Amazon Essentials Women's Active FormFlex Buttery Soft High Waist 27.5" Inseam Full Length Yoga Workout Leggings, Black, Large
Leggings - 产品分析报告
  • Benchmark ASIN
    B0DXKF13XM
  • Marketplace
    US
  • Category ID
    1258967011
  • Analyzed Products
  • Keyword
    women's flats
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    ¥10.85estimated
  • Data Date
    2026-07-30
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Unknown
Unknown - Insufficient New Releases
Newly Released Counts (All Brands)
2
New Brand (2)
Old Brand (0)
Success rate (all brands)
50.00%
New Brand (50.00%)
Old Brand (0%)
Most products net profit margin range
N/A
Listing

Report summary from Keble AI Agent: Listing

结论很明确:这个市场不适合进入。 不是健康增量市场,而是被大品牌资源和投放驱动的窄赛道;目前没有看到可复制的真小卖家成功样本,用户的50万人民币只能勉强覆盖单个ASIN前期启动,不能支持长期品牌战。

Recommended Products Features Direction
B0DXKF13XM
Why do customers choose it?
  • 黑色基础款,颜色本身不具备强差异化,但适合通勤、瑜伽和日常穿搭的高复用场景。
  • 高腰、全长27.5英寸紧身打底裤版型,整体是典型运动紧身裤设计,非私模独特外观。
  • 采用FormFlex面料,强调“柔软如黄油”、吸湿排汗、透气和轻压缩;同时配有隐形后袋、平整缝线和不勒腰头。
  • 面向需要一条可用于瑜伽、运动、通勤和居家放松的多场景女性用户,尤其偏好舒适面料和高腰显瘦版型的人群。
  • Sales
    Avg. price: $18.09|Latest price: $25.60|Approx. recent monthly revenue: $904.50 (50 pcs)|Net profit margin: 20.49%
    B0FR8RSZP1
    Why do customers choose it?
  • 黑色基础款高腰瑜伽打底裤,外观非常通用
  • FormFlex面料主打柔软、排汗、透气和轻压缩,但同类竞品已大量覆盖
  • 面向日常瑜伽、通勤和居家穿着的普通女性基础需求
  • Sales
    Avg. price: -|Latest price: -|Approx. recent monthly revenue: - (- pcs)|-

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    1 new brands0 old brands
    1 brands have new listings0 brands have new listings
    2 new listings0 new listings
    1 succeeded
    0 succeeded
    1 failed
    0 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      结论很直接:这不是一个适合现在进入的市场。 用户预算500,000 CNY,能覆盖单个ASIN前期铺货与投放,但市场只看到1个可验证盈利款、1个明确亏损款,盈利率只有50%,而且当前可见赢家是 Amazon Essentials 这种大品牌新上款,说明小卖家并没有稳定跑通的样本。

      Early sourcing + logistics + marketing budget (USD)
      N/A
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      0.00%
      New listing success rate (new brands):
      50.00%
      Which new brands have these successful new listings?
      Alternatives
      1. 高腰打底裤/塑形裤:比专业瑜伽裤更便宜,日常通勤、居家和轻运动都能用,购买决策更简单。
      2. 基础款棉质/氨纶混纺紧身裤:价格通常更低,穿着场景更广,适合把“舒适+百搭”作为替代需求。
      3. 运动短裤或骑行短裤:如果用户主要为了训练、跑步或夏季穿搭,可用更低门槛的运动短裤替代全长紧身裤。
      4. 阔腿运动裤/慢跑裤:舒适度高、尺码容错更大,适合不想贴身穿着或更重视遮掩感的用户。
      5. 二手/清仓品牌打底裤:同样满足功能性需求,但价格更低,适合预算敏感型用户。
      6. 无品牌平替瑜伽裤:电商平台上大量基础款无品牌产品,通常更便宜、可快速下单,适合作为低风险替代。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不值得进入:它已经被大品牌主导,且新进入要想跑出来,几乎都得靠高投放和高预算,不是小商家友好的市场。 现有证据里,Amazon Essentials 的成功款 B0DXKF13XM 只有 20.5% 利润率,但前三个月平均能卖 166 件、近期每月仍有 50 件销量,说明这个赛道确实能赚钱;问题是它的入场成本高,早期投入约 7968.30 美元,其中广告约 1790.48 美元,按这个打法,500000 CNY 预算虽然能覆盖单个 ASIN 的启动,但对创新、品牌和长期拉新并不宽松,不能当作低门槛机会看。

      小商家角度几乎没有真正合格的成功样本可抄。 这次可见的数据里,唯一明确的成功 ASIN 是 Amazon Essentials 这种老品牌体系下的产品,不应算小商家案例;其失败款 B0FR8RSZP1 直接是无销量、无价格、无评论的 inactive,说明同品牌也会有明显踩空。你需要特别警惕的是,已出现的成功样本最新评论数 351,已经超过“可放心当作普通自然增长”的区间,意味着这个市场更偏向预算和投放驱动,而不是靠轻量打法自然起量。可复制的方向只有:做同类高腰、柔软面料、运动/瑜伽定位、保持约 18 美元价格带,并且把包装、尺码和基础功能做到和 B0DXKF13XM 一样稳定;不该做的是低预算硬闯、只靠低价,不做广告和品牌积累。

      结论很直接:大品牌有机会继续加码,小商家不该进。 若硬要参考,只能跟 Amazon Essentials 的成功款 B0DXKF13XM 学产品形态和定价;对小商家来说,没有可验证的<300评论真实成功样本,且现有赢家已经带有明显资源和投放特征,属于应回避的市场。

      Amazon Essentials
      Least investment in new productsMost investment in new productsNew products with Highest revenue
      Amazon Essentials Women's Active FormFlex Buttery Soft High Waist 27.5" Inseam Full Length Yoga Workout Leggings, Black, Large
      Recent Monthly Revenue (USD):$904.50(50pcs/month)
      B0DXKF13XM (4.4/5 (351 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
    • #Differentiations

      Unique productsCommon products
      Amazon Essentials Women's Active FormFlex Buttery Soft High Waist 27.5" Inseam Full Length Yoga Workout Leggings, Black, Large
      Differentiation:
      1. Product features and designs are too common without differentiation
      B0DXKF13XM (4.4/5 (351 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      Amazon Essentials Women's Active FormFlex Buttery Soft High Waist Yoga Workout Leggings
      Differentiation:
      1. Product features and designs are too common without differentiation
      B0FR8RSZP1Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      这个市场不值得进入:样本里只有 2 个新上架产品,盈利率 50% 看起来不差,但真正赚钱的只有 Amazon Essentials 的 B0DXKF13XM(18.09 美元,月销 50,月营收约 90,450 美元,毛利率 20.49%),而另一个同品牌新款 B0FR8RSZP1 直接不盈利、无销量,说明这里不是“普遍可复制的好市场”,而是强品牌+强选品才活得下去的市场。

      Profitability difficulty
      Unknown - Insufficient New Releases

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Profitable Products

      Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.

      B0DXKF13XM
      B0DXKF13XM
      Amazon Essentials
      2025-09-21
      Yes
      $18.09
      50pcs
      $904.5
      20.49%
      $185.34

      Top 20 Profitable New Products

      Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.

      B0DXKF13XM
      B0DXKF13XM
      Amazon Essentials
      2025-09-21
      Yes
      $18.09
      50pcs
      $904.5
      20.49%
      $185.34
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这不是一个值得进入的市场,结论很直接:可复制的真实成功太少,且成功几乎被Amazon Essentials这种大品牌式玩家占住。 目前样本里只有2个新发布产品,成功率50%,但这只是单一品牌的2个样本,不能代表健康机会;更关键的是,真正的“新品牌”样本只有Amazon Essentials,而且它同时出现1个盈利、1个亏损,说明这个赛道不是靠轻量试错就能稳定赚钱。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable

      Profitable new products divide by brands

      What is the ratio of different brands owning all profitable new products

      Amazon Essentials

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      Amazon Essentials
    • #Success Rate by Entry Time

      Listing

      这个市场不适合进入,结论很明确:现在是低样本下的高竞争、偏价格战环境,而且没有看到可复制的“真小卖家”成功路径。 目前仅看到 2 个新发布样本,Amazon Essentials 作为新进入品牌,一款产品 B0DXKF13XM 盈利,另一款 B0FR8RSZP1 不盈利,盈利率和新发布盈利率都只有 50%,这更像是品牌试错而不是稳定机会;同时月度和年度发布趋势几乎只有 2025 年 9 月出现活动,之后没有持续放量,说明不是健康增长型市场,而是很窄、很少样本支撑的竞争场。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202500001001
      202600000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/700000000
      2025/800000000
      2025/900001001
      2025/1000000000
      2025/1100000000
      2025/1200000000
      2026/100000000
      2026/200000000
      2026/300000000
      2026/400000000
      2026/500000000
      2026/600000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
      Amazon Essentials Women's Active FormFlex Buttery Soft High Waist 27.5" Inseam Full Length Yoga Workout Leggings, Black, Large
      Price (USD)
      $18.09
      Released Type
      New Release (2025-09-21)
      Brand is a new entry in this market
      Size and Weight
      33.8 x 24.5 x 2.4 cm, 222.00g

      Profitable Factors

      Established brand with longevityBased on old ASINDistinct functions and featuresUnique appearance design

      Design & Appearance

      黑色基础款,颜色本身不具备强差异化,但适合通勤、瑜伽和日常穿搭的高复用场景。, 高腰、全长27.5英寸紧身打底裤版型,整体是典型运动紧身裤设计,非私模独特外观。

      Key Buying Motive

      采用FormFlex面料,强调“柔软如黄油”、吸湿排汗、透气和轻压缩;同时配有隐形后袋、平整缝线和不勒腰头。

      Target Customers

      面向需要一条可用于瑜伽、运动、通勤和居家放松的多场景女性用户,尤其偏好舒适面料和高腰显瘦版型的人群。

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $904.50
      50 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      17.00% / 20.49%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      8.07% / 11.55%
      Peak / Non Peak

      Sales & BSR Performance

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    Keble is an e-commerce AI Agent that helps sellers solve daily e-commerce issues. This report is generated by Keble AI.

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