- Benchmark ASINB0GR4Y5Z1H
- MarketplaceUS
- Category ID3744031
- Analyzed Products
- Keywordpan organizer rack, under sink organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥26.02estimated
- Data Date2026-08-02
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论直接是：价格战已成型，而且新品牌几乎没有可复制的盈利样本。 目前新品牌新发布产品盈利率是0%，老品牌新发布产品盈利率也是0%，市场不是“还能不能做”，而是“进场后大概率只能跟着一起亏”。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不该进。 价格战已经很重，市场利润率为0%，新品牌进入后的盈利率也是0%，而且只有少数品牌在靠高投入硬撑销量；以你50万人民币的预算，能覆盖入场，但只能覆盖“起步成本”，不够支撑长期品牌战，成功概率很低。
Early sourcing + logistics + marketing budget (USD)$42,052.22 - $42,052.22Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?25.00%New listing success rate (old brands):0.00%New listing success rate (new brands):0.00%Alternatives- 可调节锅盖/锅具收纳架：通常比完整的橱柜/水槽收纳系统更便宜，且无需安装，适合临时腾挪锅具与锅盖；对于只想解决“锅具乱放”的用户是更低门槛替代。
- 伸缩式橱柜层架/增高架：用来把水槽下或柜内纵向空间分层，价格往往低于专用 pan organizer rack，通用性更强，换柜子也能继续用。
- 塑料抽屉式收纳盒/收纳筐：无需固定结构，拿取方式更接近日常整理，适合租房或频繁调整布局的用户；在亚马逊上选择多、入门价更低。
- 门后挂篮/柜门挂架：如果目的是把清洁用品、袋子、保鲜膜等从水槽下移走，门后挂式方案比整套水槽下收纳架更省钱、省空间，也更容易安装。
- 可堆叠透明收纳箱（无盖或简化款）：比带竹盖、抽屉轨道或复杂分隔的产品更轻便，用户可以先按类别粗分，再按需扩展，适合预算敏感型用户。
- 张力杆 + 挂钩/小篮组合：通过低成本组合实现简易分区，适合存放喷雾、抹布、小工具等；比专用 under sink organizer 更容易迁移和替换。
- 磁吸式刀架/挂杆类墙面收纳：如果用户主要是在找‘释放台面/柜内空间’的办法，这类方案安装快、占地少，且常比整套柜内收纳架更便宜。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：已经是低利润、低成功率的高风险市场，连成熟品牌都在亏，且新品牌几乎没有可复制的稳定盈利案例。 结果不是“还能不能做”，而是“现在进场大概率是在打价格战，且很难跑出健康利润”。
证据很直接：市场里可识别的盈利产品占比为 0.00%，新上架产品盈利占比也为 0.00%；利润分布里主要集中在 0% 到 -10% 区间，说明这不是正常竞争，而是接近价格战。 代表性老品牌 Heyuzb 有 3 个可识别产品，0 个盈利，品牌成功率 0.00%；其中 B0CQWXNL8C 月销 900、月营收 240.57 万，利润率却只有 -2.39%，B0CXPK8WP1 月销 1000、月营收 332.20 万，利润率也只有 -5.7%。这说明大卖家靠规模在扛，但并没有形成健康利润；如果你想复制它，必须准备长期补贴和更强的流量打法。Criusia 作为新入场品牌，唯一可识别新品 B0FKGXFZLT 也只有 2.2% 利润率，虽能做到月销 1000、月营收 293.80 万，但品牌成功率仍是 0.00%，说明“有销量”不等于“能赚钱”。Aokeyee 更差，2 个新品全亏，品牌成功率 0.00%，其中 B0GR4Y5Z1H 只有 30 条评论、月销 50、收入 21.69 万，却已是 -23.3% 利润率，这更像是低效试错，不是可复制的成功样本。
对大品牌：可以进，但前提是要按“重投放+重供应链+重优化”来打，而且也只是勉强可行，不是好机会；对小品牌：不建议进。 你可以重点参考的只有老品牌 Heyuzb 的 B0CQWXNL8C 和 B0CXPK8WP1，以及新品牌 Criusia 的 B0FKGXFZLT，但它们更适合用来理解“怎么做大流量”，不是“怎么轻松赚钱”。小品牌可复制的真成功案例几乎没有；现有新品牌案例里，Aokeyee 的 30 条评论那款仍然亏损，而市场里 200+ 评论且仍在卖的产品也已经很像靠强投放或高压打法在维持，不适合普通卖家照抄。结合你 50 万人民币预算，单个 ASIN 的前期投放、备货、物流也许够，但在这个品类里不够覆盖长期打磨、品牌建立和持续亏损期，所以结论很明确：不要进入。
Least investment in new productsMost investment in new productsNew products with Highest revenueCriusia
Recent Monthly Revenue (USD):$29,380.00(1000pcs/month)B0FKGXFZLT (4.6/5 (202 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Old brand with the most profitable new productsHeyuzb
Recent Monthly Revenue (USD):-(-)B0F1MF4Z4NBrand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):$24,057.00(900pcs/month)B0CQWXNL8C (4.8/5 (1063 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Recent Monthly Revenue (USD):$33,220.00(1000pcs/month)B0CXPK8WP1 (4.7/5 (490 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Least profitable new productsAokeyee
Recent Monthly Revenue (USD):-(-)B0GR4V5X9GBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$2,168.50(50pcs/month)B0GR4Y5Z1H (4.3/5 (30 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 竹盖+透明盒的厨房收纳外观，点击辨识度较高
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- 兼顾垃圾袋收纳和果蔬收纳，用途更特别
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- 前开口带挡板，功能组合与常见收纳盒更不同
B0DG82N8DN (4.6/5 (960 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
Differentiation:- 8件套冷冻抽屉收纳，数量和场景更有差异
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- 侧边提手+加厚箱体，和普通单盒款区别明显
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- 更偏冰箱/冷冻层整理，适合有大量分格需求的用户
B0CXPK8WP1 (4.7/5 (490 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，已经是明显的高风险价格战市场。 新品利润率只有 -7.36% 到 2.96%，且新产品里只有 0% 的产品达到可接受盈利水平；更糟的是，样本里 2 个新品牌、1 个老品牌的新发布全部没有跑出盈利，说明不管是新品牌还是老品牌，在这里都很难靠正常打法赚钱。 第二层证据更直接：整体利润分布里，44.44% 落在 -10% 到 0%，22.22% 只在 0% 到 10%，10% 以上几乎没有；新品分布里也是 25% 亏损、25% 只在 0% 到 10%，0% 达到 15% 以上。按你的规则，这已经是典型的低利润价格战区，不是适合开新单品的地方。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0CXPK8WP1Heyuzb2024-03-11No$33.221000pcs$33220.0-5.7%$-1893.54B0DG82N8DNDelamu2024-11-20No$24.391000pcs$24390.0-7.36%$-1795.1B0CQWXNL8CHeyuzb2023-12-25No$26.73900pcs$24057.0-2.39%$-574.96
B0FFSJQ2LTDelamu2025-08-28No$24.5750pcs$1228.5-7.06%$-86.73B0GR4Y5Z1HAokeyee2026-04-27No$43.3750pcs$2168.523.27%$504.61B0FKGXFZLTCriusia2025-11-05No$29.381000pcs$29380.02.25%$661.05
B0BZC8GWQ9YIHONG2023-03-23No$20.46500pcs$10230.06.78%$693.6B0F1MF4Z4NHeyuzb2025-03-17No$--pcs$--%$-B0GR4V5X9GAokeyee2026-05-31No$--pcs$--%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0FFSJQ2LTDelamu2025-08-28No$24.5750pcs$1228.5-7.06%$-86.73B0GR4Y5Z1HAokeyee2026-04-27No$43.3750pcs$2168.523.27%$504.61B0FKGXFZLTCriusia2025-11-05No$29.381000pcs$29380.02.25%$661.05B0GR4V5X9GAokeyee2026-05-31No$--pcs$--%$-#New Product Success Rates
Listing这个市场不适合进入，结论很明确：新品牌和老品牌的新产品成功率都是 0%，已经是明显的价格战/同质化红海。 你如果现在进场，无论是大品牌还是小商家，都不是“高概率成功”，而是“高概率踩雷”。
证据很硬：市场里可识别的盈利产品占比是 0%，新上架产品盈利率也是 0%；我们抽到的 6 个样本里，6/6 都不赚钱。 失败样本里，Delamu、Heyuzb、YIHONG 这些老牌/成熟品牌的产品占了主要位置，说明老玩家也在被压利润；像 B0CXPK8WP1（Heyuzb，月营收 $33,220，利润率 -5.7%）、B0CQWXNL8C（Heyuzb，月营收 $24,057，利润率 -2.39%）、B0DG82N8DN（Delamu，月营收 $24,390，利润率 -7.36%）都在高销量下仍然亏钱，典型是同质化严重、价格压到底。新品牌这边同样没有真正的胜利案例：新品牌样本里 3/3 新品都不盈利，且出现的 Aokeyee、Criusia 并没有形成可复制的健康盈利模型；其中 B0FKGXFZLT（Criusia）给出的进入预算是 $42,052.22，但仍然不盈利，说明这不是“低预算试错能赢”的市场。用户预算是 50万 CNY，表面上够覆盖单个 ASIN 的前期投入，但这个品类的关键问题不是“钱够不够”，而是花了钱也未必能摆脱低利润竞争。
对大品牌：可以做，但不是现在轻松进场，而是要准备重资产、强品牌和持续投入；对小商家：不建议进场，尤其不适合靠常规打法。 这里没有看到“<300 评论的真实小商家成功样本”，反而更像是老牌之间互相挤压、用高销量换低利润的格局；如果想硬进，至少要准备接近或高于 $42k 的单 ASIN 级别前期预算，还要额外承担 R&D、品牌、认证成本，而这些都不在 ASIN 预算里。最关键的是，市场成功的产品几乎都没有给出“差异化足够大”的证据，反而失败原因集中在缺乏独特性、市场太小或竞争太极端、利润率太低。短结论：不要进；如果一定要做，只能按大品牌思路做强差异化和高投入，小商家不要碰。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
DelamuCriusiaAokeyee#Success Rate by Entry Time
Listing这个市场不值得进入，已经进入价格战和过度拥挤状态。 近期新增品牌几乎没有形成可复制的盈利样本：新品牌新上架产品盈利率为0%，新品牌样本里3个新上架全部不盈利；最近两年新增节奏在放缓，但并不是变轻松，而是盈利窗口被压窄了，进入门槛更高了。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 1 1 0 0 0 0 0 2026 0 0 0 0 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 1 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 1 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 1 2026/5 0 0 0 0 0 0 0 1 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases