- Benchmark ASINB0H3Z4SCFV
- MarketplaceUS
- Category ID2237240011
- Analyzed Products
- Keywordkitchen organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥6.79estimated
- Data Date2026-07-30
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入：目前看到的全部新品牌样本都失败了，且利润率已经掉到价格战边缘；对大品牌和小商家都不是好机会。最直接的信号是，新品牌 SOGCASE 的 2 个新上架产品里，盈利率 0%，而且没有任何一个新产品达到你要求的健康利润线。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing这不是一个值得进入的市场：利润率和成功率都接近零，且新品牌几乎没有可复制的成功样本。 用户预算50万人民币表面上够做单个ASIN的前期铺货，但这个类目里真正跑出来的样本几乎没有，属于高风险、低回报、容易陷入价格战的市场。
证据很直接：当前仅看到2个新品牌SOGCASE的新品，两个都不盈利；其中B0H3Z4SCFV售价11.32美元，毛利率只有8.24%，低于可接受的10%门槛，月销100、月营收1132美元，只有71条评论，属于活跃但不赚钱的样本；另一个B0GQBJSSLR直接是无销售、无价格、无利润的失败新品。市场整体可识别利润产品占比是0.00%，新上架产品盈利率也是0.00%，按你的规则这已经是明确的高风险信号，不是小品牌机会。时间趋势也没有看到增长红利，2026年只出现这两条新品牌新品，而且都是失败记录，说明不是新机会窗口，而是低效竞争区。SOGCASE可以作为反面样本：投入不低，但结果是0%盈利率，说明仅靠常规替换盖/密封圈几乎打不穿市场，差异化不足。B0H3Z4SCFV是唯一还能参考的活跃样本，但它的利润率只有8.24%，不能作为进入依据，只能作为“不要照抄”的警示。
结论：不建议进入。 对大品牌来说，这里也不是好市场，除非你愿意用更高预算做品牌、研发和认证并接受低毛利；对小商家来说更不适合，因为没有看到真正成功的低评论新品牌案例，反而是“常规款+低毛利+低成功率”。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 一次性金属罐盖（通用规格，整批更便宜，适合临时替换或短期储存）
- 硅胶可重复密封保鲜盖/碗盖（更容易买到，适合不追求严格罐装密封的日常储藏）
- 保鲜膜 + 橡皮筋/束口圈组合（成本最低，适合短期冷藏和临时覆盖）
- 夹扣式塑料密封盖或通用密封盖（通常比专用Mason Jar盖更便宜，适合普通干货/剩菜保存）
- 通用食品储存盒的密封盖替换件（若已有储物盒，直接换盖比买整套罐盖更省）
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：已经是低利润、明显内卷的价格战市场，而且新品牌几乎没有成功样本。 目前可见的新品牌只有 SOGCASE，两个新上架产品都没赚钱；核心 ASIN B0H3Z4SCFV 虽然有 100 单/月、4.3 分、71 条评价，但利润率只有 8.2%，低于可接受线，说明卖得动不等于赚得到。
Most investment in new productsLeast investment in new productsNew products with Highest revenueSOGCASE
Recent Monthly Revenue (USD):-(-)B0GQBJSSLRBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$1,132.00(100pcs/month)B0H3Z4SCFV (4.3/5 (71 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0H3Z4SCFV (4.3/5 (71 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Sales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0GQBJSSLRBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论很明确：新品牌几乎没有成功样本，且当前看到的新品利润都在10%以下，已经接近低利润价格战区。 现有证据显示，SOGCASE 这类新进入品牌的新品里，盈利率是 0%，非盈利率是 100%，而且两款样本 ASIN B0H3Z4SCFV 和 B0GQBJSSLR 都没有跑出健康利润，说明这不是适合小品牌轻装切入的市场。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0H3Z4SCFVSOGCASE2026-06-27No$11.32100pcs$1132.08.24%$93.28B0GQBJSSLRSOGCASE2026-02-26No$--pcs$--%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0H3Z4SCFVSOGCASE2026-06-27No$11.32100pcs$1132.08.24%$93.28B0GQBJSSLRSOGCASE2026-02-26No$--pcs$--%$-#New Product Success Rates
Listing这个市场不值得进入，结论很明确：新品牌成功率为0%，且新发布产品全部失败，已经进入低利润/价格战区。 目前只看到SOGCASE这一家新品牌，2个新上架ASIN全部不盈利；其中B0H3Z4SCFV虽有100单/月、1132美元/月收入，但利润率只有8.24%，低于你要求的15%可接受线，B0GQBJSSLR更是没有形成有效销售。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
SOGCASE#Success Rate by Entry Time
Listing这个市场不值得进入，结论很明确：已进入价格战/低利润区，新品牌成功率极低。 近端数据里，真正的新品牌只有 SOGCASE，2 个新发布全都未盈利，成功率 0%，而且最近一个新产品 B0H3Z4SCFV 只有 8.2% 毛利，低于 10% 的盈利门槛；这不是可复制的健康机会，而是靠量撑出来的脆弱结果。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 1 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 1 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 1 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases