- Benchmark ASINB0GYSMPLNL
- MarketplaceUS
- Category ID1069478
- Analyzed Products
- Keywordlegacy journal, dad journal, memory journal
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥12.59estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入：新品牌成功率只有11.11%，新品里85.42%不盈利，且最近几个月新上架持续放量但大多失败，已经是明显的高竞争、低容错市场；对小商家尤其不友好，对大品牌也不是好赛道。虽然目前还没到“30~100+新品牌”那种典型饱和阈值，但在这个细分里功能高度同质、利润率又被压到10%附近甚至以下，实际上已经进入价格战状态，继续做只会更难。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing这个市场不适合现在进入：新品牌成功率只有11.11%，但新上架不盈利率高达80%，且近几个月新上架持续放量却大量失败，说明竞争已经很重；对小商家来说，这是明显的低胜率市场。 你的预算500,000元足够覆盖一部分单品前期投入，但不够把失败试错、品牌包装、内容和长期投放都算进去；真正能跑出来的，基本都得靠更高预算或老牌资源。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?13.46%New listing success rate (old brands):28.57%New listing success rate (new brands):11.11%Which new brands have these successful new listings?...Which old brands have these successful new listings?Alternatives- 录音采访/口述录音替代：用手机直接录下父亲讲述人生故事，再整理成文字或音频存档；几乎零成本、上手最快，适合不想写长篇的人。
- 可编辑电子问答模板：用Google Docs/Notion/问卷表单发一份“人生故事问题清单”，让父亲在线逐条填写；比实体纪念册更便宜，也更容易远程协作。
- 家庭共享云相册+文字说明：把老照片上传到共享相册（如Google Photos），每张照片配简短回忆说明；比购买专门记忆日记更轻量，且更容易持续更新。
- 简易空白笔记本+预打印问题页：用普通笔记本或活页本，夹几页打印好的提示问题；成本明显更低，且可以按需要增减内容。
- 语音转文字应用组合：用手机语音备忘录、录音转文字工具或AI转写，把父亲口述自动转成文本，再统一整理；省去手写负担，适合不擅长写作的用户。
- 打印照片书/相册书：把照片和短段落排版成一本低门槛照片书；相比引导式人生回忆录，用户更容易完成，也更适合已有大量老照片的家庭。
- 家庭群聊“故事接龙”：在微信/WhatsApp/短信群里按主题轮流提问和回答，逐步积累家族故事；无需额外购买，互动感强，适合碎片时间推进。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这不是一个适合进入的市场：已经出现明显饱和和价格战信号。 新品牌新上架的成功率只有11.11%，而新品牌新上架的失败率高达80.00%；更糟的是，最近一批新产品里非盈利占比明显上升，2026年4月一口气出现7个新上架失败，2026年5月又有8个失败，说明竞争正在变成更激烈的低价厮杀。\n\n对大品牌来说，只有像 Artmag 这种老品牌才还有办法做：它有4个可判定盈利款、3个亏损款，整体可判定盈利率57.14%，其中 B0DYZHY4F6 和 B0DYZHLSSR 都做到267条评价、19.04%/19.05%毛利，B0G9131D15 也是新上架里少数能跑起来的，18.38%毛利、34条评价、月销50；但这类打法需要持续投放和品牌势能，不是普通新玩家能复制。相反，WHLBHG 虽然有 B0GYSMPLNL 这条成功款，只有5条评价、15.6%毛利、月销100、月利润328.08美元，但它同时还有 B0GYSMN1LB 失败，说明“能跑出单品”不等于“能稳定扩张”。按你的预算 500000 CNY，表面上够启动，但在这个市场里，真正卡住的不是首月开店，而是后续品牌、广告和差异化成本。\n\n如果硬要找可抄的对象，只能抄老品牌 Artmag 的产品形态：B0DYZHY4F6 / B0DYZHLSSR 这类“爸爸人生故事/记忆手账”定位明确、价格 14.99 美元、SMALL_STANDARD_SIZE、评价已到 267；以及 WHLBHG 的 B0GYSMPLNL，走的是更强礼品化、250+ prompts、20.99 美元、15.6%毛利。你可以复制的不是品牌名，而是“强礼品属性 + 明确人群 + 低体积 + 15%以上毛利 + 更成熟的封面/内页结构”。但要避开像 Desk & Doodle 的 B0FMC4M6RT（5.5%毛利，30条评价）和 Anytin 的 B0GVXY17G6（-2.08%毛利，1条评价）这种低毛利、弱销量的新入场；这类市场已经在逼近价格战区，不建议继续进入。
New products with Highest revenueWHLBHG
Recent Monthly Revenue (USD):$2,099.00(100pcs/month)B0GYSMPLNL (5/5 (5 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsArtmag
Recent Monthly Revenue (USD):$1,499.00(100pcs/month)B0DYZHY4F6 (4.8/5 (267 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$1,499.00(100pcs/month)B0DYZHLSSR (4.8/5 (267 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$577.50(50pcs/month)B0G9131D15 (4.3/5 (34 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableLeast investment in new productsMost investment in new productsDesk & Doodle
Recent Monthly Revenue (USD):$520.00(50pcs/month)B0FMC4M6RT (4.5/5 (30 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Least profitable new productsAnytin
Recent Monthly Revenue (USD):-(-)B0GVXY17G6 (5/5 (1 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 迷你小册子，和其他大尺寸纪念本差异明显
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- 黑金封面简洁醒目，封面图更容易吸引点击
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- 填空式结构上手快，适合想快速送礼的人群
B0GLHHH52S (5/5 (17 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 50个填空句的轻量形式，和长篇回忆录区分大
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- 黑底金字的礼品感强，缩略图辨识度高
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- 更适合低门槛、快速完成的父亲节/生日情感礼物
B0G3LPCLH1 (4.6/5 (34 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，已经明显偏向价格战和过度拥挤。 新品里只有约19.2%落在10%以下利润，20%以上的高利润只占15.4%，但真正赚钱的样本几乎都来自老品牌或带老款改良的新品牌，说明不是“新手也能轻松赢”的市场，而是要么靠老品牌势能，要么靠明显差异化和更高投入。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GYSMPLNLWHLBHG2026-05-23Yes$20.99100pcs$2099.015.63%$328.08
B0GMK9PF9PYDCUV2026-02-17Yes$23.4150pcs$1170.527.39%$320.6
B0F6JV8K1JGAUDORA2025-05-21Yes$20.650pcs$1030.029.14%$300.15B0DYZHLSSRArtmag2025-04-07Yes$14.99100pcs$1499.019.05%$285.56B0DYZHY4F6Artmag2025-03-18Yes$14.99100pcs$1499.019.04%$285.41
B0F6JW65HZGAUDORA2025-05-21Yes$19.6950pcs$984.527.9%$274.68
B0DP498CMSXKFCFC2024-12-26Yes$12.72100pcs$1272.017.0%$216.24
B0FPM4QZN9YDCUV2025-09-18Yes$14.550pcs$725.023.2%$168.2
B0F2N6Q4QCYOELOVE2025-05-26Yes$15.3150pcs$765.519.55%$149.66
B0F5BN6FYZJanlaugh2025-04-19Yes$9.99100pcs$999.011.78%$117.69B0G9131D15Artmag2026-02-13Yes$11.5550pcs$577.518.38%$106.15B0G3LPCLH1Artmag2026-01-13Yes$11.4550pcs$572.517.9%$102.48
B0FBWD3PSCSIMSIMY2025-07-19Yes$12.9950pcs$649.513.91%$90.35
B0FLQS3RDZ&And Per Se2025-10-16Yes$12.450pcs$620.012.33%$76.45B0GLHHH52SELYN2026-03-03Yes$12.7150pcs$635.510.74%$68.26
B0F487GNL7Juqueasy2025-04-23Yes$9.9950pcs$499.510.57%$52.8Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GYSMPLNLWHLBHG2026-05-23Yes$20.99100pcs$2099.015.63%$328.08B0GMK9PF9PYDCUV2026-02-17Yes$23.4150pcs$1170.527.39%$320.6B0FPM4QZN9YDCUV2025-09-18Yes$14.550pcs$725.023.2%$168.2B0G9131D15Artmag2026-02-13Yes$11.5550pcs$577.518.38%$106.15B0G3LPCLH1Artmag2026-01-13Yes$11.4550pcs$572.517.9%$102.48B0FLQS3RDZ&And Per Se2025-10-16Yes$12.450pcs$620.012.33%$76.45B0GLHHH52SELYN2026-03-03Yes$12.7150pcs$635.510.74%$68.26#New Product Success Rates
Listing这不是适合进入的市场：新品成功率只有13.46%，整体盈利产品占比仅22.86%，而新品里85.42%不盈利，已经是明显的高竞争、低容错环境。 对小卖家来说，能合法跑出来的案例极少；对大品牌来说也不是好市场，因为成功大多来自已有品牌的延伸和高投入打法，不是靠普通新品就能轻松切入。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
Artmag&And Per SeYDCUVELYNWHLBHGNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
PAPEJOONOther#Success Rate by Entry Time
Listing这个市场不适合进入，已经接近明显的价格战/过度拥挤状态。 2025-2026 新品牌在新产品里的成功率只有 12.20%，而未盈利新产品占 87.80%；整体可识别盈利产品比例也只有 22.86%，说明最近进入者大多在亏钱，市场不是在变容易，而是在变难。
从节奏看，2025 年到 2026 年新品释放明显增加，但盈利并没有同步改善：2025 年新品牌盈利仅 5 个，对应 36 个不盈利；2026 年新品牌盈利 4 个，不盈利 27 个。月度上，2026 年 4-6 月几乎被亏损新品淹没，6 月仍只有 2 个不盈利、没有看到新的稳定盈利扩张，说明后期进入者正在被更强竞争和更低利润率挤压。可赚钱的样本并不多，且几乎都靠“在旧爆款基础上做功能/外观改良”吃到机会，比如 WHLBHG 的 B0GYSMPLNL（月收入约 2099 美元，售价 20.99 美元）、YDCUV 的 B0GMK9PF9P（月收入约 1170.50 美元，售价 23.41 美元）、Artmag 的 B0G3LPCLH1 / B0G9131D15，以及 ELYN 的 B0GLHHH52S；这些成功都不是纯原创，而是明显依赖更强包装、礼盒感、提示问题数、平摊装订等差异化，且这类打法通常需要额外的品牌和素材投入，你的 500000 CNY 预算只是入场钱，不代表足够撑住长期竞争。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 3 1 2 1 1 0 0 12 2026 0 0 0 4 1 0 0 27 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 2 0 0 0 0 0 2025/9 1 0 0 0 1 0 0 2 2025/10 2 1 0 1 0 0 0 2 2025/11 0 0 0 0 0 0 0 6 2025/12 0 0 0 0 0 0 0 2 2026/1 0 0 0 1 0 0 0 3 2026/2 0 0 0 1 1 0 0 1 2026/3 0 0 0 1 0 0 0 2 2026/4 0 0 0 0 0 0 0 7 2026/5 0 0 0 1 0 0 0 8 2026/6 0 0 0 0 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesBirthday Gift for Dad from Daughter Son - Dad I Want to Know Your Life Story Leather Journal (Hardcover): Sentimental Keepsake for Father‘s Day, Birthday, and Christmas, Guided Life Story Book with 300+ Prompt Questions
This listing is deemed profitablePrice (USD)$12.72Released TypeOld Release (2024-12-26)Brand is an old entry in this marketSize and Weight20.8 x 14.6 x 1.5 cm, 310.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
橙棕色皮革封面在同类偏蓝/深色系中更醒目, 正面大字标题+极简复古皮革质感，走更强的礼品感与纪念品风格Key Buying Motive
300+引导式问题，强调“记录人生故事”的互动写作体验Target Customers
面向希望送给父亲一份情感型纪念礼物、用于收集家族回忆的子女用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,272.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight14.73% / 17.00%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight2.84% / 5.10%Peak / Non PeakSales & BSR Performance
Artmag Dad's Life Story Journal Family Keepsake Book Linen Hardcover for Dad to Share His Memories, with 250+ Prompt Questions Book Gift for Birthday Father's Day Christmas (Blue)
This listing is deemed profitablePrice (USD)$14.99Released TypeOld Release (2025-03-18)Brand is an old entry in this marketSize and Weight25.6 x 18.9 x 1.4 cm, 440.00gProfitable Factors
Established brand with longevityBased on old ASINDesign & Appearance
蓝色亚麻封面搭配金色标题，礼品感和纪念感较强, 7.5 x 10英寸大开本，蓝色硬壳亚麻封面，整体更像传统家庭纪念册Key Buying Motive
250+提示问题，覆盖从童年到父亲角色的完整人生回忆引导Target Customers
想送父亲一份高情感价值、可长期保存的家庭纪念礼物的子女Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,499.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight16.80% / 19.04%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight2.47% / 4.71%Peak / Non PeakSales & BSR Performance
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