
这个市场不值得进入,而且对小卖家和跨类大品牌都不是好机会。核心原因很直接:新品牌只有 1 个,近 12 个月的新上架只有 2 个,盈利率 0%,而且这 2 个全都亏损;Vincona 作为唯一可见新品牌,两个新品分别是 B0GXK87DZD 和 B0H1GXM8CQ,已经把新进入样本跑成了“全军覆没”,不是可复制的成功路径。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论很明确:这个市场不值得进,预算也只能勉强覆盖单个ASIN的前期启动,但胜率太低。 目前可识别利润产品占比为0%,新品利润占比也是0%,说明这里不是“少数人能赚”的市场,而是明显的低利润甚至亏损区间;再加上新品牌新品盈利率为0%、非盈利率为100%,新品牌几乎没有跑通的样本。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入,结论很明确:新品牌新发产品成功率为0%,而且两条已知新上架都在亏损,市场已经是高风险价格战区。 现有数据里没有看到可复制的稳定盈利样本,反而看到 Vincona 两个新发 ASIN 全部非盈利,说明你现在进场,大概率只能去拼投放和低价,不能把它当成适合小卖家的机会。
这个市场不值得进入,已经是低利润、强同质化的价格战市场。 现有样本里,新品牌 Vincona 进入后发布的 2 个新产品,盈利率是 0%,没有任何一个新品牌新款跑出 15% 以上的可接受利润;市场中已知利润率样本里,33.33% 亏损、33.33% 为负利润区间,0% 落在 10%~40% 的健康区间,说明现在不是靠普通上新就能赚到钱的环境。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
![]() | B0GXK87DZD | Vincona | 2026-05-30 | No | $16.67 | 300pcs | $5001.0 | -4.08% | $-204.04 |
![]() | B08BHX31J1 | bretoes | 2020-06-19 | No | $59.75 | -pcs | $- | -54.7% | $- |
![]() | B0H1GXM8CQ | Vincona | 2026-05-12 | No | $- | -pcs | $- | -% | $- |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0GXK87DZD | Vincona | 2026-05-30 | No | $16.67 | 300pcs | $5001.0 | -4.08% | $-204.04 |
![]() | B0H1GXM8CQ | Vincona | 2026-05-12 | No | $- | -pcs | $- | -% | $- |
这个市场不适合进入,结论很直接:已进入低利润、强同质化的价格战区,且对新品牌几乎不友好。 目前样本里新上架产品的盈利率是0%,市场总体可识别盈利率也是0%,而且新品牌 Vincona 的2个新产品全部亏损;这不是可验证的“新手可复制成功”,而是明显的竞争挤压。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不适合进入,属于高风险且已经接近/进入价格战区。新品牌只有 1 个(Vincona),但它的 2 个新上架产品全部失败,整体新上架盈利率 0%,而且最近新进入也没有看到任何成功案例,说明不是“可复制的机会”,而是“进来就亏”的环境。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 1 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |