- Benchmark ASINB0H11CRGM8
- MarketplaceUS
- Category ID20972795011
- Analyzed Products
- Keywordcontroller accessory
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥24.01estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不适合进入，属于同质化强、利润被压缩、且新品牌样本不足以证明可复制成功的赛道。 目前只看到 1 个新品牌 JUNHUAN，且它的两个新上新里只有 B0H11CRGM8 赚钱、B0GZ89HHRN 亏钱，成功率表面是 50%，但样本只有 2 个，参考价值很弱；与此同时，市场里已有老品牌 eXtremeRate、CHIN FAI，说明这不是空白市场，而是少数玩家在硬碰硬。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：这不是适合进入的市场。 500,000 CNY 预算表面上足以覆盖单个 ASIN 的前期备货、物流和投放，但这个类目需要高研发、高差异化和品牌投入，且市场里已经出现明显的同质化竞争，进入后很容易被价格战和投放战吞掉利润。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Other major expensesR&DPotential certificate expensesUL CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 官方原装PS5 DualSense 二手/翻新款：通常比高规格第三方“Pro手柄”更容易买到，兼容性和系统更新风险更低，适合想要稳妥替代的人。
- 入门级有线PS5/PC手柄：价格更低、即插即用，不需要配对和充电，适合预算有限、对背键和RGB不刚需的用户。
- 品牌更成熟的第三方基础款手柄（无Hall背键版）：去掉高成本功能后，价格往往更接近主流价位，且操作门槛更低，适合只想要手感替代的用户。
- 可更换摇杆帽/防滑握套/扳机帽这类配件组合：用很低成本改善握持和操控，不必直接换整只高价手柄，适合只想解决手感问题的用户。
- 官方或通用充电握把/支架：如果用户主要诉求是续航和握持体验，这类配件比升级整机更便宜，也更容易装配使用。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这类市场不适合进入：新品牌只有1个可验证案例，且同时出现1个赚钱、1个亏钱，说明结果极不稳定；更关键的是当前样本里可见利润率并不差，但可复制的成功并不多，市场竞争已经很硬，不是适合靠低预算硬闯的赛道。
Most investment in new productsLeast investment in new productsNew products with Highest revenueJUNHUAN
Recent Monthly Revenue (USD):$4,002.00(100pcs/month)B0H11CRGM8 (4.2/5 (74 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productseXtremeRate
Recent Monthly Revenue (USD):-(-)B0BM5MSK8N (4.2/5 (382 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0D4HZG3PGBrand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 粉白配色辨识度高，视觉更吸睛
- |
- 霍尔摇杆+背键+RGB，功能堆料更丰富
- |
- 适合追求颜值和进阶操控的PS5玩家
B0H11CRGM8 (4.2/5 (74 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 金色金属背键很少见，外观差异明显
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- 金属按键质感强，容易吸引改装玩家
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- 面向已装RISE套件用户，目标人群更明确
B0BM5MSK8N (4.2/5 (382 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，整体已经接近价格战区，且新品牌成功样本极少。 现有数据里，能明确算出来利润的产品只有5个，其中只有1个在30%~40%利润区间、没有任何产品超过40%，而新产品里只有2个可判断利润，成功率50%看起来不差，但样本太小，且两个新产品都来自同一品牌 JUNHUAN，不能代表普通小卖家。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0H11CRGM8JUNHUAN2026-02-04Yes$40.02100pcs$4002.038.63%$1545.98Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0H11CRGM8JUNHUAN2026-02-04Yes$40.02100pcs$4002.038.63%$1545.98#New Product Success Rates
Listing这个市场不适合进入：新品牌只有1个、旧品牌2个，当前样本里真正能卖起来的只有 JUNHUAN 的 B0H11CRGM8，市场并没有出现足够多的新品牌成功，反而是20%整体可盈利、50%新上新可盈利，但这只建立在2个新产品样本上，参考价值很弱；更关键的是，头部成功依赖明显的功能堆料和外观差异，普通同质化新品 B0GZ89HHRN 已经失败，说明这里不是“做个类似款就能赢”的市场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
JUNHUANNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
JUNHUAN#Success Rate by Entry Time
Listing这个市场目前不适合进入。 已看到新品牌真实样本里只有 1 个盈利、1 个亏损，成功率 50%，但样本极小，不能代表可复制机会；更关键的是，近两个月只看到 JUNHUAN 这一个新品牌在打入市场，说明不是健康扩张，而是少数玩家在试探性进入，谈不上宽松窗口。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 1 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 1 0 1 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesJUNHUAN Pink White Wireless Pro for PS5 Controller with Hall Effect joysticks & Triggers /Back Paddles/Motion Sensor/TURBO/Cool RGB/3.5mm Audio Jack - Built-in Speakers Support P-S5 Console Audio, Compatible with PlayStation 5/PC/Mac/iOS/Android/Steam Deck
This listing is deemed profitablePrice (USD)$40.02Released TypeNew Release (2026-02-04)Brand is a new entry in this marketSize and Weight16.1 x 11.6 x 6.5 cm, 300.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
粉白配色更偏女性化和礼物属性，在同类PS5手柄中辨识度较高, 粉白外观搭配RGB灯效与背键布局，整体视觉风格明显区别于常见黑白原厂风格Key Buying Motive
霍尔摇杆+霍尔扳机、背键、连发、陀螺仪、内置扬声器和3.5mm接口组合，属于高功能堆料型手柄Target Customers
更适合追求防漂移、背键宏操作、RGB外观和多平台兼容的进阶玩家Early Investment
Investment
Monthly Revenue (Recent) (USD)$4,002.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight37.41% / 38.63%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight33.75% / 34.97%Peak / Non PeakSales & BSR Performance