- Benchmark ASINB0FPCKZ3B1
- MarketplaceUS
- Category ID14236321
- Analyzed Products
- Keyworddouble curtain rod
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥17.46estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入，已经处在明显的价格竞争区，小品牌不应进，大品牌也没有高胜算。 你有50万人民币，钱够做单个ASIN前期启动，但这不能改变市场里普遍偏低的利润结构；真正能跑出来的，基本都是少数有旧款承接、功能差异和品牌资源的玩家。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：不建议进入。 这个市场已经偏向饱和和价格战，虽然你的500000 CNY预算足以覆盖单个新ASIN的前期启动，但它不足以改变市场结构；按当前数据看，进入后更像是在和低利润、强投放、强品牌的对手硬碰硬，而不是在一个可轻松放大的机会市场里起步。
数据支持很直接：市场整体可盈利产品只有19.64%，新发布产品盈利率也只有23.33%，而且新品牌新发产品盈利率仅35.29%，亏损率高达58.82%；老品牌新发产品更差，盈利率只有7.69%，亏损率高达92.31%。这说明新产品竞争并不友好，且旧品牌的新发也大面积失败。 具体到样本里，Wolistsa 13个产品中3个盈利、9个亏损，代表它能跑出结果，但代价明显偏高：B0G1S8L67M 21.5%利润率、月销450、月收入1659600、262个评论，但带有黑帽新品特征；B0G1SB6HBC虽是白帽新品，利润率也只有11.63%，低于你要求的15%可接受线。KAMANINA作为老品牌，新品几乎全军覆没：B0GVN658F2 7.95%，B0GVN6WWDK 9.63%，B0GVN14285 10.35%，都落在低于可接受线的区间。加上市场中老品牌占据了43.33%的新产品，说明老玩家在持续挤压新品空间，市场不是成长型空白，而是竞争型挤压。
Early sourcing + logistics + marketing budget (USD)$7,708.15 - $11,321.82Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?43.33%New listing success rate (old brands):7.69%New listing success rate (new brands):35.29%Which new brands have these successful new listings?Which old brands have these successful new listings?Alternatives- 单杆窗帘杆配遮光窗帘夹层方案：用普通单杆加背胶/魔术贴式遮光帘或窗帘夹层布，替代双杆实现“装饰帘+遮光帘”效果，通常更便宜、安装也更简单。
- 伸缩式免打孔窗帘杆：如果用户只是想挂一层临时窗帘或轻量纱帘，免打孔伸缩杆比双杆更容易上手，适合租房或不想钻墙的人。
- 窗帘轨道 + 叠加挂钩方案：用单层轨道搭配叠扣/双层挂钩，让两层布料共用一套轨道，减少五金件数量，整体成本和安装复杂度都低于双杆。
- 装饰窗帘片/顶装短帘头：如果主要诉求是提升窗户视觉层次而不是完整双层开合，可用短帘头、窗帘片或顶部装饰布来替代第二根杆，维护更省事。
- 成品双层窗帘套装（自带挂带/背胶配件）：直接购买已经组合好的双层窗帘系统，省去单独选杆和配件的麻烦，虽然不一定更便宜，但通常更省时间、适配性更高。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这不是一个适合进入的市场：新品利润率普遍偏低，且新品牌成功率只有23.33%，市场已经明显进入价格竞争区间。 对大品牌来说可以靠资源硬打，但对小生意来说，只有少数真正做出差异化的款能活下来；如果你没有明显差异化和足够投放预算，不建议进场。
Least investment in new productsMost investment in new productsNew products with Highest revenueWolistsa
Recent Monthly Revenue (USD):$16,596.00(450pcs/month)B0G1S8L67M (4.2/5 (262 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQBlack HatThis listing is deemed profitableRecent Monthly Revenue (USD):$12,397.50(450pcs/month)B0G1SB6HBC (4.2/5 (261 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableRecent Monthly Revenue (USD):$2,910.00(100pcs/month)B0FPCKZ3B1 (4.5/5 (193 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsKAMANINA
Recent Monthly Revenue (USD):$16,843.50(450pcs/month)B095Y7W1Z8 (4.7/5 (3412 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$16,254.00(450pcs/month)B095Y7NW7Y (4.7/5 (3417 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast profitable new productsENJOYBASICS
Recent Monthly Revenue (USD):$7,592.00(200pcs/month)B0GJRHN2Q3 (4.3/5 (272 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$6,492.00(200pcs/month)B0GJRL8X22 (4.4/5 (243 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$6,274.00(200pcs/month)B0GJRPM5M8 (4.4/5 (250 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 适用超长窗幅，尺寸跨度最明显
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- 金色双杆+圆头端饰，展示感强，容易吸睛
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- 1英寸粗杆，突出稳固与高端感
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- 适合主帘+纱帘双层搭配，购买场景清晰
B0D2P1N8V4 (4.5/5 (1242 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
Differentiation:- 黑色哑光极简风，与金色款差异大
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- 36-124英寸超长可调，覆盖更多窗型
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- 前后双杆一体，功能感更强
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- 重型承重+现代工业感，图片更有专业感
B0G1S8L67M (4.2/5 (262 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQBlack HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，已经接近价格战/过度拥挤区，尤其不适合小商家。 新品整体盈利率只有23.33%，但真正有利润的新品中，能做到15%以上的也只占一小部分；更关键的是，新品牌里只有2个品牌，说明机会不是靠“新玩家很多”打开的，而是被少数品牌和少数产品吃掉了。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0G1S8L67MWolistsa2026-01-17Yes$36.88450pcs$16596.021.5%$3568.14
B0FNR3PZHTHOTOZON2025-09-16Yes$28.91450pcs$13009.521.65%$2816.56
B0F8MHQXVCHOTOZON2025-07-20Yes$26.97400pcs$10788.021.35%$2303.24B095Y7NW7YKAMANINA2021-05-27Yes$36.12450pcs$16254.012.86%$2090.27B095Y7W1Z8KAMANINA2021-05-27Yes$37.43450pcs$16843.510.82%$1822.47B0GJRHN2Q3ENJOYBASICS2026-01-26Yes$37.96200pcs$7592.022.65%$1719.59B0GJRPM5M8ENJOYBASICS2026-01-26Yes$31.37200pcs$6274.024.89%$1561.6B0GJRL8X22ENJOYBASICS2026-01-26Yes$32.46200pcs$6492.023.09%$1499.01B0G1SB6HBCWolistsa2026-01-17Yes$27.55450pcs$12397.511.63%$1441.83B0FPCKZ3B1Wolistsa2025-11-10Yes$29.1100pcs$2910.012.87%$374.52B0CR6LV6BKTONIAL2023-12-29Yes$32.9750pcs$1648.517.75%$292.61Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0G1S8L67MWolistsa2026-01-17Yes$36.88450pcs$16596.021.5%$3568.14B0FNR3PZHTHOTOZON2025-09-16Yes$28.91450pcs$13009.521.65%$2816.56B0GJRHN2Q3ENJOYBASICS2026-01-26Yes$37.96200pcs$7592.022.65%$1719.59B0GJRPM5M8ENJOYBASICS2026-01-26Yes$31.37200pcs$6274.024.89%$1561.6B0GJRL8X22ENJOYBASICS2026-01-26Yes$32.46200pcs$6492.023.09%$1499.01B0G1SB6HBCWolistsa2026-01-17Yes$27.55450pcs$12397.511.63%$1441.83B0FPCKZ3B1Wolistsa2025-11-10Yes$29.1100pcs$2910.012.87%$374.52#New Product Success Rates
Listing这个市场不适合进入，结论很明确：新品牌成功率偏低，老品牌和大品牌占据优势，且已经出现明显的价格压力。 以当前数据看，能稳定赚钱的新产品只占23.33%，整体可盈利产品也只有19.64%；新品牌的新发产品里，盈利率35.29%，但失败率高达58.82%，老品牌新发产品的失败率更高到92.31%，说明这个类目并不是“谁来都能做”，而是少数强势品牌在轮流吃量。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
WolistsaHOTOZONENJOYBASICSNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
TONIALWolistsaKAMANINAOther#Success Rate by Entry Time
Listing这个市场不该进，已经明显进入过度拥挤和价格战区。 近两年新品牌持续涌入，但新品牌新品成功率只有37.5%，整体新上市产品盈利率也只有23.33%，而且最近 2026 年的新增里，利润和不赚钱的新品各 5 个，已经不是“容易做”的市场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 1 1 1 0 0 4 2026 0 0 0 1 4 0 0 18 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 2 2025/9 0 0 0 0 1 0 0 0 2025/10 0 0 1 0 0 0 0 2 2025/11 0 0 0 1 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 1 4 0 0 5 2026/2 0 0 0 0 0 0 0 2 2026/3 0 0 0 0 0 0 0 4 2026/4 0 0 0 0 0 0 0 3 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesHOTOZON Double Curtain Rods for Windows 32 to 58 Inches, Bronze
This listing is deemed profitablePrice (USD)$28.91Released TypeNew Upgraded Version on Old ASIN (2025-09-16)Brand is an old entry in this marketSize and Weight43.9 x 11.5 x 9.2 cm, 907.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
青铜色款更偏复古家居风，区别于常见黑/银基础款, 隐藏式安装底座+包裹式双杆结构，外观更简洁现代Key Buying Motive
可拼接+可伸缩双重调节，且包裹式设计更利于遮光与降噪Target Customers
适合需要遮光层+纱帘层分层安装、且偏好现代极简外观的家装用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$13,009.50450 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight17.61% / 21.65%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight2.30% / 6.34%Peak / Non PeakSales & BSR Performance
WolistsaB0FPCKZ3B1 (4.5/5 (193 Reviews))Wolistsa 36-91 Inch Double Curtain Rod, Gold Heavy Duty Dual Rods
This listing is deemed profitablePrice (USD)$29.10Released TypeNew Release (2025-11-10)Brand is a new entry in this marketSize and Weight45.1 x 11.8 x 11.1 cm, 1451.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
金色哑光金属质感，偏现代轻奢风, 双杆结构，搭配圆形端头，整体更强调简洁装饰感Key Buying Motive
1英寸粗杆+33磅承重，强化重型支撑；单侧可伸缩结构，兼顾不同窗宽且不易中间下垂Target Customers
需要在同一窗口同时挂纱帘和遮光帘的家庭用户，尤其偏好金色现代家装风格的人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$2,910.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight7.53% / 12.87%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-16.81% / -11.47%Peak / Non PeakSales & BSR Performance
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