- Benchmark ASINB0GQ3HP8CZ
- MarketplaceUS
- Category ID3744031
- Analyzed Products
- Keywordkitchen organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥21.57estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入，已经是低毛利、强价格战、且新品几乎没有成功空间的赛道。 现有数据里，新发布产品盈利率是0%，整体可盈利产品比例只有3.57%，新产品利润区间只有-21.95%到2.30%；这意味着你不管是大品牌还是小商家，都不是在进入一个“优化一下就能赚钱”的市场，而是在进入一个被老品牌和低价竞争压住的市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不适合进入，用户预算500,000 CNY也不够支撑一个有胜算的新ASIN。 现在看到的是典型的价格战市场：新发布产品盈利率只有0.00%，整体可盈利产品比例只有3.57%，而新产品利润区间只有-21.95%到2.30%，连10%的盈利门槛都达不到。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?100.00%New listing success rate (old brands):0.00%Alternatives- 可调节抽屉分隔条/抽屉隔板：通常比整套收纳盒更便宜，安装更快，适合先解决厨房抽屉杂乱问题。
- 可堆叠网篮/金属线篮：价格通常更低，透气性更好，拿取更直观，适合储存零食、调料、清洁用品等。
- 一次性透明收纳箱或普通塑料周转箱：更容易在本地超市、家居店买到，成本更低，适合临时或预算优先的整理需求。
- 旋转调味架/懒人转盘：如果用户主要是整理瓶瓶罐罐、酱料和调味品，这种方案更省空间，也更容易取用。
- 门挂式收纳袋/挂篮：不占台面和抽屉空间，安装门槛低，适合小厨房或租房场景。
- 可折叠布艺收纳盒：轻便、便宜、收纳不用时可折平，适合不想长期投资硬质塑料系统的用户。
- 透明保鲜盒组合装：如果用户主要是厨房内部整理而非‘展示式收纳’，保鲜盒兼具储物和食物密封，实用性更强。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：样本里可见的新品几乎全军覆没，整体可盈利产品只有3.57%，而新品盈利率是0.00%；同时老品牌新发也没有看到盈利案例，说明这里不是“还能靠优化赚钱”的市场，而是明显的价格战/低毛利区。在你50万人民币预算下，连一个成熟老品牌的单品都要靠非常重的投放和规模才能跑动，更不用说小品牌直接切入了，结论很直接：现在不要进。
证据很硬。市场里老品牌新发产品的盈利率是0%，非盈利率是100%；时间趋势上，2025到2026可见的新发布几乎都是亏损或未成功，说明新品进入后很难站住。典型老品牌 Vtopmart 不是一个适合模仿的“低成本成功样本”：它的 B097M3XJ49，售价19.47美元，月销3000，月收入约584.1万，但利润率是-13.98%，早期投入高达25.31万美元，其中广告就占5.50万美元；另一条同品牌 B09XZQKD2Q 虽然月销400、月收入78.68万美元，利润率也只有9.23%，仍低于你应当接受的15%门槛。对小品牌来说，唯一可参考的“真小体量成功”样本在这份数据里几乎没有；反而更像是ClearSpace 的 B0BVT6KBVV 这类已建立品牌的独特款，月销4000、月收入91.6万美元，但它是老品牌打法，不是小商家可复制的起点。
你该复制的不是“跟卖”，而是差异化结构：ClearSpace 的 B0BVT6KBVV 之所以强，是因为它有可拆分隔板、4分区灵活切换、提手、明确面向零食和小包装食品分类；而像 B09LXHKMK5 这种“基础透明收纳、没有明显差异化”的常见款，就是不要碰的反面教材。短结论：大品牌也不该轻易进，小品牌更不该进；除非你能做出明显功能创新、并准备承受重投放和低利润，否则这条赛道只会烧钱。
Old brand with the most profitable new productsVtopmart
Recent Monthly Revenue (USD):-(-)B0FLJWTDKFBrand is an old entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$7,868.00(400pcs/month)B09XZQKD2Q (4.7/5 (9065 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
Recent Monthly Revenue (USD):$58,410.00(3000pcs/month)B097M3XJ49 (4.7/5 (9132 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- 四分区可拆隔板，功能点最明显
- |
- 透明简约，适合厨房/冰箱分装收纳
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- 带提手，画面直观、易吸引点击
B0BVT6KBVV (4.6/5 (4051 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 8个大容量透明收纳盒，组合感强
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- 尺寸更大，视觉上更有‘装很多’的吸引力
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- 带提手，适合多场景通用收纳
B0BZVJHRWY (4.7/5 (7012 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这不是一个适合进入的市场：利润率极低、已进入价格战，而且新品牌几乎没有成功样本。 目前看，强行进场对大品牌和小商家都不友好；若没有明显创新或品牌硬投入，直接不建议做。
证据很清楚：样本里可识别利润的产品只有3.57%盈利，且新上架产品盈利率是0%；新产品利润区间只有-21.95%到2.30%，说明新品基本都在亏或接近亏。 市场里已识别到6个老品牌（BINO、ClearSpace、YIHONG、Vtopmart、CONTROL KITCHEN、MOONEDGE），没有新品牌进入；这说明不是“新品牌机会多”，而是老品牌在占位。产品端也很典型：MOONEDGE 的 B0GQ3HP8CZ，售价35.95美元，月销300、月收10785美元，但利润率-11.7%，早期投入7118.10美元；ClearSpace 的 B0BVT6KBVV 是少数盈利款，月销4000、月收91600美元，但利润率只有11.55%，并且同品牌里 4 个产品里只有 1 个赚钱，品牌盈利率25%。相反，Vtopmart 的 B09XZQKD2Q 只有9.23%利润率、B097M3XJ49 直接是-13.98%，B0BC8VSWC7 更是月亏25254.45美元；YIHONG 的 B08R9P9CJL 亏到-14.66%。这些都说明这里不是健康增长，而是低毛利互相挤压。
小商家不能把老品牌当成功模板；对你来说，B0BVT6KBVV 这种靠“旧款基础上做分隔板差异化”的产品才是唯一可参考的方向，但它依赖的是老品牌积累、稳定流量和较高销量，不是低预算就能复制。 如果你要做大品牌，至少要准备能支撑创新、品牌和长期投放的重资金，因为这个市场里高利润并不是自然出现，而是被少数强势老品牌或持续投放撑出来的；如果你是小商家，除非能做出真正明显的功能差异和更强细分定位，否则很难在不靠激进营销的情况下活下来。结论很直接：不要进入。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0BVT6KBVVClearSpace2023-02-14Yes$22.94000pcs$91600.011.55%$10579.8Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GQ3HP8CZMOONEDGE2026-02-24No$35.95300pcs$10785.0-11.69%$-1260.76B0GX79TNQVClearSpace2026-04-14No$--pcs$--%$-B0FLJWTDKFVtopmart2025-08-07No$--pcs$--%$-#New Product Success Rates
Listing结论很明确：这个市场不值得进入，属于高竞争、低成功率的价格战市场。 现有数据里，新发布产品盈利率是0%，整体可识别盈利率只有3.57%，而最近的新产品几乎全部在亏损或未达标，说明不是“还能试试”的阶段，而是已经进入强挤压区。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
ClearSpaceVtopmartMOONEDGE#Success Rate by Entry Time
Listing这个市场不适合进入：新品牌几乎没有成功空间，当前已经被老品牌主导，而且最近的新上架产品全部没有跑出可验证的盈利。 从时点看，市场不是在扩张，而是在走向更强的价格竞争；你如果现在进场，风险大于机会。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 1 2026 1 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 1 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 1 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 1 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesClearSpaceB0BVT6KBVV (4.6/5 (4051 Reviews))ClearSpace Plastic Pantry Organization and Storage Bins with Removable Dividers – Perfect Kitchen Organization or Kitchen Storage – Refrigerator Organizer Bins, Cabinet Organizers (2 Pack)
This listing is deemed profitablePrice (USD)$22.90Released TypeOld Release (2023-02-14)Brand is an old entry in this marketSize and Weight27.4 x 15.9 x 13.4 cm, 930.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
透明简约款，便于快速查看内容物并适配大多数厨房收纳场景, 带可拆卸分隔板的4分区收纳结构，单侧带提手，适合小柜和冰箱分层分区Key Buying Motive
可拆卸分隔板让同一收纳盒可在4分区与更大空间之间灵活切换Target Customers
更适合需要把零食、独立包装食品和小件厨房物品做精细分类的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$91,600.004000 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight5.43% / 11.55%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-15.31% / -9.19%Peak / Non PeakSales & BSR Performance