
这个市场不值得进入,已经是明显的价格战红海。新品牌新品成功率是0%,最近进入的品牌几乎全军覆没;而且不是“少数新品失败”的问题,而是新品牌里能赚钱的样本一个都没有,说明现在进场大概率先亏钱。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论很明确:这个市场不值得进入。 500,000 CNY 的预算表面上能覆盖单个ASIN的前期铺货和投放,但市场已经是高强度价格战:新品牌新品盈利率是 0%,整体可识别盈利产品只有 14.29%,而你看到的两个最新新品牌 MTABCTY 和 QZTYTY 的新品分别是 -7.85%、-5.25%、-1.93% 这种亏损,说明不是“低门槛好机会”,而是“谁先亏、谁先卷”的市场。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入,已经明显是价格战市场。 新品整体盈利率是0%,新品牌新品盈利率也是0%,而且新品利润分布里只有极少数能做到10%~20%区间,说明大多数新入场都在亏钱或接近亏钱;同时,两个新品牌 MTABCTY 和 QZTYTY 的新产品都没有跑通,MTABCTY 还出现了2个活跃销量新品但利润率分别只有-5.2%和-7.85%,这不是健康机会。
这个市场不值得进入,属于明显的高风险价格战市场。 新品里能稳定赚钱的样本几乎没有:新品牌新品盈利率为0%,新品牌新品亏损率100%;按已知利润率看,全部样本中35.71%低于-10%,28.57%落在-10%到0%,新品样本里60%落在-10%到0%,连达到10%~20%利润的新品都没有,说明不是一般竞争,而是直接打穿利润线。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0FBWXDRVH | LUGDTIME | 2025-06-03 | Yes | $16.89 | 100pcs | $1689.0 | 28.01% | $473.09 |
![]() | B0BZ8H5W29 | Moly Magnolia | 2023-03-22 | Yes | $9.99 | 50pcs | $499.5 | 16.56% | $82.72 |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0FXBHQNX8 | MTABCTY | 2025-12-02 | No | $10.89 | 2000pcs | $21780.0 | -5.25% | $-1143.45 |
B0FXBH6DR8 | MTABCTY | 2025-12-02 | No | $10.56 | 900pcs | $9504.0 | -7.85% | $-746.06 | |
![]() | B0FM7FZ9KJ | VKQTS | 2025-08-23 | No | $7.91 | 200pcs | $1582.0 | -17.31% | $-273.84 |
![]() | B0FNCPJCT1 | YGDMD | 2025-08-22 | No | $12.72 | 200pcs | $2544.0 | 4.56% | $116.01 |
![]() | B0FJ86PG33 | QZTYTY | 2025-09-23 | No | $12.89 | -pcs | $- | -1.93% | $- |
这个市场不值得进入:新品成功率为0%,失败新品全部集中在2025年后,说明这里已经是低利润、强竞争的红海。 从数据看,既没有可复制的纯新品成功样本,也没有真实的小商家成功案例;现有能赚钱的案例几乎都来自老品牌/老Listing的功能升级,门槛明显偏高。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,结论很明确:新品牌几乎全军覆没,已经进入高风险价格战区。 目前看到的新品牌新产品成功率是0%,失败率100%;最近一轮5个新品牌新品全部不盈利,且最近几个月持续只有非盈利新品出现,没有任何盈利新品冒头,说明市场不是在放大机会,而是在快速变难。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 1 | 2 | 1 | 0 | 0 | 0 | 0 | 1 |
| 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/8 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |