. 亚马逊自有品牌,包装感强,易被点击
      B08J8YBQJ4 (4.5/5 (2052 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      这个市场不适合进入,属于明显的价格战+过度拥挤市场。 16个新发布里只有1个真正赚钱,成功率只有6.25%;新产品里0%低于-10%但有93.75%都不赚钱,说明不是“还能挑机会”的市场,而是大多数新品一上来就被利润压死。

      Profitability difficulty
      Moderate Risk Due to Price Competition

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Profitable Products

      Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.

      B0B52CJ68H
      B0B52CJ68H
      IN THE RAW
      2022-06-24
      Yes
      $19.98
      5000pcs
      $99900.0
      24.0%
      $23976.0
      B01KKUHPSO
      B01KKUHPSO
      SweetLeaf
      2016-08-17
      Yes
      $21.12
      1000pcs
      $21120.0
      25.07%
      $5294.79
      B0DBM4XDCX
      B0DBM4XDCX
      SPLENDA
      2024-07-30
      Yes
      $29.99
      700pcs
      $20993.0
      13.25%
      $2781.58
      B004FRPHWK
      B004FRPHWK
      SweetLeaf
      2015-01-19
      Yes
      $41.72
      200pcs
      $8344.0
      29.83%
      $2489.02
      B0D27RLC2C
      B0D27RLC2C
      Lakanto
      2024-04-19
      Yes
      $34.19
      200pcs
      $6838.0
      28.33%
      $1937.21
      B004FRJZQO
      B004FRJZQO
      SweetLeaf
      2011-04-10
      Yes
      $29.45
      200pcs
      $5890.0
      24.69%
      $1454.25
      B010TMO8KQ
      B010TMO8KQ
      SweetLeaf
      2015-07-02
      Yes
      $17.9
      500pcs
      $8950.0
      13.2%
      $1181.4
      B01ASX14M6
      B01ASX14M6
      SweetLeaf
      2017-08-03
      Yes
      $23.85
      200pcs
      $4770.0
      23.19%
      $1106.17
      B08J8YBQJ4
      B08J8YBQJ4
      Happy Belly
      2020-12-01
      Yes
      $22.42
      400pcs
      $8968.0
      11.07%
      $992.76
      B00CIW5B1G
      B00CIW5B1G
      Sugar in the Raw
      2013-04-25
      Yes
      $12.99
      400pcs
      $5196.0
      13.81%
      $717.57
      B00D61GJ28
      B00D61GJ28
      Sugar in the Raw
      2013-06-03
      Yes
      $34.99
      50pcs
      $1749.5
      24.58%
      $430.03
      B01IQD357M
      B01IQD357M
      Sugar in the Raw
      2016-07-19
      Yes
      $19.99
      100pcs
      $1999.0
      19.54%
      $390.61
      B00ZB4TFAG
      B00ZB4TFAG
      Monk Fruit in the Raw
      2015-06-09
      Yes
      $19.99
      100pcs
      $1999.0
      16.69%
      $333.64
      B0G1QG4VDR
      B0G1QG4VDR
      Sweet'N Low
      2025-11-10
      Yes
      $23.99
      50pcs
      $1199.5
      16.52%
      $198.16
      B08ZV7CLK3
      B08ZV7CLK3
      HEALTH GARDEN
      2021-03-23
      Yes
      $20.49
      50pcs
      $1024.5
      17.4%
      $178.27
      B07PN6J3RL
      B07PN6J3RL
      IN THE RAW
      2019-02-13
      Yes
      $22.7
      50pcs
      $1135.0
      15.35%
      $174.23
      B004FQUCIK
      B004FQUCIK
      SweetLeaf
      2013-07-05
      Yes
      $16.62
      50pcs
      $831.0
      17.8%
      $147.92

      Top 20 Profitable New Products

      Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.

      B0G1QG4VDR
      B0G1QG4VDR
      Sweet'N Low
      2025-11-10
      Yes
      $23.99
      50pcs
      $1199.5
      16.52%
      $198.16
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这个市场不值得进入,结论很明确:新品牌几乎没有合法成功空间,老品牌在持续挤压,新品成功率只有6.25%,而新品牌新品成功率是0%。 现在看到的不是成长型市场,而是老品牌主导、价格竞争强、失败面极高的市场;如果你是小品牌,建议直接放弃。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable

      Profitable new products divide by brands

      What is the ratio of different brands owning all profitable new products

      Sweet'N Low

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      NatraTaste
      BioSweet
      Whole Earth
      Other
    • #Success Rate by Entry Time

      Listing

      这个市场不适合进入,已经进入价格战/饱和区,新品牌成功率极低。 近两年新品几乎被大品牌和老品牌主导,整体新品盈利率只有22.67%,但最近新上架产品里只有6.25%赚钱;2025年还有1个新品赚钱、10个不赚钱,到了2026年依然是5个不赚钱、0个赚钱,趋势明显变差。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202501310006
      202600000005
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/800000001
      2025/900000000
      2025/1001200003
      2025/1100010001
      2025/1200100001
      2026/100000001
      2026/200000000
      2026/300000001
      2026/400000000
      2026/500000003
      2026/600000000
      2026/700000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
      SweetLeaf Stevia Powder Sweetener, Sugar Free - 70 Packets (2 Pack)
      Price (USD)
      $17.90
      Released Type
      Old Release (2015-07-02)
      Brand is an old entry in this market
      Size and Weight
      23.4 x 18.6 x 7.2 cm, 227.00g

      Profitable Factors

      Established brand with longevityBased on old ASIN

      Design & Appearance

      浅绿色包装,形成较强的自然/健康感识别, 70包×2的多包装规格,偏向家庭日常囤货

      Key Buying Motive

      甜菊来源、零热量、无人工甜味剂,适合咖啡和烘焙

      Target Customers

      注重配料干净、偏好甜菊而非阿斯巴甜/糖精的健康型咖啡饮用者

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $8,950.00
      500 sold in the past 30 days · as of 2026年8月

      Net Profit Margin

      Sea Freight
      8.46% / 13.20%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      -5.78% / -1.04%
      Peak / Non Peak

      Sales & BSR Performance

      SweetLeaf Stevia Powder Packets - Zero Calorie Sweetener with Stevia Leaf Extract, No Artificial Sweetener Additive, Sugar Free, Keto Friendly, Non GMO, Gluten Free - 70 Packets (Pack of 3)
      Price (USD)
      $23.85
      Released Type
      Old Release (2017-08-03)
      Brand is an old entry in this market
      Size and Weight
      31.1 x 13.7 x 7.0 cm, 213.00g

      Profitable Factors

      Established brand with longevityBased on old ASIN

      Design & Appearance

      浅绿色包装传达天然、草本、健康感, 标准条状小包装组合,偏常规公共市场设计

      Key Buying Motive

      以甜菊叶提取物为核心,主打零卡、无人工甜味剂、适合咖啡场景

      Target Customers

      注重天然配方、低碳生酮、日常咖啡替糖的人群

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $4,770.00
      200 sold in the past 30 days · as of 2026年8月

      Net Profit Margin

      Sea Freight
      19.75% / 23.19%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      9.57% / 13.02%
      Peak / Non Peak

      Sales & BSR Performance

      Loading samples... 18%
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