- Benchmark ASINB0FLPNGTBY
- MarketplaceUS
- Category ID1044974
- Analyzed Products
- Keywordwomen's flats
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥6.65estimated
- Data Date2026-07-25
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入：样本里几乎被老品牌 Kiqnsam 占位，真正跑通的只有它的老品牌新链接 B0FLPNGTBY，利润率 17.81%，月销 100，月收 1109 美元；而另一个同品牌产品 B0F4QPYR2C 直接失去销量，说明这里不是“普通新卖家可复制”的环境。 目前没有看到新品牌成功样本，也没有看到足够多的新品牌进入，暂时不是典型的 30+ 新品牌超饱和预警，但市场已经表现出明显的老品牌主导和选择性胜出，用户如果是小商家，不建议硬进。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing不建议进入，这个市场对新卖家并不友好，且用户预算虽能覆盖单个ASIN的早期启动，但不足以支撑长期品牌战。 从现有样本看，市场里已出现明显的价格竞争信号：只有50.00%的可判断产品盈利，且新上市样本里目前只有1个成功、0个失败，但样本极小，不能证明有稳定的新卖家机会；更关键的是，成功案例来自老品牌 Kiqnsam，不应当被当作小卖家模板。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?100.00%New listing success rate (old brands):100.00%Which old brands have these successful new listings?Alternatives- 可一次性购买的无痕打底短裤/防走光安全裤：比多条内裤更容易替代“低可见度”需求，且通常价格接近或更低，适合搭配裙装、瑜伽裤使用。
- 棉质基础三角裤/平角裤多件装：如果用户主要在意舒适和日常更换，基础棉内裤往往更便宜、渠道更多、尺码更好找，是更稳妥的替代选择。
- 无痕内衬贴/防夹边贴（针对特定服装）：当需求只是解决某一件紧身衣物的痕迹问题时，这类一次性或低成本方案比整包内裤更灵活，也更省钱。
- 莫代尔/竹纤维舒适型内裤多件装：若用户放弃“极致无痕”，但仍想要柔软、透气、日常舒适，通常这类材质的基础款在体验和价格之间更平衡。
- 二手/清仓基础内裤套装：对价格敏感用户，平台上的清仓或大促基础款常能以更低成本获得类似功能，属于更易入手的替代路径。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，结论很明确：旧品牌在同品类新发里几乎全部占位，当前样本里新发产品几乎被老品牌垄断，不是适合小品牌切入的环境。 你如果是大品牌，理论上还能靠更高预算、品牌力和投放硬闯；但对小品牌来说，这里不是“可复制的成功市场”，更像是需要资源碾压的市场。
Old brand with the most profitable new productsKiqnsam
Recent Monthly Revenue (USD):$1,109.00(100pcs/month)B0FLPNGTBY (4.3/5 (1373 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0FLPNGTBY (4.3/5 (1373 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0F4QPYR2CBrand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：当前样本里没有形成可复制的“小商家成功模型”，而且成功者是老品牌 Kiqnsam，不是新品牌；对小商家来说，这更像是靠老品牌资源和既有 listing 才能拿到 17.81% 利润的局面。 用户预算 50万 CNY 看起来足够覆盖单个 ASIN 的前期投入，但从数据看，真正跑通的是 B0FLPNGTBY（售价 $11.09，近月销量 100，近月利润 $197.52，利润率 17.8%，最近 3 个月均销 66），它属于老品牌在旧链接上推新款；反面案例 B0F4QPYR2C 已经是无销售、非盈利，说明同品牌下也存在明显失败。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FLPNGTBYKiqnsam2025-08-08Yes$11.09100pcs$1109.017.81%$197.52Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FLPNGTBYKiqnsam2025-08-08Yes$11.09100pcs$1109.017.81%$197.52#New Product Success Rates
Listing这个市场不适合进入：当前样本里只有 1 个可见的盈利新产品、1 个亏损产品，表面成功率 50%，但真正的信号是成功几乎被单一旧品牌 Kiqnsam 垄断，且盈利只来自一个“新产品挂在旧品牌/旧链接”模式，说明这是老品牌优势场，不是新品牌机会场。对小商家来说，现有证据不支持靠正常打法切入；对大品牌来说，即便有预算，也更像是要靠既有品牌势能和老链接承接，而不是靠纯新品硬闯。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
KiqnsamNo data available#Success Rate by Entry Time
Listing这个市场不适合现在进入。 当前样本里只看到1个明确成功案例，而且成功几乎完全来自老品牌Kiqnsam的老品牌新上架 ASIN B0FLPNGTBY；它做到了17.8%利润率、近月销售100件、近月收入1109美元、3个月平均66件，说明能卖，但不是低门槛机会，而是需要稳定投放和成熟运营的老品牌打法。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 1 0 0 0 0 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/8 0 0 0 1 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 2026/7 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesKiqnsam Seamless Underwear for Women No Show Hipster Bikini Panties Low Rise Cheeky Breathable Soft Invisible Briefs 6 Pack (US, Alpha, X-Small, Regular, Regular, 6 black)
This listing is deemed profitablePrice (USD)$11.09Released TypeNew Upgraded Version on Old ASIN (2025-08-08)Brand is an old entry in this marketSize and Weight27.9 x 20.9 x 1.6 cm, 128.00gDesign & Appearance
6件装纯黑配色，主打基础百搭与显瘦视觉, 无缝低腰比基尼/cheeky版型，强调无痕贴身Key Buying Motive
无痕隐形、低腰剪裁、棉裆透气与高弹腰头组合，适合紧身外穿场景Target Customers
偏好紧身裤、连衣裙、瑜伽/运动服下不显内裤线的女性Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,109.00100 sold in the past 30 days · as of 2026年8月Net Profit Margin
Sea Freight14.57% / 17.81%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight7.72% / 10.97%Peak / Non PeakSales & BSR Performance