- Benchmark ASINB0FMF29XVV
- MarketplaceUS
- Category ID2422434011
- Analyzed Products
- Keywordunder sink organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥20.57estimated
- Data Date2026-07-29
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，而且对大品牌和小商家都不是好机会：它已经进入明显的价格战区，且同质化非常严重。现有样本里，整体只有9.09%产品赚钱，新品赚钱率只有16.67%，而且真正赚钱的只剩 Tcbelosion 的一个差异化老链接新品 B0FMF29XVV；其余5个新品全部亏损，说明现在不是“选品没选对”，而是“这个赛道本身很难做出利润”。
证据很清楚：Tiawudi 作为老品牌，8个可见产品里0个盈利、8个亏损，新品胜率也是0%；它的同款塑料收纳篮 B0FN3QQQNW、B0FN3KT9VJ 都卖 19.99 美元，但利润率分别是 -51.1% 和 -33.97%，月评论都在 213 左右，属于明显的高压竞争，不是健康增长。另一个老牌样本 B0DJ76XKBX 月营收约 12,912 美元，但仍然亏损；反而唯一赚钱的 B0FMF29XVV 卖 34.28 美元、月营收约 1,714 美元、利润率 24.4%，靠的是可折叠、双盖、内部分隔的功能差异化，不是普通塑料篮。用户预算 50万人民币 够做单个ASIN前期启动，但不够改变这个市场的结构性问题；如果没有明显功能创新、品牌势能和长期投放能力，小商家会被价格战吞掉，大品牌也只能靠更重的投入去硬扛。
短结论：大品牌不该进，小商家更不该进。 目前看不到真正健康的<300评论成功样本，反而有明显的“老品牌压制 + 同质化 + 低毛利”特征；如果硬要对标，只能参考 Tcbelosion 的 B0FMF29XVV 这种差异化路径，但它也不是低成本、低风险打法。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing不建议进入，这个市场已经是价格战高风险区。 你的预算 50万人民币看起来够覆盖单个ASIN前期上架，但不够改变这个品类的结构性问题：市场只有 9.09% 产品在赚钱，新品赚钱率也只有 16.67%，而且样本里大量同质化收纳篮都在亏损，说明不是“做得不够便宜”，而是“很难做出足够强的差异化利润”。
证据很直接：Tiawudi 这种老品牌下，B0DJ76XKBX 月销约 600、月营收约 12.91万美金，但仍被判定不盈利；B0FN3KT9VJ 和 B0FN3QQQNW 都是同款延伸，售价都在 19.99美金，利润率分别是 -33.97% 和 -51.1%，最新评论都在 213 左右，属于明显的高压竞争而不是健康增长。相反，唯一更像成功样本的是 Tcbelosion 的 B0FMF29XVV，售价 34.28美金，月营收约 1714美金，靠的是“旧ASIN基础上的功能差异化”——可折叠、双盖、内部分隔，这说明要想赚钱，必须做出明确功能升级，而不是继续做普通塑料收纳篮。市场里成熟品牌还能跑量，但新品牌要进来，如果没有更强设计、品牌和长期投入，单靠你这 50万人民币只能撑前期，撑不出长期胜率。
如果你只看“能不能付得起入场费”，答案是 能；如果看“能不能做成可持续生意”，答案是 不能。大品牌该参考的只有 Tcbelosion 的 B0FMF29XVV 这类差异化产品；小商家没有看到真正健康的 <300 评论、可复制的盈利成功案例，当前更像是同质化+低毛利+强竞争的市场，建议不要进。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?100.00%New listing success rate (old brands):16.67%Which old brands have these successful new listings?Alternatives- 可调节抽屉式收纳盘/托盘：通常更便宜，适合把洗手台下的小物件平铺分类，不需要复杂结构。
- 可堆叠塑料收纳篮：价格通常低于带双盖/隔板的布艺箱，取放更快，适合临时或高频拿取的场景。
- 张力杆+挂袋式收纳：利用柜内竖向空间，安装简单，适合管道多、底部空间不规则的水槽柜。
- 磁吸式小收纳盒/挂盒：直接吸附在金属柜门或侧壁上，成本低，免打孔，适合清洁用品、海绵等小件。
- 一次性/可重复使用透明分装瓶配套托盘：用统一规格的小瓶减少体积，配合便宜托盘即可管理清洁剂，比整套收纳箱更灵活。
- 简易防滑垫+标签分区：不买专用整理器，仅用防滑垫固定物品位置并配合标签，几乎零门槛，适合预算极低用户。
- 伸缩杆分层架（轻型）：能把水槽下方上下分层，通常比定制型收纳箱更实用，且便于绕开下水管。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，已经是高风险价格战区，而且明显偏饱和。 现有数据里，市场被老品牌主导，新品整体利润难做；你要么面对极低利润，要么要靠大额投放和强品牌硬扛，普通新卖家不占优。
证据很直接：样本里可见的新品利润难度是负 48.05% 到负 33.19%，这说明新品一上来就被物流、平台费和采购成本吃掉大头；同时，Tiawudi 这类老品牌虽然有单个ASIN做到每月约 9,995 美元收入、50 单，但该ASIN利润是-34.0%，另一个同品牌相似款甚至到-51.1%，说明这个赛道靠“通用款+堆量”已经很难赚钱。更关键的是，老品牌新上架里，已确认的成功案例只有 Tcbelosion 的 B0FMF29XVV，其售价 34.28 美元，月收入约 17,140 美元，利润为正，但它是差异化折叠布艺收纳箱，不是通用塑料篮；而且它所在品牌的新品成功率只显示为50%，并不代表市场容易。相反，Tiawudi 的新上架新品成功率是0%，新上架新品全部亏损，且它的样本里可见 8 个产品中8 个都亏，这是很强的警示信号。
Old brand with the most profitable new productsTiawudi
Recent Monthly Revenue (USD):-(-)B0FN3QQQNW (4.6/5 (213 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0DJ776NFMBrand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):$999.50(50pcs/month)B0FN3KT9VJ (4.6/5 (213 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 双盖+分隔板的布艺折叠箱，功能形态和普通收纳篮明显不同
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- 灰色中性外观，家居/衣柜/办公室场景更容易吸引点击
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- 可折叠、省空间，适合有分区收纳需求的用户
B0FMF29XVV (4.4/5 (475 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 纯白6只装塑料抽屉篮，外观和材质与布艺收纳箱差异很大
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- 标准小号通用款，适合厨房/浴室/桌面多场景
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- 成套售卖、视觉整齐，容易被追求基础收纳的用户点击
B06XT1CJPL (4.4/5 (53 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，尤其对小商家更是高风险。 新品盈利率只有16.67%，但真正能赚钱的只有 Tcbelosion 的 B0FMF29XVV；其余新上架里 83.33% 都是亏损，且 5 个新新品里有 5 个亏损，说明现在不是健康竞争，而是明显的低利润内卷。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FMF29XVVTcbelosion2025-08-20Yes$34.2850pcs$1714.024.44%$418.91Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FMF29XVVTcbelosion2025-08-20Yes$34.2850pcs$1714.024.44%$418.91#New Product Success Rates
Listing这个市场不适合进入，尤其不适合新品牌或小商家。 当前可见样本里，整体盈利产品只有9.09%，新品盈利率也只有16.67%，而且真正跑出来的几乎全是老品牌 Tcbelosion 的单个新品 B0FMF29XVV；反过来，Tiawudi 的5个新品 B0FN3QQQNW、B0FN3PWTF7、B0FN3PJHWB、B0FN3QPZ5G、B0FN3KT9VJ 全部不赚钱，说明这里不是“还有空间”，而是强竞争、低差异化、偏价格战的市场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
TcbelosionNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Tiawudi#Success Rate by Entry Time
Listing这个市场不值得进入。 眼下不是“还有机会”的状态，而是被老品牌主导、靠旧链接翻新和营销硬推的价格竞争区：新发布里真正赚钱的几乎都不是新品牌，最近可验证的成功样本也只剩 1 个盈利、5 个亏损，盈利率只有 16.67%，而且样本里 2025 年新发布产品的整体胜率只有 1/6。\n\n证据很直接：市场里新进入节奏在 2022-2024 年几乎没有新增，2025 年才突然冒出一批新发布，但结果是 Tcbelosion 的 B0FMF29XVV 才赚到钱，另外 Tiawudi 连续 5 个新链接都亏损，品牌层面是 0% 胜率（8 个产品全亏）；Tcbelosion 虽然有 50% 的品牌胜率，但它的盈利款 B0FMF29XVV 不是新品牌打法，而是 老品牌用旧 ASIN 做新款，早期投入约 6076.12 美元，其中广告就 1364.70 美元，说明要做出可复制的成功，投入不低。更关键的是，成功样本 B0FMF29XVV 虽然利润率 24.4%、月销 50、月利润最近只剩 418.91 美元，但它是“基于旧链接、同款差异化”的白帽打法；反过来，失败样本里大量是通用塑料收纳篮，Tiawudi 的几个新款价格都在 19.99~21.52 美元，功能和外观几乎同质化，典型就是低毛利、强竞争、谁都能抄。\n\n对你来说，结论更明确：小品牌不适合进，大品牌也不该进。 500000 CNY 的预算看起来够，但这个市场不是缺钱就能赢，而是缺差异化和老链接资源；目前看不到真正的“新品牌成功案例”，也没有低于 300 评价的 genuine 小商家成功样本，反而有明显的老品牌/旧链接优势。若硬要对标，只能看 Tcbelosion / B0FMF29XVV 这种旧品牌翻新路径；小商家没有可复制的安全样板，继续推进大概率会落入价格战。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 3 0 0 0 1 0 0 2 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 3 0 0 0 1 0 0 2 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesTcbelosionB0FMF29XVV (4.4/5 (475 Reviews))Tcbelosion Foldable Fabric Storage Box with Double-Lid & Dividers, Large Organizer for Home, Closet, Office (Grey, 2 Packs)
This listing is deemed profitablePrice (USD)$34.28Released TypeNew Upgraded Version on Old ASIN (2025-08-20)Brand is an old entry in this marketSize and Weight42.0 x 29.8 x 4.7 cm, 907.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
灰色系，偏中性家居风格，适配多数收纳场景, 可折叠布艺收纳箱，带双盖和内部分隔，形态区别于常见塑料篮筐Key Buying Motive
双盖快速取放 + 内置魔术贴隔断，兼顾文件/衣物分区收纳与便捷取用Target Customers
需要在衣柜、办公室或育儿场景中做分区收纳、且希望不用时可折叠省空间的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,714.0050 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight20.33% / 24.44%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight6.36% / 10.48%Peak / Non PeakSales & BSR Performance