- Benchmark ASINB0GSQWR55V
- MarketplaceUS
- Category ID468642
- Analyzed Products
- Keywordthumb grips
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥6.17estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很直接：这个市场不值得进入，且对小商家和大品牌都不友好。 新品牌只有2个，但新品牌新品成功率是0%，新发布产品整体成功率也只有33.33%，而且近期开出来的新品里，6个里有4个不赚钱，说明市场已经在往低利润、强同质化方向走。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不适合你现在进入。 用户预算 50万 CNY 只能覆盖单个ASIN前期的少量铺货/物流/投放，但市场里新品成功率只有 33.33%，而且新品牌新发布产品的盈利率为 0%，新品牌新发布的非盈利率却是 100%；同时整体可识别盈利产品占比只有 40.82%，已经是明显的低利润、强竞争环境。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?77.77%New listing success rate (old brands):42.86%New listing success rate (new brands):0.00%Which old brands have these successful new listings?Alternatives- 更换整个手柄/控制器：如果摇杆帽只是磨损，很多用户会直接升级到第三方兼容手柄或整套控制器，省去反复买小配件的麻烦；在价格敏感场景下，入门级第三方手柄往往更容易买到。
- 硅胶/TPU摇杆保护套（更通用款）：比精确型号替换帽更容易装卸，也常见于多平台通用款；适合只想临时改善手感、不追求完全原厂贴合的用户。
- 摇杆帽防滑贴/摩擦贴：如果用户主要是觉得出汗打滑，这类贴纸通常更便宜、无需拆装，属于低门槛的替代方案。
- 手柄握把增强套/握把壳：当问题不只是摇杆而是整体操控不稳时，握把套能同时改善持握与舒适度，覆盖面更广，单次安装后也更省心。
- 清洁维护方案：用酒精棉签、气吹或电子清洁剂清理摇杆周围污垢与油脂，常能缓解‘发黏、发滑、回弹差’的体感，成本最低且无需更换配件。
- 二手/拆机原装摇杆帽：对于想保留原厂触感但又不想花太多钱的用户，二手拆机件或维修店取下的原装帽有时比全新配件更便宜，也更接近原始手感。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，已经接近价格战区，且对新品牌极不友好。 现有数据里，新品牌新品盈利率是0%，新品牌新品亏损率是100%；2025到2026年的新品里，亏损样本明显多于赚钱样本，说明不是成长型红利，而是被同质化和低价竞争压住了。
Most investment in new productsLeast investment in new productsNew products with Highest revenueSFIELCAPA
Recent Monthly Revenue (USD):$13,800.00(2000pcs/month)B0G24THBXL (4.4/5 (114 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Old brand with the most profitable new productsNEWDERY
Recent Monthly Revenue (USD):$16,175.00(1250pcs/month)B0GBXYST4K (4.7/5 (1272 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$12,412.50(1250pcs/month)B0FDB8TFQM (4.6/5 (1291 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$5,406.00(600pcs/month)B0G1SR3PX1 (4.7/5 (343 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableLeast profitable new productsInoostar
Recent Monthly Revenue (USD):$2,163.00(300pcs/month)B0GKG6TK47 (4.5/5 (56 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- 兔子联名造型最萌，视觉辨识度高
- |
- 白橙配色醒目，商品图更容易吸引点击
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- 装饰感强，适合喜欢可爱风Switch配件的用户
B0CZ3F97GF (4.7/5 (11366 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 四色混装+8枚装，和单色/卡通款差异最大
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- 通用多平台适配，购买覆盖面更广
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- 专业防滑风格，适合追求实用和多手柄共用的玩家
B0C1M1967M (4.4/5 (1020 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合现在进入：新品盈利只有33.33%，但新品失败/不赚钱占66.67%，而且所有有明确结果的新品里，真正赚钱的只有NEWDERY，说明利润高度集中在少数老品牌。 用户预算500000 CNY表面上够做单个ASIN，但这类市场不是资金不够，而是被品牌力和产品差异化门槛卡住；对小卖家来说，几乎没有“无靠山也能稳定成功”的证据。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GBXYST4KNEWDERY2025-12-22Yes$12.941250pcs$16175.026.41%$4271.82B0FDB8TFQMNEWDERY2025-06-16Yes$9.931250pcs$12412.520.07%$2491.19B0C1M1967MKontrolFreek2023-04-11Yes$12.99700pcs$9093.026.6%$2418.74B0G1SR3PX1NEWDERY2025-11-11Yes$9.01600pcs$5406.016.8%$908.21
B095NSH5ZCPERFECTSIGHT2021-05-25Yes$9.39450pcs$4225.518.63%$787.22
B08Z39C24RGeekShare2021-03-16Yes$11.99250pcs$2997.525.63%$768.26
B0BGWXFX39GeekShare2022-09-30Yes$11.99250pcs$2997.525.45%$762.87
B0CJ2PWBP5GeekShare2023-09-14Yes$11.99250pcs$2997.525.36%$760.17B0CZ3F97GFGeekShare2024-03-26Yes$11.99200pcs$2398.025.59%$613.65
B0DQCSQHDFGeekShare2024-12-13Yes$11.99200pcs$2398.025.14%$602.86
B0BN3YCS9PSkull & Co.2023-01-12Yes$9.99300pcs$2997.019.58%$586.82
B0FFGR3N8BJSAUX2025-06-25Yes$9.99300pcs$2997.019.38%$580.82
B0BHQPBWSWPERFECTSIGHT2022-08-01Yes$9.99250pcs$2497.520.38%$509.0
B09W3VB6TLPERFECTSIGHT2021-03-01Yes$9.99250pcs$2497.520.22%$505.0
B0C1M8F1T8KontrolFreek2023-04-11Yes$9.99200pcs$1998.019.93%$398.21
B09D37N7GZPERFECTSIGHT2021-02-01Yes$8.99250pcs$2247.516.81%$377.81
B0F1H9ZDS7SMLBJUTE2025-03-15Yes$8.02250pcs$2005.012.28%$246.22B0GSQWR55VNEWDERY2026-04-16Yes$10.28100pcs$1028.020.65%$212.29
B0BQMQZB9Pplayvital2022-12-20Yes$9.6100pcs$960.018.55%$178.08
B09QXZ24FBSkull & Co.2022-01-21Yes$9.9950pcs$499.519.64%$98.11Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GBXYST4KNEWDERY2025-12-22Yes$12.941250pcs$16175.026.41%$4271.82B0G1SR3PX1NEWDERY2025-11-11Yes$9.01600pcs$5406.016.8%$908.21B0GSQWR55VNEWDERY2026-04-16Yes$10.28100pcs$1028.020.65%$212.29#New Product Success Rates
Listing这个市场不值得进入：新品成功率只有33.33%，但新品牌进入后成功率是0%，而老品牌占据了全部新品利润，说明新手几乎没有真正的生存空间。 市场不是完全没需求，老品牌确实能赚钱，但这是一个由成熟品牌主导、门槛高且对新品牌极不友好的赛道；对小商家来说，合法、正常打法几乎打不赢。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
NEWDERYNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
GeekShareNEWDERYSFIELCAPAplayvitalInoostar#Success Rate by Entry Time
Listing这个市场不值得进入：已经是高压竞争区，且对小品牌不友好。 近一年新品牌里，真正盈利的为0%，未盈利的为100%；最近新上架产品里，6个里只有2个盈利，4个不盈利，说明胜率在下滑、价格战在加剧。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 2 1 1 0 0 2 2026 0 0 1 0 1 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 1 2025/11 0 0 0 1 0 0 0 1 2025/12 0 0 2 0 1 0 0 0 2026/1 0 0 0 0 0 0 0 1 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 1 0 1 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesSkull & Co.B09QXZ24FB (4.5/5 (272 Reviews))Skull & Co. Skin, CQC and FPS Thumb Grips Joystick Cap Analog Stick Cover for Xbox [XSX/XB1] Controller- Galactic Purple, Set of 6
This listing is deemed profitablePrice (USD)$9.99Released TypeOld Release (2022-01-21)Brand is an old entry in this marketSize and Weight12.1 x 6.5 x 1.6 cm, 9.00gProfitable Factors
Established brand with longevityBased on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
银河紫配色更有辨识度，和常见黑色/纯色款相比更显眼, 一套6个，包含Skin/CQC/FPS三种不同高度与手感方案，适配不同射击与综合类游戏Key Buying Motive
三种手感方案可按游戏类型切换，兼顾精细瞄准与日常操控Target Customers
面向Xbox主机玩家中偏好射击游戏、追求更高摇杆精度和不同握感切换的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$499.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight17.52% / 19.64%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight16.49% / 18.61%Peak / Non PeakSales & BSR Performance
KontrolFreekB0C1M1967M (4.4/5 (1020 Reviews))KontrolFreek No-Slip Thumb Grips | Universal Edition for Nintendo Switch Pro, PlayStation 4 (PS4), PlayStation 5 (PS5), Xbox One & Xbox Series X Controller | 8-Pack | Blue/Green/Red/Black
This listing is deemed profitablePrice (USD)$12.99Released TypeOld Release (2023-04-11)Brand is an old entry in this marketSize and Weight12.8 x 11.3 x 1.9 cm, 9.00gProfitable Factors
Established brand with longevityDistinct functions and featuresUnique appearance designDesign & Appearance
蓝/绿/红/黑四色混装，相比竞品单色或少量卡通配色更偏通用、运动风。, 8枚装多颜色组合，且标注通用适配主机手柄，覆盖面比单平台型号更广。Key Buying Motive
通用适配Switch Pro、PS4、PS5、Xbox One/Series X，兼顾防滑与修复磨损摇杆帽。Target Customers
同时拥有多平台主机、希望一次购买通用摇杆帽并提升握持防滑的玩家。Early Investment
Investment
Monthly Revenue (Recent) (USD)$9,093.00700 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight24.77% / 26.60%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight23.05% / 24.88%Peak / Non PeakSales & BSR Performance
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