- Benchmark ASINB0G253MRW6
- MarketplaceUS
- Category ID695489011
- Analyzed Products
- Keywordkitchen organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥16.43estimated
- Data Date2026-08-01
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，因为它已经是低利润、强竞争的价格战场，而且不是小商家友好的赛道。现有数据里没有看到超大规模新品牌涌入，但新品牌成功率只有33.33%，失败率66.67%，真正能跑通的只有 MAIZMZ，且它还需要明显的设计差异和投入支撑。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很明确：这个市场现在不值得进入。 以当前样本看，只有1个新品牌成功、1个新品牌失败，成功率只有33.33%，而且没有出现任何老品牌样本；更关键的是，市场里已经有明显的低利润和亏损案例，价格战风险高，不适合把它当成一个稳妥的增量市场。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):33.33%Which new brands have these successful new listings?Alternatives- 可折叠布艺收纳筐/脏衣篮：通常比高颜值藤编/棉绳款更便宜，重量轻、搬运方便，适合先解决“收纳”而不是追求装饰效果。
- 塑料储物箱/周转箱：价格更低、耐用、防潮，适合放洗衣房、车库、宿舍；如果主要是按功能收纳，性价比往往高于装饰型厨房/家居收纳篮。
- 衣柜/橱柜内分隔收纳盒：对“厨房整理”场景尤其实用，可直接利用现有柜体空间，不需要额外占地，也更容易按品类分类。
- 门后挂式收纳袋/悬挂篮：安装简单、几乎不占地，适合空间紧张的租房、宿舍或小厨房，把零碎物品集中起来比买独立大号收纳篮更省空间。
- 可堆叠抽屉式塑料收纳盒：比开放式篮筐更容易做分层管理，适合餐巾、保鲜袋、厨具小件等细碎物品；对需要“看不见杂乱”的用户更有替代性。
- 真空压缩袋：如果用户的真实需求是收纳季节性织物、桌布、厨房布巾或备用纺织品，压缩袋比大号收纳篮更节省空间，成本也更低。
- 纸箱/快递箱二次利用：对于预算敏感或临时整理需求，直接复用家里现成纸箱就能快速分类、转移物品，是最便宜且上手最快的替代方案。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：当前样本里新品牌新上架产品只有2个，可盈利的只有1个，盈利率33.33%，但另一个新品牌 MOJOSCEND 的两款新品全部亏损，且其中一款 B0G253MRW6 虽然有 49 条评论、售价 $27.39，仍是 -2.52% 利润率；这说明市场已经在向低利润和强竞争靠拢，不适合把它当成稳健机会。
New products with Highest revenueMOJOSCEND
Recent Monthly Revenue (USD):-(-)B0GPD77HCDBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$2,739.00(100pcs/month)B0G253MRW6 (4.5/5 (49 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Least profitable new productsLeast investment in new productsMost investment in new productsMAIZMZ
Recent Monthly Revenue (USD):$2,398.00(200pcs/month)B0FRFR64Z6 (4.5/5 (31 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 黑白棋盘格外观，视觉冲击强
- |
- 装饰性强，适合儿童房/宿舍点缀
- |
- 与常见纯色收纳篮差异明显
B0FRFR64Z6 (4.5/5 (31 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 黑色高筒编织外形，风格鲜明
- |
- 棉绳材质和极简风更有家居感
- |
- 大容量可见，适合一眼识别用途
B0G253MRW6 (4.5/5 (49 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，当前已经是低利润、强对抗的价格战市场。 只有33.33%的可判断产品是盈利的，而且新产品里也只有33.33%赚钱；更关键的是，样本里只有2个新品牌：MAIZMZ 和 MOJOSCEND，没有任何老牌护城河品牌，说明现在更像是少量玩家试探性厮杀，而不是一个健康可扩张的市场。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FRFR64Z6MAIZMZ2025-09-17Yes$11.99200pcs$2398.016.15%$387.28Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FRFR64Z6MAIZMZ2025-09-17Yes$11.99200pcs$2398.016.15%$387.28#New Product Success Rates
Listing这个市场不值得进入，整体是高风险但还没到大规模超饱和的程度。 现在看到的核心故事很清楚：新品牌只有少量真正跑通，且跑通的案例更像是靠差异化设计和可观启动资金撑起来的；对小商家来说，几乎没有稳定、低门槛的成功样本。
从数据看，市场新产品盈利率只有33.33%，失败率66.67%；新品牌新发布产品中，盈利与亏损也是1:2。更关键的是，成功样本只有 MAIZMZ / B0FRFR64Z6：31条评价、4.5分、月销200、月营收2398美元、利润率16.2%，但早期投入已到1670.45美元，其中广告就要404.75美元；它卖的是黑白棋盘格折叠收纳篮，靠明显的装饰属性、可折叠、防水涂层和更精准的人群定位取胜。失败样本 MOJOSCEND / B0G253MRW6 和 B0GPD77HCD 都没跑通，前者虽然月销100、月营收2739美元，但利润率不够；而且两款失败品都集中在同一品牌下，说明不是“谁都能做”，而是“没有足够差异化和预算就容易亏”。另外，这里没有看到30~100+新品牌大举涌入的超饱和信号，但也没有看到足够多的真实小商家成功案例；因此它不是典型的红海爆发市场，更像是少数品牌用更高投入换来的有限机会。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
MAIZMZNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
MOJOSCEND#Success Rate by Entry Time
Listing这个市场不值得进入，整体已经进入高风险、接近失真竞争的状态。 近端只有 3 个可识别新品牌样本，盈利 1 个、亏损 2 个，盈利率 33.33%，但真正能代表“小商家成功”的只有 MAIZMZ 的 B0FRFR64Z6；MOJOSCEND 的 B0G253MRW6 和 B0GPD77HCD 都没有跑通，说明新品牌并不是普遍可复制地赚钱，而是极少数样本短暂成立。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 1 0 1 0 0 0 0 2026 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 1 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 1 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 1 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesMAIZMZ Checkered Laundry Basket Foldable Kids Hamper Storage Bins Women Waterproof Organizer Toy Box Large Canvas for Home/Dorm/Kitchen/Pet/Office/Closet/Shelf/Living Room Decor Baskets
This listing is deemed profitablePrice (USD)$11.99Released TypeNew Release (2025-09-17)Brand is a new entry in this marketSize and Weight37.1 x 26.6 x 1.2 cm, 222.00gDesign & Appearance
黑白棋盘格外观，视觉辨识度高，和常见纯色收纳篮区分明显, 棋盘格印花属于强装饰性设计，适合做房间点缀型收纳Key Buying Motive
可折叠收纳、内层防水涂层、适合多场景收纳Target Customers
更偏向儿童房、宿舍和追求装饰感的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$2,398.00200 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight12.79% / 16.15%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight3.75% / 7.12%Peak / Non PeakSales & BSR Performance