
结论很明确:这个市场不值得进入,已经是低差异化的价格战市场。 目前只有1个新品牌 CAT 做出新发布,但它的新品盈利率是 0%;同时整体可验证盈利样本里,盈利产品只有1个、非盈利产品1个,表面盈利率看起来只有 33.33%,但新进入的真实成功通道基本不存在,最近入场也直接失败了。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
这不是适合进入的市场。 现有证据显示,真正能跑通的案例很少,而且新品牌的新发布成功率为0%,新进入品牌一上来就失败;这代表你现在进场,赚钱难度很高,尤其不适合拿 50万人民币去赌一个单品。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入:已经是高风险、低差异化的价格战市场。 目前样本里可确认的盈利产品只有 1 个、亏损产品 1 个,盈利率仅 33.33%;而新上架产品盈利率是 0.00%,说明新品牌切入几乎没有成功空间。
这个市场不值得进入,结论很明确:它不是增长型机会,而是被少数老品牌和跟风新品牌挤压的低质量竞争市场。 现有数据里,已知有利润数据的产品中只有1个落在10%~20%区间,且新品牌CAT的新品盈利率为0%;再加上新品牌只有CAT、老品牌只有sunshine sky,说明市场并没有形成健康的新品牌成功通道。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0D1QMW4GN | sunshine sky | 2024-04-15 | Yes | $39.99 | 50pcs | $1999.5 | 17.22% | $344.32 |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0GVG43HVB | CAT | 2026-03-30 | No | $- | -pcs | $- | -% | $- |
这个市场不值得进入,结论非常明确:已经进入价格战/高竞争区,新品牌几乎没有真实成功空间。 现有数据里,新上架产品成功率是0%,整体可盈利产品占比只有33.33%,而且唯一可验证的“新品牌”CAT 直接是0%盈利、0%新产品盈利,说明新入场者大多在亏损。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入。 现有数据只显示到一个新品牌 CAT 的新上架产品 B0GVG43HVB,而且它是非盈利、无有效销量、且最近进入就失败;目前没有任何盈利型新品牌案例,说明不是“还能做”,而是样本里已经是直接失手,对新入场者非常不友好。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |