- Benchmark ASINB0GBWP1QDS
- MarketplaceUS
- Category ID2975338011
- Analyzed Products
- Keyworddog supplies, cat supplies
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥57.91estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入。 目前只有2个新品牌、4个新上新产品，但新品牌新产品盈利率是0%，且最近进入的品牌也没有跑出任何真正盈利样本，已经是明显的低回报、强竞争赛道，不适合大品牌或小卖家现在进场。
证据很直接：XINYI有2个新上新，全部不盈利；ojcme同样2个新上新，全部不盈利。当前可识别的成功率是0.00%，样本量虽然不算大，但连续4个新上新全部失败，不是偶然。价格上也已经偏向低利润区：XINYI的B0FM34NT5F售价79美元，利润率只有3.34%，而ojcme的B0GBWP1QDS售价96.51美元，利润率也只有2.69%。这说明市场不是靠健康利润在跑，而是靠压利润、重投放、硬卷销量；同时两款产品都属于常见宠物推车结构，差异化弱，成功原因缺失、失败原因却很一致：低利润、竞争极强、缺乏独特卖点。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing不建议进入，这个市场现在是高风险且明显偏饱和。 数据里新品牌新上架产品的盈利率是0%，整体可识别盈利率也是0%，而且新品牌连续上新全都失败，说明不是“少数人没做好”，而是这个赛道对新进入者本身就不友好。
Early sourcing + logistics + marketing budget (USD)$15,432.04 - $15,432.04Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 宠物背带/胸背+牵引组合：比宠物推车便宜很多，适合短距离散步、去楼下或进出社区；对小中型犬和猫的日常出行已经够用，维护成本也低。
- 宠物航空箱/便携硬壳包：通常价格低于3合1推车，适合打车、看诊、临时外出；对更重视收纳和上车便捷性的用户来说，替代性强。
- 背包式宠物包（软包或半硬包）：比推车更轻、更省空间，公共交通和短途通勤更方便；对小猫、小型犬尤其容易接受。
- 可折叠宠物提篮/手提运输箱：入门价格更低，适合低频使用场景如打疫苗、洗澡、临时转运；不需要学习复杂的推车结构。
- 宠物汽车安全座椅垫/安全带固定套装：如果主要用途是车内接送，这类方案通常更便宜，也更直接解决安全固定问题，不必购买推车。
- 宠物载物车替代方案中的二手/转售推车：若用户只是阶段性需要（幼宠、术后恢复、老年宠），购买二手或租借往往比新推车更划算、获取更快。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入。它已经接近价格战区，而且新品牌成功率为0%，不是适合大品牌或小卖家的机会盘。 你现在面对的不是“低竞争高利润”，而是“重投放、低回报、低成功率”的市场；对新进入者来说，最直接的结论就是不要做。
Least investment in new productsMost investment in new productsNew products with Highest revenueojcme
Recent Monthly Revenue (USD):-(-)B0GKTS48XRBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$19,302.00(200pcs/month)B0GBWP1QDS (4.5/5 (89 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQBlack HatNet profit margin below 10.00%Least profitable new productsXINYI
Recent Monthly Revenue (USD):-(-)B0FM34NT5F (3.9/5 (30 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):-(-)B0FM2CC1GTBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0FM34NT5F (3.9/5 (30 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0GBWP1QDS (4.5/5 (89 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQBlack HatNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：它已经进入低利润、强竞争的状态，新品牌几乎没有真正的成功样本。 现有数据里，新发布产品盈利率为0%，而且可识别利润样本里只有50%勉强落在0%~10%区间，另外50%甚至连正常利润都跑不出来；这不是健康增长市场，而是靠高投入、强营销和压低利润换销量的市场。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0GBWP1QDSojcme2026-03-02No$96.51200pcs$19302.02.69%$519.23B0FM34NT5FXINYI2025-10-07No$79.0-pcs$-3.34%$-B0GKTS48XRojcme2026-01-31No$--pcs$--%$-B0FM2CC1GTXINYI2025-08-12No$--pcs$--%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GBWP1QDSojcme2026-03-02No$96.51200pcs$19302.02.69%$519.23B0FM34NT5FXINYI2025-10-07No$79.0-pcs$-3.34%$-B0GKTS48XRojcme2026-01-31No$--pcs$--%$-B0FM2CC1GTXINYI2025-08-12No$--pcs$--%$-#New Product Success Rates
Listing这个市场不适合进入：已经接近/处于价格战型低胜率市场，新品牌几乎没有真正跑出来。 目前样本里可识别的产品全部是新品牌，且新上架产品盈利率是0%，说明不是“还能挑机会”的市场，而是“进场就很容易被打穿”的市场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
XINYIojcme#Success Rate by Entry Time
Listing这个市场不值得进入，已经明显接近或进入价格战/饱和状态。 过去几个月只有少数新品牌在进入，但新品牌新上架成功率是0%，4个可识别的新品牌新产品里没有一个盈利；最近新增的XINYI和ojcme两家新品牌，合计4个新产品全部非盈利，说明新入场者几乎都在亏钱。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 2 2026 0 0 1 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 1 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 1 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 1 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 1 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases