- Benchmark ASINB0D5L9GBPZ
- MarketplaceUS
- Category ID165115011
- Analyzed Products
- Keywordtool organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥39.89estimated
- Data Date2026-08-01
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，而且对小商家尤其不友好：新品牌与新品几乎没有跑通，当前已经是明显的价格竞争区，继续做更像是在和老牌重投入玩家拼现金流。用户50万人民币预算只能覆盖前期起步，够开局，但不够在这个市场长期打赢。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论：这个市场不值得进入，用户预算500,000 CNY虽然够覆盖一部分起步成本，但不足以支撑在当前价格战环境里稳定获利。 这里不是“能不能做”的问题，而是“做进去能不能活下来”的问题：新品牌新上架产品盈利率是0%，市场整体可盈利产品只占13.64%，而且最近新入场的品牌几乎全在亏钱。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?42.85%New listing success rate (old brands):0.00%New listing success rate (new brands):0.00%Alternatives- 墙面挂钩/挂板式零件收纳板（pegboard）
- 可堆叠塑料零件盒/抽屉式小物盒
- 带滚轮的工具车/移动工具柜
- 工具包/帆布工具袋
- 重型置物架上的塑料周转箱分区收纳
- 磁吸工具条/磁吸托盘
- 二手工具柜或旧书架改造收纳
- DIY木板+挂钩自制工具架
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing结论很直接：这个市场不值得进入，已经接近/处在价格战高风险区。 核心证据是：新品牌样本里 Kodreat 和 MAKE CHANGES 都是 0% 盈利，前者两条新上架 ASIN 全亏，后者两条新上架 ASIN 也全亏；而真正能赚钱的案例主要来自老牌 CCCEI，说明市场利润被老牌和重投入玩家吃掉了，新品牌很难靠常规打法跑通。
大品牌仍“有可能”进，但必须重投；小品牌不适合进。 CCCEI 里可复制的成功款是 B0BMFW2WG5，售价 $58.77，毛利率 27.5%，月销 500，最近月收入 29,385 美元，前 3 个月平均销量 766；它的早期投入高达 123,317.31 美元，其中广告就 27,364.11 美元。另一个老牌成功款 B0BYJC6GSH 毛利率 28.04%，售价 $60.03，月销 200；B0D5LCPRCJ 毛利率 23.75%，售价 $62.70，月销 100。反过来看，Kodreat 的 B0FR8PYRXZ 售价 $40.09，毛利率 -18.67%，236 条评论但仍亏；MAKE CHANGES 的 B0GXDW82JQ 售价 $66.58，毛利率 -0.29%，B0H2TXDWNZ 甚至连有效销量都没有。按你的规则，这不是适合小商家的市场，且非常像需要激进投放和高评论压力才能挤进去的市场。
你要复制的是 CCCEI 的产品结构，不是新品牌的表面价格。 适合对标的 ASIN 是 B0BMFW2WG5、B0BYJC6GSH、B0D5LCPRCJ：做法是高客单价、重型金属结构、壁挂式工具收纳、带充电/模块化/多层设计、针对车库和工作间场景；而不要学 Kodreat 和 MAKE CHANGES 这种大体积高运费、但定价/转化/评论支撑不足的打法。对小商家来说，现有样本里没有可靠的“真小品牌成功案例”（<300 评论且能稳定盈利的），所以不建议推进；对大品牌来说，即使有资金，也只能按 CCCEI 这种老牌打法重投入进入，而且风险仍然高。
Most investment in new productsNew products with Highest revenueLeast investment in new productsKodreat
Recent Monthly Revenue (USD):-(-)B0FR8LNLPGBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$16,036.00(400pcs/month)B0FR8PYRXZ (4.7/5 (236 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Old brand with the most profitable new productsCCCEI
Recent Monthly Revenue (USD):$29,385.00(500pcs/month)B0BMFW2WG5 (4.7/5 (3667 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$12,006.00(200pcs/month)B0BYJC6GSH (4.7/5 (3663 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$6,270.00(100pcs/month)B0D5LCPRCJ (4.7/5 (3667 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast profitable new productsMAKE CHANGES
Recent Monthly Revenue (USD):-(-)B0GXDW82JQ (4.6/5 (14 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0H2TXDWNZBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 黄色外观更醒目，图片点击感强
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- 三层壁挂+插排+挂钩，功能更丰富
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- 适合车库/工坊收纳充电场景，目标明确
B0BMFTTLW7 (4.7/5 (3663 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 双件可拼接，结构差异更大
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- 黑色工业风，更像重度DIY装备
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- 8槽位+420磅承重，卖点更突出
B0FPLSZSRC (4.7/5 (20 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论很明确：已接近/进入价格战区，而且新品牌几乎没有正向结果。 目前新产品里可识别利润率的样本，亏损占100%，新品牌新上架产品盈利率为0%，这不是可复制的机会，而是高成本试错场。
从数据看，市场核心问题是“同质化+低利润+新品牌全军覆没”。新产品利润分布里，已知利润率样本中亏损和接近亏损占绝大多数，新增产品没有任何一条落在10%到40%的健康区间；而且2025年到2026年的新上架全是亏损，没有看到转好趋势。Kodreat 两个新产品都亏损，B0FR8PYRXZ 月销400、售价$40.09，但利润率是-18.67%，B0FR8LNLPG 甚至还没有形成有效销售；MAKE CHANGES 的 B0GXDW82JQ 售价$66.58，利润率也只有-0.29%，说明就算卖得更贵，物流和平台成本也把利润吃光了。反过来看，真正赚钱的只有老品牌 CCCEI 的几条老链接，比如 B0BMFW2WG5 利润率27.53%、月销500、月营收$29,385，B0BYJC6GSH 利润率28.04%、月销200、月营收$12,006，B0D5LCPRCJ 利润率23.75%，它们靠的是老链接积累、品牌力和明显功能差异，不是新品牌容易复制的路径。
对大品牌：理论上可以进，但只能靠重投入和差异化，不是好机会；对小商家：不建议进，除非接受高风险和强营销打法。 目前市场里没有看到“30个以上新品牌涌入”的极端超饱和信号，但已经足够接近价格战陷阱：同类产品大多是黑色金属壁挂工具收纳架，卖点集中在承重、层数、挂钩、安装快，这些点太常见；失败样本里 B0B3DL2V5D、B0BDSH184J、B0DL5JP3V2、B0FPLSZSRC 都属于“看起来不错但没差异”的典型。更关键的是，唯一较强的新入场案例 Kodreat 的 B0FR8PYRXZ 有 236 条评论，且 400 单/月的速度非常像高强度投放/冲量型打法，不适合当作小商家成功范本。若你硬要做，应该只跟 CCCEI 的成功款对标，但这意味着你要准备接近它的产品力、供应链和品牌投入；按你 50万人民币预算，短期可以开，但长期竞争力不足，成功概率低。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0BMFW2WG5CCCEI2022-11-15Yes$58.77500pcs$29385.027.53%$8089.7B0BYJC6GSHCCCEI2023-03-15Yes$60.03200pcs$12006.028.04%$3366.49B0D5LCPRCJCCCEI2024-05-30Yes$62.7100pcs$6270.023.75%$1489.13B0BMFTTLW7CCCEI2022-11-15Yes$61.6550pcs$3082.532.99%$1016.92B0D5L9GBPZCCCEI2024-05-30Yes$66.4850pcs$3324.024.7%$821.03
B0BYJD328NCCCEI2023-03-15Yes$65.3750pcs$3268.523.45%$766.47Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0FR8PYRXZKodreat2025-11-12No$40.09400pcs$16036.0-18.67%$-2993.92B0FPLSZSRCSpampur2025-09-03No$41.6750pcs$2083.5-19.32%$-402.53B0GXDW82JQMAKE CHANGES2026-04-16No$66.58-pcs$--0.29%$-B0H2TXDWNZMAKE CHANGES2026-05-25No$--pcs$--%$-B0FR8LNLPGKodreat2025-12-24No$--pcs$--%$-B0G1NFCYS5Spampur2025-10-07No$--pcs$--%$-
B0FVW22WYWYOUNITA2025-10-12No$--pcs$--%$-#New Product Success Rates
Listing这个市场不值得进入，已经接近/落入价格战和高竞争区，新品牌几乎没有合法成功空间。 现有数据里，新品总体成功率只有13.64%，但“新上架产品”的盈利率是0%，而新品牌自己的新品盈利率也是0%；这说明不是“有机会但难”，而是当前新品赛道基本失灵，继续投入很容易变成烧钱竞争。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
SpampurKodreatMAKE CHANGESYOUNITA#Success Rate by Entry Time
Listing这个市场不值得进入，已经接近价格战型饱和区。 近期开新品牌的结果是 100% 失败，最近两波新品牌 MAKE CHANGES、Kodreat 全部没有跑通；同时有明显的老品牌 CCCEI 继续用成熟款吃掉利润，说明新入场者不是靠低预算就能赢，而是要么拼老品牌积累，要么拼更重的产品力与投放。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 2 0 0 0 0 0 0 3 2026 0 0 0 0 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 0 0 0 0 0 2025/9 1 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 2 2025/11 1 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 1 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 1 2026/5 0 0 0 0 0 0 0 1 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesCCCEI Wall Mount Modular Tool Charging Organizer, Yellow, 1 Pack, 3 Tier.
This listing is deemed profitablePrice (USD)$61.65Released TypeOld Release (2022-11-15)Brand is an old entry in this marketSize and Weight44.9 x 22.8 x 8.2 cm, 200.00gProfitable Factors
Based on old ASINEstablished brand with longevityDesign & Appearance
黄色机身更醒目，适合车库/工坊场景的高可视化收纳, 三层壁挂式模块化结构，带内置插排与侧边工具盒，区别于普通单纯挂架Key Buying Motive
集成8位插排和1200J浪涌保护，可直接在架上完成工具电池充电Target Customers
适合有多把充电式电动工具、需要边收纳边充电的家庭车库用户和DIY玩家Early Investment
Investment
Monthly Revenue (Recent) (USD)$3,082.5050 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight29.78% / 32.99%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight18.70% / 21.91%Peak / Non PeakSales & BSR Performance
CCCEI Wall Mount Modular Tool Charging Organizer, Red, 1 Pack, 3 Tier.
This listing is deemed profitablePrice (USD)$58.77Released TypeOld Release (2022-11-15)Brand is an old entry in this marketSize and Weight44.7 x 22.8 x 8.4 cm, 2268.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
红色外观在同类黑色/黄色工具收纳架中更醒目，视觉识别度更强, 三层模块化壁挂结构，带内置插排与侧边收纳区，整体更像一体化充电收纳站Key Buying Motive
内置8孔插排+1200J浪涌保护，可直接在架内完成工具电池充电与整理Target Customers
面向拥有多把充电式电动工具、需要在车库/工坊内集中充电和收纳的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$29,385.00500 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight24.11% / 27.53%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight5.27% / 8.69%Peak / Non PeakSales & BSR Performance
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