- Benchmark ASINB0H5HWS115
- MarketplaceUS
- Category ID1069456
- Analyzed Products
- Keywordoffice organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥10.19estimated
- Data Date2026-08-01
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入。 新品牌只有1个，且新品牌新品成功率为0%；整体新产品成功率也只有8.33%/8.70%，明显低于你要求的10%警戒线，而新发产品利润主要集中在4.38%~9.25%，已经是价格战区，不是可健康切入的市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不适合现在进入。 用户预算只有50万人民币，按样本里新发产品的推荐启动资金看，最低约1,178美元（约合8,000多人民币）确实“能进门”，但真正更接近可复制的中位投入约8,889美元（约合6.4万人民币）只是前几个月的采购、物流和投放，不含研发、品牌和认证；更关键的是，这个类目已经明显进入价格竞争区，利润难做。
Early sourcing + logistics + marketing budget (USD)$1,178.06 - $8,889.29Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?91.66%New listing success rate (old brands):9.09%New listing success rate (new brands):0.00%Which old brands have these successful new listings?Alternatives- 改用免费/低成本的数字日历：手机自带日历、Google Calendar、Outlook Calendar，满足会议、提醒、重复事项和共享日程，几乎零成本且跨设备同步。
- 用待办清单应用替代整本办公整理本：如Microsoft To Do、Todoist免费版、滴答清单，适合只需要任务管理、优先级和提醒的人，学习成本更低。
- 使用可擦写白板或桌面小白板：适合管理本周任务、会议和临时项目，价格通常比一本高端办公收纳/计划用品更低，修改也更快。
- 采用打印的单页周计划模板或A4计划表：可按需打印、按月更换，不必一次购买整套产品，灵活度高，适合预算敏感用户。
- 用笔记应用中的模板页替代实体整理工具：如OneNote、Notion、Apple Notes模板，能做项目分区、清单、资料归档，尤其适合习惯电子化办公的人。
- 选择便宜的普通活页本/文件夹组合：如果主要需求只是记录和分类，普通笔记本加文件夹、索引贴就能实现大部分整理功能，价格更低、购买更容易。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：它已经明显进入价格战区，而且新品牌几乎没有成功空间。数据里只有一个真正的“小商家成功”可用作参考，但它并不是真正小商家，而是老品牌 Taja 的强势新品；新品牌 SKYDUE 的新款要么亏损、要么还没跑出来，说明新入场者成功率极低。
New products with Highest revenueMost investment in new productsLeast investment in new productsSKYDUE
Recent Monthly Revenue (USD):-(-)B0FLJZC9QXBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsTaja
Recent Monthly Revenue (USD):$1,080.00(100pcs/month)B0GH4XL727 (4.8/5 (839 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableRecent Monthly Revenue (USD):$614.00(50pcs/month)B0GH5PDVK3 (4.8/5 (842 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 封面是复古猫咪书房插画，和常见花卉/月景封面差异大
- |
- 猫元素+文艺插画风，更容易吸引喜欢审美型计划本的用户
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- 保留月历+周历实用结构，点击后也有较强购买理由
B0GH4XL727 (4.8/5 (839 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 黑底花卉植物插画，视觉冲击强，和纯色办公本区别明显
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- 装饰感更强，兼具礼品感和桌面审美属性
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- 月历+周历+收纳袋+标签，既好看又实用，易促成点击
B0GH5PDVK3 (4.8/5 (842 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这不是一个值得进入的市场：新产品盈利率只有8.33%，整体可识别盈利率也只有8.00%，而且2026年一下子冒出20个新产品、21个非盈利产品，已经是明显的价格战/过热状态。对小商家和大品牌都不友好；如果不靠强品牌、持续投放或更激进的打法，基本没法稳定赚钱。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GH4XL727Taja2026-01-16Yes$10.8100pcs$1080.010.72%$115.78B0GH5PDVK3Taja2026-01-16Yes$12.2850pcs$614.015.21%$93.39Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GH4XL727Taja2026-01-16Yes$10.8100pcs$1080.010.72%$115.78B0GH5PDVK3Taja2026-01-16Yes$12.2850pcs$614.015.21%$93.39#New Product Success Rates
Listing这个市场不适合进入，原因很直接：新产品成功率只有8.33%，低于10%的高风险线，而且新品利润率主要卡在4.38%~9.25%，已经是明显的价格战区。更关键的是，这个类目由老品牌主导，几乎没有给新品牌留下真正可复制的低成本成功空间。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
TajaNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
TajaOther#Success Rate by Entry Time
Listing这个市场不值得进入，结论很明确：已进入价格战区，而且对新卖家非常不友好。 过去一年只有1个新品牌进入（SKYDUE），24个新上架里只有2个新产品达到可盈利水平，整体新上架成功率仅8.33%，已经低于你要求的10%警戒线；同时最近新增产品里大多数利润率集中在0%~10%，市场不是在跑出来，而是在被压价。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 1 2026 0 1 7 2 0 0 0 13 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 1 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 5 2 0 0 0 5 2026/2 0 0 0 0 0 0 0 0 2026/3 0 1 0 0 0 0 0 5 2026/4 0 0 2 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 1 2026/6 0 0 0 0 0 0 0 1 2026/7 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesPlanner 2026-2027, Jul 2026-Jun 2027 Academic Monthly & Weekly Planner
This listing is deemed profitablePrice (USD)$10.80Released TypeNew Release (2026-01-16)Brand is an old entry in this marketSize and Weight21.8 x 16.4 x 0.4 cm, 330.00gProfitable Factors
Based on old ASINUnique appearance designLow pricing strategyDesign & Appearance
封面采用复古猫咪书房插画风格，和竞品常见花卉/风景图案相比更有识别度。, 封面为单只黑猫置于书架与窗景中的插画构图，视觉主题明显区别于常见的纯花纹月历本。Key Buying Motive
保留月视图+周视图的常规高需求结构，同时用更有辨识度的封面设计提升点击率。Target Customers
更适合偏爱文艺插画风、猫元素、想把办公/学习计划本当作桌面审美用品的用户。Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,080.00100 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight8.54% / 10.72%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-6.37% / -4.20%Peak / Non PeakSales & BSR Performance
Planner 2026-2027, Jul 2026-Jun 2027 Academic Monthly & Weekly Planner
This listing is deemed profitablePrice (USD)$12.28Released TypeNew Release (2026-01-16)Brand is an old entry in this marketSize and Weight21.7 x 16.3 x 1.5 cm, 336.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
黑色封面搭配花卉植物插画，视觉风格比常规纯色办公本更强烈。, 封面采用花卉图案与黑底对比的装饰性设计，偏向礼品/审美型日程本，而非普通办公简约风。Key Buying Motive
同时提供月历+周历+优先事项栏+月度标签+收纳袋，兼顾长期规划与日常执行。Target Customers
更适合需要学年规划的学生、教师，以及偏好“好看且实用”日程管理本的用户。Early Investment
Investment
Monthly Revenue (Recent) (USD)$614.0050 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight12.76% / 15.21%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-0.60% / 1.85%Peak / Non PeakSales & BSR Performance