- Benchmark ASINB0D172H4QD
- MarketplaceUS
- Category ID353831011
- Analyzed Products
- Keywordvideo game accessories
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥31.79estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不适合进入，已经是老品牌守盘、对新卖家几乎不开放的状态。 现有数据里没有任何新品牌、新发布盈利样本，整体只看到 MENEEA 这一家老品牌在吃利润；对大品牌来说也不是好入口，因为它需要高研发和高投放才能和既有产品打正面战。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing结论很直接：不建议进入，这个市场对新卖家尤其是小商家不友好，且500,000元预算只够覆盖单个ASIN前期入场，远不够长期竞争。 目前能看到的样本里，盈利产品只有1个、亏损产品1个，盈利率只有50%，但新上架产品的盈利率是空值，说明新进入者几乎没有被验证；同时品牌 MENEEA 这类老品牌还能靠已有产品吃到34.23%的利润率，代表这个类目更像是老玩家吃存量，不是新玩家容易切入的地方。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
Other major expensesR&DPotential certificate expensesUL CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 仅购买基础充电底座/双手柄充电座，不带散热风扇和RGB灯效；通常更便宜、安装更简单，也更少占空间。
- 只买官方或第三方可充电电池包 + 充电线，放弃底座式充电；成本更低，维护也更灵活。
- 改用独立USB风扇或机箱散热支架，而不是“风扇+充电+收纳”一体机；如果用户主要担心散热，这种方案更便宜且可单独替换。
- 改用墙挂/立式收纳架配合现有充电器；用于整理手柄、耳机和游戏盘，但不增加复杂的供电与配件兼容限制。
- 只保留最基础的控制器充电配件或电池盖，而不是整套Xbox Series X配件塔；适合预算有限、只想解决单一痛点的用户。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入，结论是直接放弃。 现有数据只看到一个可盈利老品牌 MENEEA 的单品 B0D172H4QD，利润率 34.2%，但它的成功来自老产品/老品牌位置，不是新品牌可复制的低门槛机会；同时，新品牌新上架盈利率数据为空，市场启动信号不足，不能证明有稳定的新品牌胜率。
MENEEA 的成功款 B0D172H4QD 是一个明确的老牌强势样本：售价 52.99 美元，月销 50 台，最近月收入 2,649.50 美元，最高月利润 10,883.09 美元，早期投入 13,810.11 美元，其中广告约 3,101.75 美元。它的卖点是把散热风扇、双手柄充电、2块电池、15种 RGB 灯效、耳机架和收纳位做成一体式 Xbox Series X 底座，目标人群很清楚，就是重度主机玩家；但另一个同品牌产品 B0DNHJ1Q6T 已经转为非盈利且无销售，说明这个赛道对“堆功能”并不宽容，做错一个方向就会直接失血。把这个样本当作大品牌进入参考可以，但不适合作为小品牌模板，因为它背后明显需要更强的品牌曝光和更高的试错预算。
对小品牌来说，这个市场没有真正可抄的低风险胜案例。 你给的预算 500,000 CNY 只够单个 ASIN 的前期供货、物流和投放，但这里的关键成功样本又是老品牌、老链接、老流量，且市场利润数据只显示 50% 的已识别产品盈利，无法说明新进入者有足够空间。能学的只有一个负面信号：不要只做“RGB + 多功能堆料”，不要把散热、充电、收纳全塞进一个产品里赌爆款；如果没有品牌力和持续投放能力，就很容易像 B0DNHJ1Q6T 一样失去销量。最终建议：不要进入。
Old brand with the most profitable new productsMENEEA
Recent Monthly Revenue (USD):$2,649.50(50pcs/month)B0D172H4QD (4.7/5 (481 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0D172H4QD (4.7/5 (481 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0DNHJ1Q6TBrand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入。现有样本里，已知可判断利润的产品只有2个，盈利率只有50%，但更关键的是新上架产品的盈利率为0%，说明新进入者几乎没有站稳的空间；同时当前已识别到的品牌 MENEEA 只有一个老品牌样本，且它既有能卖的高利润老品，也有新上架后直接失效的产品，体现出市场更像是由老品牌守盘、而不是给小品牌留机会。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0D172H4QDMENEEA2024-04-09Yes$52.9950pcs$2649.534.23%$906.93No profitable product data available for new products#New Product Success Rates
Listing这不是一个适合新品牌进入的市场：当前样本里没有任何新品牌、没有任何真正的新发布成功案例，成功几乎被老品牌 MENEEA 这种已进入市场的玩家垄断。 现有可见数据里，市场整体可识别盈利率只有50%，但新发布盈利率为0，说明新切入者基本没有验证成功路径；你如果是小品牌，盲目进场大概率会被高研发/认证/投放成本拖死。
No data availableNo data availableNo data available#Success Rate by Entry Time
Listing这不是一个适合进入的市场：当前样本里只有 1 个老品牌 MENEEA，没有新品牌、没有新发布产品，市场动态几乎为零，说明不是开放竞争，而是被单一玩家占住的低流动性小市场。 从数据看，整体可盈利样本占比 50%，但“新发布产品”盈利率为 0%，再加上投资难度被标成高、核心原因是研发和认证门槛，结论很明确：现在进场，对大品牌和小商家都不友好。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesAuto Cooling Fan Charge Stand Accessories for Xbox Series X Console (Black)
This listing is deemed profitablePrice (USD)$52.99Released TypeOld Release (2024-04-09)Brand is an old entry in this marketSize and Weight31.9 x 20.3 x 8.1 cm, 990.00gProfitable Factors
Based on old ASINDesign & Appearance
黑色机身搭配多模式RGB灯带，视觉风格偏电竞氛围。, 一体式主机散热风扇+手柄充电座+耳机架+游戏盘位+扩展卡位的组合支架设计，整体更像桌面收纳底座。Key Buying Motive
集成自动/手动双模式散热、双手柄充电、2块电池、15种RGB灯效、耳机架与存储位于一体。Target Customers
面向Xbox Series X重度玩家，尤其是希望同时解决散热、手柄充电和桌面收纳的用户。Early Investment
Investment
Monthly Revenue (Recent) (USD)$2,649.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight31.80% / 34.23%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight22.68% / 25.11%Peak / Non PeakSales & BSR Performance