- Benchmark ASINB0DNCL5VQW
- MarketplaceUS
- Category ID16188247011
- Analyzed Products
- Keywordhome organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥16.66estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入，结论很明确：已经进入价格战区，而且新品牌几乎没有真实成功空间。 现有数据里，新品只有12.00%能做到有销量且有利润，88.00%都不赚钱；利润区间也只有-3.54%到13.14%，说明大多数产品都卡在低毛利，属于高风险、低回报的竞争环境。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不值得进入，用户预算虽然足够覆盖单个ASIN的前期启动，但市场已经进入明显的价格战/过度拥挤状态。 目前样本里可见的新品牌进入后几乎没有成功案例，新品牌新上架盈利率为0%，新品牌新上架亏损率为100%，而总体可识别盈利产品比例只有13.11%，说明不是“能不能做”，而是“做进去也很难赚”。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?64.00%New listing success rate (old brands):18.75%New listing success rate (new brands):0.00%Which old brands have these successful new listings?Alternatives- 直接用家里已有的马克杯、汤碗或玻璃罐替代：几乎零成本，放在台面上就能收纳常用厨具，适合不想为装饰性收纳再花钱的用户。
- 购买普通塑料/不锈钢餐具筒或文具笔筒：通常更便宜、更轻、更耐摔，功能上足够放勺子、铲子、筷子，适合追求性价比的人。
- 用带排水孔的花盆套盆/旧花盆改造：比陶瓷厨房收纳筒更容易低价获得，也能兼顾装饰感，适合想要“看起来像摆件”的用户。
- 使用抽屉式刀叉分隔盒或台面小收纳盒：如果用户更在意台面整洁而不是展示厨具，这类方案更便宜、占位更小，也更容易清洁。
- 使用挂墙/挂杆+S钩组合：在台面空间紧张时，比购买陶瓷厨具筒更能释放台面，且配件通常便宜、可扩展。
- 用可重复使用的杂货收纳桶或食品罐：比如洗净的奶粉罐、咖啡罐、玻璃果酱罐，改造门槛低、成本极低，适合临时或租房场景。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这不是一个适合进入的市场：新品盈利率只有12%，但市场处在高价格竞争状态，且新品牌/老品牌都大量新推品，说明已经明显拥挤，继续进场风险很高。对大品牌来说还能靠资源和老品基础勉强做，但对小商家来说，只有极少数真正做出差异化的款能活下来，整体不建议推进。
证据很直接：市场里新品牌有7个、老品牌有5个，50个新上架里只有6个能赚钱，成功率12%；而非盈利新品占到100%的样本里，问题几乎都集中在同质化、低价内卷、差异不够。更重要的是，老品牌 JH JIEMEI HOME 这类成熟玩家还能做出 B0FZ7ZT7LC（32.53美元，101条评价，16.2%利润率，月销50，月收入1626.50美元），它的早期投入高达6440.94美元，说明要复制成功，预算不能只看单个货成本，还要把广告和前期推品成本一起算进去；而新品牌 Chi An Home 虽然有 B0G43SKHRT（31.35美元，12条评价，16.49%利润率，月销100，月收入3135美元），但它品牌下整体利润率为0%，说明单个款能跑通，不代表品牌能稳定活下来。相反，DPOTHK 的新款 B0GWM88TPS 只做到7.79%利润率、26条评价就已停滞，属于典型的低效入场。
如果一定要做，大品牌应该只抄 JH JIEMEI HOME 的成熟打法：乡村/复古装饰感、陶瓷加软木垫、功能+摆件双卖点，优先参考 B0FZ7ZT7LC、B0FZ84JBKN、B0FZ851CB5、B0FZ877C5V、B0FZ8829MW；小商家只有一个真正可参考的成功样本是 Chi An Home 的 B0G43SKHRT，但它也不是低风险机会。结论很明确：大品牌可勉强尝试但不算好机会，小商家不建议进场，除非能做出明显差异化且能接受高投入与高失败率。
New products with Highest revenueChi An Home
Recent Monthly Revenue (USD):-(-)B0GK53WTWMBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):$3,135.00(100pcs/month)B0G43SKHRT (4.7/5 (12 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsJH JIEMEI HOME
Recent Monthly Revenue (USD):$1,626.50(50pcs/month)B0FZ7ZT7LC (4.8/5 (101 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$1,595.00(50pcs/month)B0FZ84JBKN (4.8/5 (100 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$1,577.50(50pcs/month)B0CC173TN8 (4.8/5 (324 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast investment in new productsLeast profitable new productsMost investment in new productsDPOTHK
Recent Monthly Revenue (USD):-(-)B0GWM88TPS (4.6/5 (26 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 棕色花卉复古感强，视觉辨识度高
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- 装饰性更强，像摆件，容易吸引点击
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- 农舍风定位明确，适合礼品场景
B0FZ851CB5 (4.8/5 (100 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 银色金属长方形造型，与陶瓷圆筒款差异最大
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- 用途偏沥水筷勺收纳，功能形态很不同
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- 极简工业风，和乡村复古类产品反差明显
B0CH12DVHV (5/5 (1 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这不是一个适合进入的市场：新品盈利率只有12%，已低于你要求的15%合格线，而且新品牌里没有任何真实盈利案例；真正能赚钱的几乎都是老品牌。 市场里有7个新品牌、5个老品牌，老品牌新上架商品的盈利表现反而远强于新品牌，说明这不是给小品牌留空间的赛道，而是老牌和重投入玩家在吃肉。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0DNCL5VQWgorsent2024-11-17Yes$27.77100pcs$2777.014.65%$406.84B0FZ7ZT7LCJH JIEMEI HOME2025-11-03Yes$32.5350pcs$1626.516.23%$263.99B0FZ851CB5JH JIEMEI HOME2025-11-03Yes$30.3650pcs$1518.014.32%$217.38B0CC173TN8JH JIEMEI HOME2023-07-17Yes$31.5550pcs$1577.513.13%$207.13
B0FZ8829MWJH JIEMEI HOME2025-11-03Yes$30.1150pcs$1505.513.58%$204.45
B0FZ858FHMJH JIEMEI HOME2025-11-03Yes$30.1250pcs$1506.013.44%$202.41
B0FZ877C5VJH JIEMEI HOME2025-11-03Yes$29.7350pcs$1486.512.65%$188.05B0FZ84JBKNJH JIEMEI HOME2025-11-03Yes$31.950pcs$1595.010.43%$166.36Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FZ7ZT7LCJH JIEMEI HOME2025-11-03Yes$32.5350pcs$1626.516.23%$263.99B0FZ851CB5JH JIEMEI HOME2025-11-03Yes$30.3650pcs$1518.014.32%$217.38B0FZ8829MWJH JIEMEI HOME2025-11-03Yes$30.1150pcs$1505.513.58%$204.45B0FZ858FHMJH JIEMEI HOME2025-11-03Yes$30.1250pcs$1506.013.44%$202.41B0FZ877C5VJH JIEMEI HOME2025-11-03Yes$29.7350pcs$1486.512.65%$188.05B0FZ84JBKNJH JIEMEI HOME2025-11-03Yes$31.950pcs$1595.010.43%$166.36#New Product Success Rates
Listing这个市场不值得进入：已进入价格战区，而且明显偏向老牌主导，新品牌几乎没有真正成功空间。 新品整体盈利率只有12%，但按已知利润带看，0%~10%的低利润产品占36%，再加上88%的新品牌新品都不赚钱，说明不是健康增长，而是高竞争、高试错成本的市场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
JH JIEMEI HOMENonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
JH JIEMEI HOMELFGKengOther#Success Rate by Entry Time
Listing这个市场不适合现在进入：新品进入后几乎清一色在亏损，已经进入明显的价格战/饱和区。 近一年新增节奏没有放缓，2025年和2026年持续有新品牌进场，但新品牌新品盈利率是0%，18个新品牌新品里没有一个成功；整体可识别利润产品只占13.11%，新品里也只有12.00%盈利，说明最近不是“更容易赚钱”，而是“更难赚钱”。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 2 6 0 0 0 22 2026 0 0 1 0 0 0 0 19 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 1 0 0 0 0 5 2025/10 0 0 0 0 0 0 0 3 2025/11 0 0 0 6 0 0 0 5 2025/12 0 0 1 0 0 0 0 9 2026/1 0 0 0 0 0 0 0 4 2026/2 0 0 0 0 0 0 0 3 2026/3 0 0 1 0 0 0 0 9 2026/4 0 0 0 0 0 0 0 1 2026/5 0 0 0 0 0 0 0 1 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesJH JIEMEI HOMEB0FZ7ZT7LC (4.8/5 (101 Reviews))JIEMEI HOME Kitchen Utensil Holder, 6.3" Ceramic Rustic Utensil Crock for Countertop, Farmhouse Cooking Tool Organizer, Spatula Holder For Kitchen Decor, Brown Floral
This listing is deemed profitablePrice (USD)$32.53Released TypeNew Release (2025-11-03)Brand is an old entry in this marketSize and Weight22.0 x 20.0 x 19.0 cm, 998.00gProfitable Factors
Based on old ASINUnique appearance designDesign & Appearance
棕色花卉配色在同类厨房工具筒中更偏复古家居装饰风, 圆筒陶瓷桶身+花卉图案，偏乡村/法式复古装饰感，不同于常见纯色或极简纹理款Key Buying Motive
底部带防滑防刮软木垫，兼顾台面保护与稳定性Target Customers
更适合偏好乡村风、复古感厨房台面收纳与装饰一体化的家居用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,626.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight10.16% / 16.23%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-10.75% / -4.68%Peak / Non PeakSales & BSR Performance
JH JIEMEI HOMEB0FZ84JBKN (4.8/5 (100 Reviews))JIEMEI HOME Kitchen Utensil Holder, 6.3" Ceramic Rustic Utensil Crock for Countertop, Farmhouse Cooking Tool Organizer, Spatula Holder For Kitchen Decor, Green and Brown Floral
This listing is deemed profitablePrice (USD)$31.90Released TypeNew Release (2025-11-03)Brand is an old entry in this marketSize and Weight21.2 x 19.8 x 19.8 cm, 1129.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
绿色与棕色花卉釉面风格，比常见纯色或简约款更偏家居装饰感, 6.3英寸方圆一体的陶瓷收纳罐造型，配花卉复古乡村风图案，和竞品的纯色、竖纹或几何纹理区分明显Key Buying Motive
底部带软木防滑垫，兼顾防刮与稳定；同时可作为花器、花盆或冰酒桶使用Target Customers
偏好法式乡村/农舍风厨房装饰、同时需要台面收纳与摆件一体化的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,595.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight4.26% / 10.43%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-16.94% / -10.77%Peak / Non PeakSales & BSR Performance
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